Cortisol Audience in Germany
Cortisol has an estimated audience of 2,009,483 people in Germany. 63.2% are female, 36.8% are male, average age 42.5. Top brand affinities: Rossmann, Goes, KLIX (AM), Inductive charging, Software engineer.
Top brand affinities include Rossmann, Goes, KLIX (AM), with strongest over-indexing on Rossmann (1.75× the country average). Demographically, the Cortisol audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Sports Activity, Pet Ownership.
Category: Health · Type: Topic
Demographics of Cortisol fans
| Metric | Value |
|---|---|
| Female | 63.2% |
| Male | 36.8% |
| Average age | 42.5 |
| Estimated audience size | 2,009,483 |
Audience persona
The typical Cortisol fan in Germany is more female, around 42.5 years old, with strong Sports Activity tendencies and a notable affinity for Rossmann.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 1.75× | Shopping |
| Goes | 1.57× | Travel & Leisure |
| KLIX (AM) | 2.51× | Music & Radio |
| Inductive charging | 6.93× | Home & Garden |
| Software engineer | 7.45× | Technology & Electronics |
| Samanyolu Haber | 3.56× | Movies & TV |
| Israel | 1.53× | Travel & Leisure |
| Snow White (Fables) | 1.76× | Literature |
| Clogging | 9.26× | Music & Radio |
| Jack White | 1.5× | Movies & TV |
| Esra Erol | 3.81× | Movies & TV |
| Home Delivery | 1.78× | Food & Beverages |
| Preacher (comics) | 3.97× | Literature |
| The Hurlingham Club | 10.76× | Travel & Leisure |
| Scratching post | 2.84× | Pets & Animals |
| Information sensitivity | 2.51× | Technology & Electronics |
| Nipsey Hussle | 5.47× | Music & Radio |
| Vocal harmony | 3.29× | Music & Radio |
| HomeExchange.com | 2.95× | Travel & Leisure |
| Coworking | 1.74× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.22 |
| Pet Ownership | JOY | 1.18 |
| Mindfulness | BALANCE | 1.17 |
| Healthy Lifestyle | BALANCE | 1.14 |
| Need for Security | CONSERVATISM | 1.07 |
| Indulgence | JOY | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 31.9% |
| Germany | 11.0% |
| Brazil | 8.0% |
See Cortisol audiences in other countries
More Health audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Cortisol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.