Angel Audience in Germany

Angel has an estimated audience of 2,430,373 people in Germany. 65.4% are female, 34.6% are male, average age 39.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: KLIX (AM), Rossmann, YouGov, Israel, Este, Veneto.
The average Angel fan in Germany is 39.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include KLIX (AM), Rossmann, YouGov, with strongest over-indexing on KLIX (AM) (12.02× the country average). Demographically, the Angel audience skews more female with an average age of 39.4, and over-indexes on personality traits such as Mindfulness, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Angel fans
| Metric | Value |
|---|---|
| Female | 65.4% |
| Male | 34.6% |
| Average age | 39.4 |
| Estimated audience size | 2,430,373 |
Audience persona
The typical Angel fan in Germany is more female, around 39.4 years old, with strong Mindfulness tendencies and a notable affinity for KLIX (AM).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 532,354 | 1× |
| Bayern | 364,826 | 0.93× |
| Baden-Württemberg | 313,121 | 0.94× |
| Niedersachsen | 246,662 | 1.05× |
| Hessen | 211,298 | 1.14× |
| Berlin | 134,236 | 1.24× |
| Sachsen | 124,142 | 1.04× |
| Rheinland-Pfalz | 115,375 | 0.95× |
| Schleswig-Holstein | 81,283 | 0.93× |
| Brandenburg | 80,404 | 1.07× |
| Sachsen-Anhalt | 64,317 | 1.02× |
| Thüringen | 52,472 | 0.85× |
| Mecklenburg-Vorpommern | 52,348 | 1.13× |
| Hamburg | 48,244 | 0.88× |
| Saarland | 27,040 | 0.91× |
| Bremen | 19,359 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| KLIX (AM) | 12.02× | Music & Radio |
| Rossmann | 1.88× | Shopping |
| YouGov | 11.75× | Business & Career |
| Israel | 2.37× | Travel & Leisure |
| Este, Veneto | 2.24× | Travel & Leisure |
| Da Hool | 17.03× | Music & Radio |
| Christmas Gift | 1.5× | Kids & Family |
| Gudrun Sjödén | 2.55× | Fashion & Accessoires |
| Time (magazine) | 1.63× | News |
| Snow White (Fables) | 1.74× | Literature |
| Samanyolu Haber | 3.37× | Movies & TV |
| Golem | 2.38× | Technology & Electronics |
| Penn & Teller | 6.22× | Movies & TV |
| Scratching post | 3.9× | Pets & Animals |
| Corona (band) | 1.57× | Music & Radio |
| Buying and Selling | 20× | Home & Garden |
| The Journey (1959 film) | 9.15× | Movies & TV |
| Esra Erol | 3.33× | Movies & TV |
| Home Delivery | 1.55× | Food & Beverages |
| Palestine Polytechnic University | 6.21× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.99 |
| Pet Ownership | JOY | 1.31 |
| Tradition | CONSERVATISM | 1.27 |
| Spirituality | BALANCE | 1.26 |
| Indulgence | JOY | 1.13 |
| LGBTQ+ Identity | OPEN | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.2% |
| Italy | 8.4% |
| Brazil | 7.2% |
See Angel audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Angel have in Germany?
Angel has an estimated audience of 2,430,373 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Angel fans?
65.4% of Angel fans are female, 34.6% are male, with an average age of 39.4 years.
Which brands do Angel fans like most?
Angel fans show strongest brand affinity for KLIX (AM) (12.02×), Rossmann (1.88×), and YouGov (11.75×) over the country average.
Where do Angel fans live in Germany?
Angel fans in Germany are most concentrated in Nordrhein-Westfalen (reach 532,354), Bayern (reach 364,826), and Baden-Württemberg (reach 313,121). These three regions account for the largest share of the active audience.
What other brands do Angel fans also like?
Beyond Angel itself, the audience over-indexes on Rossmann (1.88×), YouGov (11.75×), Israel (2.37×), and Este, Veneto (2.24×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Angel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.