A data profile of the people who buy, follow and care about Martinique in Germany — modelled from more than twelve digital signal sources. Martinique has an estimated audience of 122,362 people in Germany.
The average Martinique fan in Germany is 41.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern.
Top brand affinities include T. S. Eliot, Antilles, Guadeloupe, with strongest over-indexing on T. S. Eliot (285.61× the country average).
Demographically, the Martinique audience skews balanced with an average age of 41.7, and over-indexes on personality traits such as Spirituality, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Martinique fan in Germany is balanced, around 41.7 years old, with strong Spirituality tendencies and a notable affinity for T. S. Eliot.
The key figures that characterise the Martinique profile in Germany.
54.8% are female, 45.2% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 54.8% |
| Male | 45.2% |
| Average age | 41.7 |
| Estimated audience size | 122,362 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 21% | |
| 40-49 | 25% | |
| 50+ | 23% |
of the worldwide Martinique audience comes from Germany.
| Country | Share |
|---|---|
| France | 39.9% |
| United States | 8.0% |
| Martinique | 4.7% |
Where the Martinique audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Saarland | ~2K | 1.53× | |
| 02 | Baden-Württemberg | ~20K | 1.24× | |
| 03 | Berlin | ~6K | 1.16× | |
| 04 | Hessen | ~10K | 1.12× | |
| 05 | Nordrhein-Westfalen | ~30K | 1.08× | |
| 06 | Rheinland-Pfalz | ~6K | 1.03× | |
| 07 | Bayern | ~20K | 1.01× | |
| 08 | Hamburg | ~3K | 1.01× | |
| 09 | Schleswig-Holstein | ~4K | 0.93× | |
| 10 | Bremen | <1K | 0.92× | |
| 11 | Niedersachsen | ~10K | 0.91× | |
| 12 | Sachsen | ~5K | 0.87× | |
| 13 | Brandenburg | ~3K | 0.84× | |
| 14 | Thüringen | ~3K | 0.83× | |
| 15 | Mecklenburg-Vorpommern | ~2K | 0.81× | |
| 16 | Sachsen-Anhalt | ~2K | 0.77× |
The strongest cross-interests of the Martinique audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | T. S. Eliot | Literature | 285.61× | ||
| 02 | Antilles | Travel & Leisure | 200.10× | ||
| 03 | Guadeloupe | Travel & Leisure | 136.57× | ||
| 04 | French Guiana | Travel & Leisure | 85.61× | ||
| 05 | Betclic | Games | 62.81× | ||
| 06 | Cortisol | Health | 20.00× | ||
| 07 | Consciousness | Health | 20.00× | ||
| 08 | Angel | Politics & Society | 20.00× | ||
| 09 | Bible | Politics & Society | 20.00× | ||
| 10 | Wisdom | Politics & Society | 20.00× | ||
| 11 | Holy Spirit | Politics & Society | 20.00× | ||
| 12 | Self-healing | Health | 20.00× | ||
| 13 | Peace | Politics & Society | 20.00× | ||
| 14 | Tarot | Health | 20.00× | ||
| 15 | Ayurveda | Health | 20.00× | ||
| 16 | Naturopathy | Health | 18.67× | ||
| 17 | Soul | Health | 13.07× | ||
| 18 | Virtue | Politics & Society | 11.77× | ||
| 19 | Christmas | Kids & Family | 10.86× | ||
| 20 | Religion | Business & Career | 8.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 7.76× | |
| Mindfulness | BALANCE | 3.65× | |
| Indulgence | JOY | 2.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.81× | |
| Sports Activity | POWER | 1.00× | |
| Community Orientation | OPEN | 1.01× |
Martinique has an estimated audience of 122,362 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.
54.8% of Martinique fans are female, 45.2% are male, with an average age of 41.7 years.
Martinique fans show strongest brand affinity for T. S. Eliot (285.61×), Antilles (200.1×), and Guadeloupe (136.57×) over the country average.
Martinique fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~30K), Baden-Württemberg (reach ~20K), and Bayern (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Martinique itself, the audience over-indexes on Antilles (200.1×), Guadeloupe (136.57×), Cortisol (20×), and Consciousness (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Martinique. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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