A data profile of the people who buy, follow and care about Robert Lewandowski in Poland — modelled from more than twelve digital signal sources. Robert Lewandowski has an estimated audience of 3,338,146 people in Poland.
Robert Lewandowski has an estimated audience of 3,338,146 people in Poland. 26.7% are female, 73.3% are male, average age 32.2. Top brand affinities: Soccer, Lech Poznań, Team sport, Wisła Kraków, Ekstraklasa.
Top brand affinities include Soccer, Lech Poznań, Team sport, with strongest over-indexing on Soccer (2.14× the country average).
Demographically, the Robert Lewandowski audience skews more male with an average age of 32.2, and over-indexes on personality traits such as Need for Security, Social Media Usage.
The typical Robert Lewandowski fan in Poland is more male, around 32.2 years old, with strong Need for Security tendencies and a notable affinity for Soccer.
The key figures that characterise the Robert Lewandowski profile in Poland.
26.7% are female, 73.3% are male, average age 32.2.
| Metric | Value |
|---|---|
| Female | 26.7% |
| Male | 73.3% |
| Average age | 32.2 |
| Estimated audience size | 3,338,146 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 38% | |
| 20-29 | 24% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 11% |
of the worldwide Robert Lewandowski audience comes from Poland.
| Country | Share |
|---|---|
| Poland | 22.9% |
| Germany | 11.8% |
| United States | 6.5% |
The strongest cross-interests of the Robert Lewandowski audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Roberto Carlos (singer) | Music & Radio | 4.29× | ||
| 02 | Marc-André ter Stegen | Sports | 3.94× | ||
| 03 | Transfermarkt | Sports | 2.75× | ||
| 04 | Sofascore | Sports | 2.64× | ||
| 05 | Team sport | Sports | 2.46× | ||
| 06 | Poland national football team | Sports | 2.22× | ||
| 07 | Jagiellonia Białystok | Sports | 2.16× | ||
| 08 | Soccer | Sports | 2.14× | ||
| 09 | Chuck Norris | Movies & TV | 2.13× | ||
| 10 | Bundesliga | Sports | 2.02× | ||
| 11 | Lech Poznań | Sports | 2.00× | ||
| 12 | Górnik Zabrze | Sports | 1.88× | ||
| 13 | Pogoń Szczecin | Sports | 1.88× | ||
| 14 | Wisła Kraków | Sports | 1.82× | ||
| 15 | Przegląd Sportowy | Sports | 1.81× | ||
| 16 | Ekstraklasa | Sports | 1.77× | ||
| 17 | TVP Sport | Sports | 1.75× | ||
| 18 | EA Sports FC | Games | 1.70× | ||
| 19 | Betclic | Games | 1.66× | ||
| 20 | UEFA Champions League | Sports | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.17× | |
| Social Media Usage | JOY | 1.02× | |
| Price Sensitivity | PREMIUM | 1.00× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.36× | |
| Travelling | THRILL | 0.42× | |
| Sustainability | BALANCE | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Robert Lewandowski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.