Cortisol Audience in United States
Cortisol has an estimated audience of 5,823,258 people in United States. 70.2% are female, 29.8% are male, average age 42.9. Top brand affinities: Certified diabetes educator, Mariel Hemingway, Hattiesburg, Mississippi, Software widget, Further education.
Top brand affinities include Certified diabetes educator, Mariel Hemingway, Hattiesburg, Mississippi, with strongest over-indexing on Certified diabetes educator (2.66× the country average). Demographically, the Cortisol audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Family Orientation, Sustainability.
Category: Health · Type: Topic
Demographics of Cortisol fans
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 42.9 |
| Estimated audience size | 5,823,258 |
Audience persona
The typical Cortisol fan in United States is more female, around 42.9 years old, with strong Family Orientation tendencies and a notable affinity for Certified diabetes educator.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Certified diabetes educator | 2.66× | Business & Career |
| Mariel Hemingway | 1.67× | Fashion & Accessoires |
| Hattiesburg, Mississippi | 1.54× | Travel & Leisure |
| Software widget | 2.29× | Technology & Electronics |
| Further education | 1.54× | Kids & Family |
| Elsword | 2.4× | Games |
| Cachorros | 1.78× | Pets & Animals |
| Bounce (film) | 1.61× | Movies & TV |
| Escape Games | 2.2× | Games |
| Final Fantasy VII (Famicom) | 1.69× | Games |
| Gemma Ward | 1.92× | Fashion & Accessoires |
| Voltron: Legendary Defender | 1.61× | Movies & TV |
| Parasyte | 1.6× | Literature |
| Hélio Gracie | 2.51× | Sports |
| Cachaça | 2.05× | Food & Beverages |
| Cash Cab (U.S. game show) | 1.98× | Movies & TV |
| Zahi Hawass | 1.53× | Business & Career |
| All You Need Is Love | 2.33× | Music & Radio |
| Cachoeira | 3.05× | Travel & Leisure |
| Fatherly | 2.49× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.11 |
| Sustainability | BALANCE | 1.09 |
| Mindfulness | BALANCE | 1.08 |
| Need for Security | CONSERVATISM | 1.08 |
| Creativity | OPEN | 1.05 |
| Quality Awareness | PREMIUM | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.9% |
| Germany | 11.0% |
| Brazil | 8.0% |
See Cortisol audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cortisol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.