Alison Krauss Audience in United States

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Alison Krauss has an estimated audience of 1,250,113 people in United States. 49.2% are female, 50.8% are male, average age 49.5. Top regions: Texas, California, Florida. Top brand affinities: Porto's Bakery, Greyhounds, Robert Plant, HighSchool, Emmylou Harris.

The average Alison Krauss fan in United States is 49.5 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Porto's Bakery, Greyhounds, Robert Plant, with strongest over-indexing on Porto's Bakery (219.18× the country average). Demographically, the Alison Krauss audience skews balanced with an average age of 49.5, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Alison Krauss fans

Demographic split for Alison Krauss audience in United States
MetricValue
Female49.2%
Male50.8%
Average age49.5
Estimated audience size1,250,113

Audience persona

The typical Alison Krauss fan in United States is balanced, around 49.5 years old, with strong Patriotism tendencies and a notable affinity for Porto's Bakery.

Top regions in United States

Top regions ranked by reach for Alison Krauss in United States
RegionReachAffinity
Texas66,7180.62×
California63,9000.46×
Florida55,6580.66×
North Carolina50,9051.35×
Tennessee47,9551.91×
Ohio41,8931.09×
New York39,0560.56×
Pennsylvania38,5060.91×
Illinois37,3050.9×
Virginia34,7051.14×
Georgia34,1930.89×
Michigan28,1570.86×
Missouri27,2541.35×
Minnesota23,5911.32×
Kentucky23,5791.5×
Colorado23,3511.19×
Indiana23,3391.02×
Washington22,7320.91×
Wisconsin21,6311.15×
South Carolina19,4591.03×
New Jersey18,3340.58×
Oklahoma17,9531.29×
Massachusetts16,0120.65×
Arizona15,7930.62×
Oregon15,6331.09×
Arkansas14,8111.44×
Alabama14,0490.8×
Maryland13,8770.65×
Iowa13,8461.34×
Kansas11,9451.21×
Louisiana11,7890.73×
Mississippi11,1441.08×
West Virginia8,8571.52×
Idaho7,8621.25×
Utah7,7620.69×
Connecticut7,5200.6×
Nebraska7,2051.15×
Montana6,8641.98×
New Mexico6,8501.09×
Nevada5,4140.45×
Maine5,2491.17×
New Hampshire4,7540.97×
South Dakota3,6861.28×
Vermont3,0591.39×
Rhode Island2,9200.73×
North Dakota2,8161.1×
Delaware2,4070.7×
Hawaii2,0630.38×
Wyoming2,0271.09×
Washington, District of Columbia1,9890.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alison Krauss audience
BrandAffinityCategory
Porto's Bakery219.18×Food & Beverages
Greyhounds18.05×Music & Radio
Robert Plant37.01×Music & Radio
HighSchool22.52×Music & Radio
Emmylou Harris61.55×Music & Radio
Rosanne Cash66.69×Music & Radio
Alison Krauss & Union Station115.16×Music & Radio
Ricky Skaggs61.79×Music & Radio
Jennifer Nettles29.03×Music & Radio
Marty Stuart50.49×Music & Radio
Bahamas16.86×Music & Radio
Willie Nelson12.23×Music & Radio
Moe (band)16.12×Music & Radio
Neil Young19.91×Music & Radio
Kris Kristofferson21.88×Music & Radio
YouTube Music6.06×Internet & Social Media
John Denver23.61×Music & Radio
Bonnie Raitt32.31×Music & Radio
Lucinda Williams45.56×Music & Radio
Billy Strings20.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alison Krauss audience
TraitClusterScore
PatriotismCONSERVATISM1.97
TraditionCONSERVATISM1.76
Community OrientationOPEN1.51
Family OrientationCONSERVATISM1.34
SpiritualityBALANCE1.27
DIY MentalityTHRILL1.15

Worldwide distribution

Worldwide audience distribution share by country for Alison Krauss
CountryShare
United States74.0%
United Kingdom5.5%
Canada4.5%

See Alison Krauss audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Alison Krauss have in United States?

Alison Krauss has an estimated audience of 1,250,113 people in United States, concentrated in Texas and California.

What is the gender split and age of Alison Krauss fans?

49.2% of Alison Krauss fans are female, 50.8% are male, with an average age of 49.5 years.

Which brands do Alison Krauss fans like most?

Alison Krauss fans show strongest brand affinity for Porto's Bakery (219.18×), Greyhounds (18.05×), and Robert Plant (37.01×) over the country average.

Where do Alison Krauss fans live in United States?

Alison Krauss fans in United States are most concentrated in Texas (reach 66,718), California (reach 63,900), and Florida (reach 55,658). These three regions account for the largest share of the active audience.

What other brands do Alison Krauss fans also like?

Beyond Alison Krauss itself, the audience over-indexes on Greyhounds (18.05×), Robert Plant (37.01×), HighSchool (22.52×), and Emmylou Harris (61.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alison Krauss. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.