A data profile of the people who buy, follow and care about Panache Lingerie in Sweden — modelled from more than twelve digital signal sources. Panache Lingerie has an estimated audience of 21 people in Sweden.
Panache Lingerie has an estimated audience of 21 people in Sweden. 88.6% are female, 11.4% are male, average age 47.1. Top brand affinities: Scallop, KappAhl, Hanoi, Biltema, Hemnet.
Top brand affinities include Scallop, KappAhl, Hanoi, with strongest over-indexing on Scallop (86.31× the country average).
Demographically, the Panache Lingerie audience skews more female with an average age of 47.1, and over-indexes on personality traits such as Family Orientation.
The typical Panache Lingerie fan in Sweden is more female, around 47.1 years old, with strong Family Orientation tendencies and a notable affinity for Scallop.
The key figures that characterise the Panache Lingerie profile in Sweden.
88.6% are female, 11.4% are male, average age 47.1.
| Metric | Value |
|---|---|
| Female | 88.6% |
| Male | 11.4% |
| Average age | 47.1 |
| Estimated audience size | 21 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 11% | |
| 30-39 | 16% | |
| 40-49 | 26% | |
| 50+ | 40% |
The strongest cross-interests of the Panache Lingerie audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Scallop | Food & Beverages | 86.31× | ||
| 02 | Hanoi | Travel & Leisure | 25.90× | ||
| 03 | KappAhl | Fashion & Accessoires | 8.27× | ||
| 04 | Bonprix | Shopping | 3.86× | ||
| 05 | Shih Tzu | Pets & Animals | 2.69× | ||
| 06 | Baby food | Kids & Family | 2.62× | ||
| 07 | Beagle | Pets & Animals | 2.54× | ||
| 08 | Yorkshire Terrier | Pets & Animals | 2.52× | ||
| 09 | Crochet | Home & Garden | 2.51× | ||
| 10 | Rottweiler | Pets & Animals | 2.50× | ||
| 11 | French Bulldog | Pets & Animals | 2.44× | ||
| 12 | Dachshund | Pets & Animals | 2.32× | ||
| 13 | Winery | Food & Beverages | 2.22× | ||
| 14 | Flower | Home & Garden | 2.15× | ||
| 15 | Biltema | Business & Career | 1.88× | ||
| 16 | Lunch | Food & Beverages | 1.83× | ||
| 17 | Hobby | Home & Garden | 1.82× | ||
| 18 | Gina Tricot | Fashion & Accessoires | 1.53× | ||
| 19 | Hemnet | Home & Garden | 1.52× | ||
| 20 | Lindex | Fashion & Accessoires | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.71× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Panache Lingerie. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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