Peace Audience in Germany
Peace has an estimated audience of 1,279,434 people in Germany. 56.7% are female, 43.3% are male, average age 39.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hannah Arendt, Western Union, Tagesschau, Once upon a time, Black Veil Brides.
The average Peace fan in Germany is 39.8 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hannah Arendt, Western Union, Tagesschau, with strongest over-indexing on Hannah Arendt (20× the country average). Demographically, the Peace audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Peace fans
| Metric | Value |
|---|---|
| Female | 56.7% |
| Male | 43.3% |
| Average age | 39.8 |
| Estimated audience size | 1,279,434 |
Audience persona
The typical Peace fan in Germany is more female, around 39.8 years old, with strong Mindfulness tendencies and a notable affinity for Hannah Arendt.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 340,477 | 1.22× |
| Bayern | 192,019 | 0.93× |
| Baden-Württemberg | 176,203 | 1.01× |
| Niedersachsen | 140,176 | 1.13× |
| Hessen | 89,059 | 0.91× |
| Sachsen | 65,155 | 1.04× |
| Rheinland-Pfalz | 63,615 | 0.99× |
| Berlin | 51,458 | 0.9× |
| Schleswig-Holstein | 42,027 | 0.91× |
| Brandenburg | 40,611 | 1.02× |
| Thüringen | 31,623 | 0.97× |
| Sachsen-Anhalt | 29,945 | 0.9× |
| Hamburg | 25,751 | 0.89× |
| Mecklenburg-Vorpommern | 22,330 | 0.91× |
| Saarland | 18,304 | 1.17× |
| Bremen | 11,902 | 1.09× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hannah Arendt | 20× | Literature |
| Western Union | 7.35× | Business & Career |
| Tagesschau | 2.61× | Movies & TV |
| Once upon a time | 20× | Movies & TV |
| Black Veil Brides | 20× | Music & Radio |
| Jon Bon Jovi | 11.98× | Music & Radio |
| Jack White | 7.12× | Movies & TV |
| Dailymotion | 7.69× | Movies & TV |
| Cameron Diaz | 9.48× | Movies & TV |
| Real property | 4.87× | Home & Garden |
| The Epoch Times | 6.32× | News |
| Beşiktaş J.K. | 5.17× | Sports |
| Jeff Beck | 20× | Music & Radio |
| Focus | 3.55× | News |
| Pets | 1.79× | Pets & Animals |
| Italo disco | 8.45× | Music & Radio |
| Creedence Clearwater Revival | 14.16× | Music & Radio |
| Jethro Tull (band) | 13.57× | Music & Radio |
| Sahra Wagenknecht | 5.54× | Politics & Society |
| Che Guevara | 8.46× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.93 |
| Spirituality | BALANCE | 1.6 |
| Need for Security | CONSERVATISM | 1.42 |
| Pet Ownership | JOY | 1.41 |
| Sports Activity | POWER | 1.39 |
| Tradition | CONSERVATISM | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 26.6% |
| Brazil | 5.0% |
| Italy | 4.0% |
See Peace audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Peace have in Germany?
Peace has an estimated audience of 1,279,434 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Peace fans?
56.7% of Peace fans are female, 43.3% are male, with an average age of 39.8 years.
Which brands do Peace fans like most?
Peace fans show strongest brand affinity for Hannah Arendt (20×), Western Union (7.35×), and Tagesschau (2.61×) over the country average.
Where do Peace fans live in Germany?
Peace fans in Germany are most concentrated in Nordrhein-Westfalen (reach 340,477), Bayern (reach 192,019), and Baden-Württemberg (reach 176,203). These three regions account for the largest share of the active audience.
What other brands do Peace fans also like?
Beyond Peace itself, the audience over-indexes on Western Union (7.35×), Tagesschau (2.61×), Once upon a time (20×), and Black Veil Brides (20×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Peace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.