Radio broadcasting Audience in Mexico
Radio broadcasting has an estimated audience of 4,590,915 people in Mexico. 43.9% are female, 56.1% are male, average age 33.7.
Demographically, the Radio broadcasting audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Spirituality, Travelling.
Category: Music & Radio · Type: Topic
Demographics of Radio broadcasting fans
| Metric | Value |
|---|---|
| Female | 43.9% |
| Male | 56.1% |
| Average age | 33.7 |
| Estimated audience size | 4,590,915 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.53 |
| Travelling | THRILL | 1.1 |
| Need for Security | CONSERVATISM | 1.09 |
| Patriotism | CONSERVATISM | 1.06 |
| Extroversion | THRILL | 0.96 |
| Tradition | CONSERVATISM | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| Italy | 6.5% |
| Brazil | 6.2% |
See Radio broadcasting audiences in other countries
- Radio broadcasting — Germany
- Radio broadcasting — United States
- Radio broadcasting — United Kingdom
- Radio broadcasting — France
- Radio broadcasting — Italy
- Radio broadcasting — Spain
- Radio broadcasting — Brazil
- Radio broadcasting — Japan
- Radio broadcasting — South Korea
- Radio broadcasting — India
- Radio broadcasting — Canada
More Music & Radio audiences in Mexico
- Fitness and wellness (17,183,611)
- Music (17,018,882)
- Sports (16,043,635)
- Consumer electronics (15,780,014)
- Sports and outdoors (15,708,621)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Radio broadcasting. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.