Peace Audience in United States

Peace logo

Peace has an estimated audience of 17,563,442 people in United States. 66.7% are female, 33.3% are male, average age 44.3. Top regions: California, Texas, Florida. Top brand affinities: Lulu 黃路梓茵, Israel, Natural rubber, Jeep Wagoneer, Home staging.

The average Peace fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lulu 黃路梓茵, Israel, Natural rubber, with strongest over-indexing on Lulu 黃路梓茵 (5.53× the country average). Demographically, the Peace audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Peace fans

Demographic split for Peace audience in United States
MetricValue
Female66.7%
Male33.3%
Average age44.3
Estimated audience size17,563,442

Audience persona

The typical Peace fan in United States is more female, around 44.3 years old, with strong Mindfulness tendencies and a notable affinity for Lulu 黃路梓茵.

Top regions in United States

Top regions ranked by reach for Peace in United States
RegionReachAffinity
California2,259,1131.17×
Texas1,726,7091.14×
Florida1,389,9791.17×
New York1,062,7291.08×
Georgia775,8511.43×
North Carolina647,7061.23×
Illinois615,5551.05×
Pennsylvania602,2031.02×
Michigan550,2111.2×
Ohio549,6251.02×
Virginia499,6671.17×
New Jersey436,0510.98×
Tennessee371,2101.05×
Washington365,8331.04×
Arizona352,3440.98×
Maryland349,1271.16×
Massachusetts332,9740.96×
Indiana329,1681.03×
South Carolina317,3651.2×
Missouri304,2981.07×
Alabama297,6491.21×
Louisiana279,0651.23×
Colorado240,1460.87×
Wisconsin233,2430.88×
Minnesota224,7370.89×
Kentucky218,4200.99×
Oklahoma203,7581.04×
Oregon196,1220.97×
Mississippi195,2941.35×
Connecticut166,9940.95×
Nevada166,7000.98×
Arkansas165,3641.14×
Utah145,7900.93×
Kansas129,1390.93×
Iowa123,0710.85×
New Mexico88,8201.01×
Hawaii83,4931.11×
Idaho77,2660.88×
Nebraska74,7680.85×
West Virginia73,5950.9×
Washington, District of Columbia54,7091.04×
New Hampshire53,6710.78×
Maine51,5080.82×
Delaware48,5911×
Rhode Island43,3790.78×
Montana33,4980.69×
Alaska30,7050.82×
South Dakota29,0470.72×
North Dakota28,7330.8×
Vermont23,6560.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Peace audience
BrandAffinityCategory
Lulu 黃路梓茵5.53×Movies & TV
Israel2.83×Travel & Leisure
Natural rubber1.68×Cars & Mobility
Jeep Wagoneer4.65×Cars & Mobility
Home staging2.93×Home & Garden
JDSU1.62×Business & Career
Nebraska Cornhuskers4.12×Sports
Steampunk2.38×Fashion & Accessoires
JamBase5.53×Music & Radio
Home Bargains5.53×Shopping
Goop2.44×Internet & Social Media
Urban horticulture1.57×Home & Garden
Hudson, New York5.53×Travel & Leisure
TeachHUB1.66×Business & Career
Corona (band)2.29×Music & Radio
Strategic human resource planning3.63×Business & Career
On the Border Mexican Grill & Cantina2.62×Food & Beverages
headspace3.33×Health
Wok2.31×Food & Beverages
Google Home2.24×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Peace audience
TraitClusterScore
MindfulnessBALANCE2.02
SpiritualityBALANCE1.32
Risk AppetiteTHRILL1.24
TraditionCONSERVATISM1.23
Community OrientationOPEN1.2
IndividualismJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Peace
CountryShare
United States26.6%
Brazil5.0%
Italy4.0%

See Peace audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Peace have in United States?

Peace has an estimated audience of 17,563,442 people in United States, concentrated in California and Texas.

What is the gender split and age of Peace fans?

66.7% of Peace fans are female, 33.3% are male, with an average age of 44.3 years.

Which brands do Peace fans like most?

Peace fans show strongest brand affinity for Lulu 黃路梓茵 (5.53×), Israel (2.83×), and Natural rubber (1.68×) over the country average.

Where do Peace fans live in United States?

Peace fans in United States are most concentrated in California (reach 2,259,113), Texas (reach 1,726,709), and Florida (reach 1,389,979). These three regions account for the largest share of the active audience.

What other brands do Peace fans also like?

Beyond Peace itself, the audience over-indexes on Israel (2.83×), Natural rubber (1.68×), Jeep Wagoneer (4.65×), and Home staging (2.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Peace. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.