Forearm Audience in Germany
Forearm has an estimated audience of 250,946 people in Germany. 60.9% are female, 39.1% are male, average age 44.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Western Union, Real property, Satire, Massage table, Tagesschau.
The average Forearm fan in Germany is 44.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Western Union, Real property, Satire, with strongest over-indexing on Western Union (7.26× the country average). Demographically, the Forearm audience skews more female with an average age of 44.7, and over-indexes on personality traits such as Indulgence, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Health · Type: Person
Demographics of Forearm fans
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 44.7 |
| Estimated audience size | 250,946 |
Audience persona
The typical Forearm fan in Germany is more female, around 44.7 years old, with strong Indulgence tendencies and a notable affinity for Western Union.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 88,361 | 1.15× |
| Bayern | 59,991 | 1.06× |
| Baden-Württemberg | 53,605 | 1.12× |
| Niedersachsen | 36,777 | 1.08× |
| Hessen | 26,970 | 1.01× |
| Berlin | 17,341 | 1.1× |
| Rheinland-Pfalz | 17,107 | 0.97× |
| Sachsen | 16,707 | 0.97× |
| Schleswig-Holstein | 10,963 | 0.87× |
| Brandenburg | 10,066 | 0.92× |
| Hamburg | 8,795 | 1.11× |
| Sachsen-Anhalt | 8,218 | 0.9× |
| Thüringen | 7,866 | 0.88× |
| Mecklenburg-Vorpommern | 5,847 | 0.87× |
| Saarland | 4,080 | 0.95× |
| Bremen | 3,153 | 1.05× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Western Union | 7.26× | Business & Career |
| Real property | 7.74× | Home & Garden |
| Satire | 7.3× | Literature |
| Massage table | 16.38× | Health |
| Tagesschau | 2.48× | Movies & TV |
| Karl Marx | 11.83× | Literature |
| Firefox | 7.41× | Internet & Social Media |
| Italo disco | 8.5× | Music & Radio |
| Pets | 1.73× | Pets & Animals |
| Ryanair | 2.41× | Travel & Leisure |
| German television comedy | 5.27× | Movies & TV |
| Allgäu | 5.4× | Travel & Leisure |
| RTL Television | 2.86× | Movies & TV |
| Country rap | 4.88× | Music & Radio |
| Lake Constance | 6.88× | Travel & Leisure |
| Automobiles | 1.67× | Cars & Mobility |
| TK Maxx | 2.02× | Shopping |
| Headphones | 4.05× | Technology & Electronics |
| Pedicure | 3.15× | Beauty & Wellness |
| Secret Escapes | 4.1× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.52 |
| Convenience Orientation | PREMIUM | 1.46 |
| Sports Activity | POWER | 1.37 |
| Pet Ownership | JOY | 1.3 |
| Travelling | THRILL | 1.3 |
| Tradition | CONSERVATISM | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 24.8% |
| India | 10.1% |
| Philippines | 5.4% |
See Forearm audiences in other countries
More Health audiences in Germany
- Thalia (23,793,000)
- Helene Fischer (10,794,585)
- Sydney Sweeney (8,044,933)
- Roland Kaiser (7,492,433)
- Thomas Gottschalk (7,419,238)
Frequently asked questions
How many fans does Forearm have in Germany?
Forearm has an estimated audience of 250,946 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Forearm fans?
60.9% of Forearm fans are female, 39.1% are male, with an average age of 44.7 years.
Which brands do Forearm fans like most?
Forearm fans show strongest brand affinity for Western Union (7.26×), Real property (7.74×), and Satire (7.3×) over the country average.
Where do Forearm fans live in Germany?
Forearm fans in Germany are most concentrated in Nordrhein-Westfalen (reach 88,361), Bayern (reach 59,991), and Baden-Württemberg (reach 53,605). These three regions account for the largest share of the active audience.
What other brands do Forearm fans also like?
Beyond Forearm itself, the audience over-indexes on Real property (7.74×), Satire (7.3×), Massage table (16.38×), and Tagesschau (2.48×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Forearm. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.