Rascasse Audience Intelligence

Short film Audience in Mexico

A data profile of the people who buy, follow and care about Short film in Mexico — modelled from more than twelve digital signal sources. Short film has an estimated audience of 7,653,990 people in Mexico.

Short film has an estimated audience of 7,653,990 people in Mexico. 50.9% are female, 49.1% are male, average age 33.0. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Sarcasm.

Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (270.92× the country average).

Demographically, the Short film audience skews balanced with an average age of 33.0, and over-indexes on personality traits such as Spirituality, Travelling.

The typical Short film fan in Mexico is balanced, around 33.0 years old, with strong Spirituality tendencies and a notable affinity for Shopping and fashion.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Short film profile in Mexico.

Audience size
7.7M
in Mexico
Gender
50.9%
49.1% male
Age
33.0
average years
Country rank
#228
Topic in Mexico
Fig. 01

Search interest · 12-month trend

+1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Short film fans

50.9% are female, 49.1% are male, average age 33.0.

Fig. 02

Gender split

50.9%
Female
49.1%
Male
Demographic split for Short film audience in Mexico
MetricValue
Female50.9%
Male49.1%
Average age33.0
Estimated audience size7,653,990
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Short film audience in Mexico
Age bracketShare%
16-1937%
20-2921%
30-3917%
40-4915%
50+10%
Fig. 04

Worldwide distribution

3.5%

of the worldwide Short film audience comes from Mexico.

Worldwide audience distribution share by country for Short film
CountryShare
United States19.0%
India8.5%
China4.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Short film audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Short film audience
#·InterestCategoryAffinity×
01Daily HoroscopeInternet & Social Media480.71×
02Costa RicaTravel & Leisure438.88×
03Shopping and fashionShopping270.92×
04Game consolesTechnology & Electronics179.78×
05Exfoliation (cosmetology)Beauty & Wellness134.66×
06Catholic ChurchPolitics & Society134.22×
07Valentine's DayKids & Family106.42×
08SarcasmPolitics & Society90.31×
09Broadcasting of sports eventsMovies & TV86.99×
10Travel agencyTravel & Leisure83.68×
11Mobile gameGames77.58×
12BananaFood & Beverages65.45×
13El PaísNews63.79×
14DentistryBusiness & Career55.51×
15Orange (fruit)Food & Beverages54.68×
16PilsnerFood & Beverages50.54×
17Multi-level marketingBusiness & Career48.88×
18SexologyKids & Family43.08×
19BreastfeedingKids & Family42.25×
20FreewareTechnology & Electronics33.14×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Short film audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Short film audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE27.79×
TravellingTHRILL21.69×
Urban LifestyleOPEN4.28×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Short film audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.90×
DIY MentalityTHRILL0.91×
Need for SecurityCONSERVATISM0.91×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Short film. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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