Rascasse Audience Intelligence

Endurocross Audience in Mexico

A data profile of the people who buy, follow and care about Endurocross in Mexico — modelled from more than twelve digital signal sources. Endurocross has an estimated audience of 301,018 people in Mexico.

The average Endurocross fan in Mexico is 31.0 years old, more male, and lives primarily in State of Mexico.

The audience is concentrated in State of Mexico, Distrito Federal, Jalisco.

Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (115.35× the country average).

Demographically, the Endurocross audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Spirituality, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 15 regions tracked by Rascasse.

The typical Endurocross fan in Mexico is more male, around 31.0 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Endurocross profile in Mexico.

Audience size
301K
in Mexico
Gender
15.4%♀
84.6% male
Age
31.0
average years
Country rank
#8565
Topic in Mexico
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Endurocross fans

15.4% are female, 84.6% are male, average age 31.0.

Fig. 02

Gender split

15.4%
Female
84.6%
Male
Demographic split for Endurocross audience in Mexico
MetricValue
Female15.4%
Male84.6%
Average age31.0
Estimated audience size301,018
Fig. 03

Age distribution

Ø 31.0
average years
Age distribution of the Endurocross audience in Mexico
Age bracketShare%
16-1939%
20-2926%
30-3918%
40-4914%
50+4%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Endurocross audience comes from Mexico.

Worldwide audience distribution share by country for Endurocross
CountryShare
United States18.9%
Italy10.4%
Japan7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Mexico average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Endurocross audience in Mexico is strongest.

Fig. 05

Top regions by affinity

Endurocross fans by region: top regions in Mexico
#RegionReachAffinity×
01Colima~2K1.28×
02Guerrero~8K1.08×
03Tamaulipas~10K1.05×
04Oaxaca~9K1.03×
05Hidalgo~7K1.02×
06Michoacan de Ocampo~10K1.01×
07Sinaloa~8K0.99×
08Guanajuato~10K0.97×
09Baja California~10K0.97×
10Veracruz (state)~20K0.96×
11Puebla~20K0.96×
12Nuevo Leon~20K0.94×
13Jalisco~20K0.93×
14State of Mexico~40K0.91×
15Distrito Federal~40K0.91×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Endurocross audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Endurocross audience
#·InterestCategoryAffinity×
01Pokémon Trading Card GameGames423.58×
02Costa RicaTravel & Leisure219.43×
03Shopping and fashionShopping115.35×
04HusqvarnaHome & Garden106.33×
05Exfoliation (cosmetology)Beauty & Wellness64.68×
06Game consolesTechnology & Electronics60.43×
07Broadcasting of sports eventsMovies & TV36.84×
08Love & SexKids & Family35.41×
09Catholic ChurchPolitics & Society31.57×
10SarcasmPolitics & Society29.06×
11Mobile gameGames26.33×
12ImmigrationPolitics & Society22.67×
13Travel agencyTravel & Leisure21.98×
14BananaFood & Beverages20.98×
15Valentine's DayKids & Family17.67×
16Rim (wheel)Cars & Mobility16.76×
17El PaísNews15.31×
18DentistryBusiness & Career14.80×
19PapayaFood & Beverages14.55×
20FreewareTechnology & Electronics9.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Endurocross audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Endurocross audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE6.65×
TravellingTHRILL6.20×
Career OrientationPOWER3.34×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Endurocross audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.48×
Convenience OrientationPREMIUM0.68×
Need for SecurityCONSERVATISM0.70×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Endurocross have in Mexico?

Endurocross has an estimated audience of 301,018 people in Mexico, concentrated in State of Mexico and Distrito Federal.

02

What is the gender split and age of Endurocross fans?

15.4% of Endurocross fans are female, 84.6% are male, with an average age of 31.0 years.

03

Which brands do Endurocross fans like most?

Endurocross fans show strongest brand affinity for Shopping and fashion (115.35×), Costa Rica (219.43×), and Game consoles (60.43×) over the country average.

04

Where do Endurocross fans live in Mexico?

Endurocross fans in Mexico are most concentrated in State of Mexico (reach ~40K), Distrito Federal (reach ~40K), and Jalisco (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Endurocross fans also like?

Beyond Endurocross itself, the audience over-indexes on Costa Rica (219.43×), Game consoles (60.43×), Catholic Church (31.57×), and Mobile game (26.33×) compared to the Mexico average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Endurocross. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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