A data profile of the people who buy, follow and care about Beauty in Norway — modelled from more than twelve digital signal sources. Beauty has an estimated audience of 2,609,532 people in Norway.
Beauty has an estimated audience of 2,609,532 people in Norway. 63.7% are female, 36.3% are male, average age 45.1.
Demographically, the Beauty audience skews more female with an average age of 45.1, and over-indexes on personality traits such as Travelling, Patriotism.
The key figures that characterise the Beauty profile in Norway.
63.7% are female, 36.3% are male, average age 45.1.
| Metric | Value |
|---|---|
| Female | 63.7% |
| Male | 36.3% |
| Average age | 45.1 |
| Estimated audience size | 2,609,532 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 36% |
of the worldwide Beauty audience comes from Norway.
| Country | Share |
|---|---|
| United States | 19.9% |
| Japan | 6.5% |
| India | 5.2% |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 1.01× | |
| Patriotism | CONSERVATISM | 0.87× | |
| Early Adopter Mentality | POWER | 0.81× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.73× | |
| Early Adopter Mentality | POWER | 0.81× | |
| Patriotism | CONSERVATISM | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Beauty. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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