Cholesterol Audience in United States

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Cholesterol has an estimated audience of 12,861,213 people in United States. 67.7% are female, 32.3% are male, average age 49.3. Top regions: California, Texas, Florida. Top brand affinities: Supernaturals, Fox News Channel, Diabetes mellitus awareness, Diabetes mellitus type 2 awareness, Old age.

The average Cholesterol fan in United States is 49.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Supernaturals, Fox News Channel, Diabetes mellitus awareness, with strongest over-indexing on Supernaturals (11.4× the country average). Demographically, the Cholesterol audience skews more female with an average age of 49.3, and over-indexes on personality traits such as Family Orientation, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Cholesterol fans

Demographic split for Cholesterol audience in United States
MetricValue
Female67.7%
Male32.3%
Average age49.3
Estimated audience size12,861,213

Audience persona

The typical Cholesterol fan in United States is more female, around 49.3 years old, with strong Family Orientation tendencies and a notable affinity for Supernaturals.

Top regions in United States

Top regions ranked by reach for Cholesterol in United States
RegionReachAffinity
California1,622,7141.15×
Texas1,254,4651.13×
Florida964,6031.11×
New York761,7321.06×
Georgia457,2411.15×
Pennsylvania451,9701.04×
North Carolina445,3771.15×
Illinois445,3051.04×
Ohio408,2531.03×
Michigan354,3801.05×
Virginia352,8701.13×
New Jersey337,4661.03×
Tennessee309,0691.2×
Washington280,1301.09×
Arizona273,0061.04×
Massachusetts263,8791.04×
Maryland251,1501.14×
Indiana231,8620.99×
Alabama216,2811.2×
South Carolina214,4871.11×
Missouri212,7321.03×
Louisiana203,3061.23×
Kentucky184,1111.14×
Minnesota180,3810.98×
Wisconsin175,3140.91×
Colorado167,7700.83×
Oklahoma146,5331.03×
Connecticut143,2071.11×
Oregon140,3990.95×
Mississippi139,9951.32×
Arkansas126,1461.19×
Nevada111,3940.9×
Iowa101,3430.96×
Kansas96,0750.95×
Utah92,0320.8×
West Virginia62,7391.05×
Idaho57,3270.89×
Nebraska56,7480.88×
Hawaii55,9281.01×
New Mexico53,8020.83×
New Hampshire44,2580.87×
Maine41,3100.9×
Rhode Island40,0650.98×
Delaware32,4680.92×
Washington, District of Columbia31,2580.81×
Montana28,2950.79×
South Dakota25,1870.85×
Alaska22,6270.82×
North Dakota21,7170.82×
Vermont17,1840.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cholesterol audience
BrandAffinityCategory
Supernaturals11.4×Health
Fox News Channel2.09×Movies & TV
Diabetes mellitus awareness4.42×Health
Diabetes mellitus type 2 awareness6.19×Health
Old age3.77×Politics & Society
Therapy2.23×Health
Medicare (United States)4.28×Health
Symptom2.75×Health
Retirement3.96×Business & Career
Metabolism3.34×Health
Low-density lipoprotein15.43×Health
Healthy diet2.61×Health
Weight loss (Fitness And wellness)2.46×Health
Nutritionism14.63×Health
Ageing3.17×Beauty & Wellness
Recipes1.63×Food & Beverages
Personal development1.9×Business & Career
Paleolithic diet4.22×Health
Cancer awareness2.57×Health
Arthritis awareness4.16×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cholesterol audience
TraitClusterScore
Family OrientationCONSERVATISM1.53
TravellingTHRILL1.39
Price SensitivityPREMIUM1.35
IndulgenceJOY1.25
Need for SecurityCONSERVATISM1.25
Quality AwarenessPREMIUM1.23

Worldwide distribution

Worldwide audience distribution share by country for Cholesterol
CountryShare
United States13.2%
Japan12.7%
India4.1%

See Cholesterol audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Cholesterol have in United States?

Cholesterol has an estimated audience of 12,861,213 people in United States, concentrated in California and Texas.

What is the gender split and age of Cholesterol fans?

67.7% of Cholesterol fans are female, 32.3% are male, with an average age of 49.3 years.

Which brands do Cholesterol fans like most?

Cholesterol fans show strongest brand affinity for Supernaturals (11.4×), Fox News Channel (2.09×), and Diabetes mellitus awareness (4.42×) over the country average.

Where do Cholesterol fans live in United States?

Cholesterol fans in United States are most concentrated in California (reach 1,622,714), Texas (reach 1,254,465), and Florida (reach 964,603). These three regions account for the largest share of the active audience.

What other brands do Cholesterol fans also like?

Beyond Cholesterol itself, the audience over-indexes on Fox News Channel (2.09×), Diabetes mellitus awareness (4.42×), Diabetes mellitus type 2 awareness (6.19×), and Old age (3.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cholesterol. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.