Rascasse Audience Intelligence

Logistics Audience in Portugal

A data profile of the people who buy, follow and care about Logistics in Portugal — modelled from more than twelve digital signal sources. Logistics has an estimated audience of 1,447,214 people in Portugal.

The average Logistics fan in Portugal is 46.1 years old, more male, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Setúbal District.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Logistics profile in Portugal.

Audience size
1.4M
in Portugal
Gender
39.2%
60.8% male
Age
46.1
average years
Country rank
#686
Topic in Portugal
Fig. 01

Search interest · 12-month trend

+93%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Logistics fans

39.2% are female, 60.8% are male, average age 46.1.

Fig. 02

Gender split

39.2%
Female
60.8%
Male
Demographic split for Logistics audience in Portugal
MetricValue
Female39.2%
Male60.8%
Average age46.1
Estimated audience size1,447,214
Fig. 03

Age distribution

Ø 46.1
average years
Age distribution of the Logistics audience in Portugal
Age bracketShare%
16-197%
20-2912%
30-3919%
40-4927%
50+35%
Fig. 04

Worldwide distribution

1.0%

of the worldwide Logistics audience comes from Portugal.

Worldwide audience distribution share by country for Logistics
CountryShare
United States20.6%
Germany4.2%
Brazil4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Logistics audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Logistics fans by region: top regions in Portugal
#RegionReachAffinity×
01Lisbon District~700K1.48×
02Setúbal District~200K1.21×
03Porto District~400K1.12×
04Santarém District~80K1.12×
05Aveiro District~100K1.04×
06Braga District~100K1.02×
07Azores~40K1.01×
08Beja District~20K1.00×
09Guarda District~20K1.00×
10Bragança District~20K1.00×
11Faro District~90K0.99×
12Vila Real District~30K0.99×
13Portalegre District~20K0.99×
14Viseu District~50K0.98×
15Madeira~40K0.98×
16Leiria District~80K0.97×
17Castelo Branco District~30K0.97×
18Évora District~20K0.97×
19Coimbra District~70K0.96×
20Viana do Castelo District~30K0.96×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Logistics. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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