Rascasse Audience Intelligence

Massage table Audience in Germany

A data profile of the people who buy, follow and care about Massage table in Germany — modelled from more than twelve digital signal sources. Massage table has an estimated audience of 836,550 people in Germany.

#3507among Topic in Germany#214in Health

The average Massage table fan in Germany is 44.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Stress (biology), Cortisol, Massage, with strongest over-indexing on Stress (biology) (9.23× the country average).

Demographically, the Massage table audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Massage table fan in Germany is more female, around 44.0 years old, with strong Mindfulness tendencies and a notable affinity for Stress (biology).

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Massage table profile in Germany.

Audience size
837K
in Germany
Gender
62.3%♀
37.7% male
Age
44.0
average years
Country rank
#7583
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Massage table fans

62.3% are female, 37.7% are male, average age 44.0.

Fig. 02

Gender split

62.3%
Female
37.7%
Male
Demographic split for Massage table audience in Germany
MetricValue
Female62.3%
Male37.7%
Average age44.0
Estimated audience size836,550
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the Massage table audience in Germany
Age bracketShare%
16-1911%
20-2913%
30-3920%
40-4927%
50+28%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Massage table audience comes from Germany.

Worldwide audience distribution share by country for Massage table
CountryShare
United States23.0%
Italy9.1%
United Kingdom6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Massage table audience in Germany is strongest.

Fig. 05

Top regions by affinity

Massage table fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~200K1.14×
02Rheinland-Pfalz~50K1.12×
03Nordrhein-Westfalen~200K1.10×
04Brandenburg~30K1.09×
05Niedersachsen~90K1.06×
06Saarland~10K1.04×
07Hessen~60K1.02×
08Sachsen~40K1.02×
09Thüringen~20K1.00×
10Berlin~40K0.98×
11Schleswig-Holstein~30K0.97×
12Mecklenburg-Vorpommern~20K0.97×
13Hamburg~20K0.96×
14Bremen~7K0.96×
15Sachsen-Anhalt~20K0.92×
16Baden-Württemberg~100K0.86×
Fig. 06

Affinity by region

Affinity by region — Massage table, Germany
0.86×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Massage table audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Massage table audience
#·InterestCategoryAffinity×
01ForearmHealth16.86×
02ElbowHealth15.25×
03KneeHealth10.98×
04FingerHealth9.62×
05Stress (biology)Health9.23×
06CortisolHealth8.80×
07Manual therapyHealth7.82×
08HandHealth7.65×
09FootHealth6.27×
10MassageHealth5.98×
11Alternative medicineBusiness & Career5.76×
12Mind–body interventionsHealth5.69×
13TherapyHealth2.59×
14Wellness (alternative medicine)Health2.51×
15CultureLiterature1.68×
16REWEShopping1.67×
17VeganismFood & Beverages1.59×
18BildNews1.58×
19Obi (store)Shopping1.58×
20EdekaShopping1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Massage table audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Massage table audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.80×
SpiritualityBALANCE1.70×
IndulgenceJOY1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Massage table audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL1.01×
Urban LifestyleOPEN1.06×
Early Adopter MentalityPOWER1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Massage table have in Germany?

Massage table has an estimated audience of 836,550 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Massage table fans?

62.3% of Massage table fans are female, 37.7% are male, with an average age of 44.0 years.

03

Which brands do Massage table fans like most?

Massage table fans show strongest brand affinity for Stress (biology) (9.23×), Cortisol (8.8×), and Massage (5.98×) over the country average.

04

Where do Massage table fans live in Germany?

Massage table fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Massage table fans also like?

Beyond Massage table itself, the audience over-indexes on Cortisol (8.8×), Massage (5.98×), Forearm (16.86×), and Alternative medicine (5.76×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in Germany

See Massage table audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Massage table. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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