Rascasse Audience Intelligence

Architecture & Design Audience in Portugal

A data profile of the people who buy, follow and care about Architecture & Design in Portugal — modelled from more than twelve digital signal sources. Architecture & Design has an estimated audience of 1,425,644 people in Portugal.

#51among Field of study in Portugal#540among Topic in Portugal#99in Business & Career

The average Architecture & Design fan in Portugal is 41.7 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Architecture & Design profile in Portugal.

Audience size
1.4M
in Portugal
Gender
66.6%♀
33.4% male
Age
41.7
average years
Country rank
#710
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Architecture & Design fans

66.6% are female, 33.4% are male, average age 41.7.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for Architecture & Design audience in Portugal
MetricValue
Female66.6%
Male33.4%
Average age41.7
Estimated audience size1,425,644
Fig. 03

Age distribution

Ø 41.7
average years
Age distribution of the Architecture & Design audience in Portugal
Age bracketShare%
16-1911%
20-2920%
30-3922%
40-4926%
50+21%
Fig. 04

Worldwide distribution

1.1%

of the worldwide Architecture & Design audience comes from Portugal.

Worldwide audience distribution share by country for Architecture & Design
CountryShare
United States16.4%
Japan9.5%
China8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Architecture & Design audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Architecture & Design fans by region: top regions in Portugal
#RegionReachAffinity×
01Bragança District~20K1.14×
02Guarda District~20K1.11×
03Beja District~30K1.09×
04Vila Real District~30K1.06×
05Évora District~30K1.06×
06Castelo Branco District~30K1.04×
07Azores~40K1.01×
08Viana do Castelo District~40K1.01×
09Viseu District~50K0.99×
10Madeira~40K0.98×
11Coimbra District~70K0.96×
12Leiria District~70K0.95×
13Aveiro District~100K0.94×
14Braga District~100K0.93×
15Faro District~90K0.93×
16Setúbal District~100K0.92×
17Porto District~300K0.84×
18Santarém District~60K0.84×
19Lisbon District~300K0.76×
Appendix

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Related profiles, rankings and the same audience in other markets.

More Field of study audiences in Portugal

See Architecture & Design audiences in other countries

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Architecture & Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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