A data profile of the people who buy, follow and care about Family and relationships in Netherlands — modelled from more than twelve digital signal sources. Family and relationships has an estimated audience of 6,727,744 people in Netherlands.
The average Family and relationships fan in Netherlands is 40.2 years old, more female, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
The key figures that characterise the Family and relationships profile in Netherlands.
58.6% are female, 41.4% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 58.6% |
| Male | 41.4% |
| Average age | 40.2 |
| Estimated audience size | 6,727,744 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 16% | |
| 30-39 | 18% | |
| 40-49 | 22% | |
| 50+ | 23% |
of the worldwide Family and relationships audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 19.5% |
| Japan | 6.7% |
| China | 5.1% |
Where the Family and relationships audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Flevoland | ~200K | 1.14× | |
| 02 | Drenthe | ~200K | 1.12× | |
| 03 | Groningen | ~200K | 1.04× | |
| 04 | Limburg | ~500K | 1.00× | |
| 05 | Overijssel | ~500K | 0.99× | |
| 06 | Utrecht | ~500K | 0.96× | |
| 07 | Gelderland | ~800K | 0.95× | |
| 08 | North Brabant | ~1M | 0.94× | |
| 09 | Zuid-Holland | ~1.5M | 0.91× | |
| 10 | North Holland | ~1M | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Family and relationships. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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