Power metal Audience in Germany
Power metal has an estimated audience of 642,138 people in Germany. 35.1% are female, 64.9% are male, average age 41.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Sabaton (band), Gary Oldman, Wind Rose, Symphonic metal, Michael Gambon.
The average Power metal fan in Germany is 41.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Sabaton (band), Gary Oldman, Wind Rose, with strongest over-indexing on Sabaton (band) (57.3× the country average). Demographically, the Power metal audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Tradition, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Power metal fans
| Metric | Value |
|---|---|
| Female | 35.1% |
| Male | 64.9% |
| Average age | 41.8 |
| Estimated audience size | 642,138 |
Audience persona
The typical Power metal fan in Germany is more male, around 41.8 years old, with strong Tradition tendencies and a notable affinity for Sabaton (band).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 149,308 | 1.06× |
| Bayern | 137,618 | 1.33× |
| Baden-Württemberg | 97,633 | 1.11× |
| Niedersachsen | 68,472 | 1.1× |
| Hessen | 51,537 | 1.05× |
| Rheinland-Pfalz | 43,369 | 1.35× |
| Sachsen | 25,038 | 0.8× |
| Schleswig-Holstein | 24,910 | 1.08× |
| Saarland | 20,715 | 2.63× |
| Thüringen | 17,267 | 1.06× |
| Hamburg | 14,175 | 0.98× |
| Berlin | 13,770 | 0.48× |
| Brandenburg | 9,426 | 0.47× |
| Sachsen-Anhalt | 8,439 | 0.51× |
| Mecklenburg-Vorpommern | 5,995 | 0.49× |
| Bremen | 2,785 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Sabaton (band) | 57.3× | Music & Radio |
| Gary Oldman | 41.45× | Movies & TV |
| Wind Rose | 45.52× | Music & Radio |
| Symphonic metal | 51.45× | Music & Radio |
| Michael Gambon | 46.8× | Movies & TV |
| Extreme metal | 10.42× | Music & Radio |
| Blind Guardian | 79.32× | Music & Radio |
| Powerwolf | 46.28× | Music & Radio |
| Ozzy Osbourne | 18.21× | Music & Radio |
| Lizzy Borden | 26.52× | Music & Radio |
| Evanescence | 35.5× | Music & Radio |
| HammerFall | 77.32× | Music & Radio |
| Nightwish | 41.35× | Music & Radio |
| Manowar | 40.02× | Music & Radio |
| Deadlock | 41.13× | Music & Radio |
| Kreator | 60.57× | Music & Radio |
| Wacken Open Air | 18.16× | Music & Radio |
| Heavy metal music | 6.19× | Music & Radio |
| Heavysaurus | 26.11× | Music & Radio |
| Folk metal | 36.75× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.96 |
| Quality Awareness | PREMIUM | 1.71 |
| Patriotism | CONSERVATISM | 1.41 |
| Pet Ownership | JOY | 1.32 |
| Extroversion | THRILL | 1.2 |
| Need for Security | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.8% |
| Germany | 12.4% |
| Mexico | 6.4% |
See Power metal audiences in other countries
More Musical genre audiences in Germany
- Rock music (18,166,878)
- Pop music (14,886,908)
- Hip hop music (12,843,274)
- Popular music (12,282,056)
- Rhythm and blues music (11,588,590)
Frequently asked questions
How many fans does Power metal have in Germany?
Power metal has an estimated audience of 642,138 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Power metal fans?
35.1% of Power metal fans are female, 64.9% are male, with an average age of 41.8 years.
Which brands do Power metal fans like most?
Power metal fans show strongest brand affinity for Sabaton (band) (57.3×), Gary Oldman (41.45×), and Wind Rose (45.52×) over the country average.
Where do Power metal fans live in Germany?
Power metal fans in Germany are most concentrated in Nordrhein-Westfalen (reach 149,308), Bayern (reach 137,618), and Baden-Württemberg (reach 97,633). These three regions account for the largest share of the active audience.
What other brands do Power metal fans also like?
Beyond Power metal itself, the audience over-indexes on Gary Oldman (41.45×), Wind Rose (45.52×), Symphonic metal (51.45×), and Michael Gambon (46.8×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Power metal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.