Ricky Skaggs Audience in United States

Ricky Skaggs logo

Ricky Skaggs has an estimated audience of 424,154 people in United States. 47.3% are female, 52.7% are male, average age 52.1. Top regions: Texas, Tennessee, Kentucky. Top brand affinities: Israel, KiwiCo, Jeep Wagoneer, Scratching post, Glue logic.

The average Ricky Skaggs fan in United States is 52.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Tennessee, Kentucky. Top brand affinities include Israel, KiwiCo, Jeep Wagoneer, with strongest over-indexing on Israel (8.76× the country average). Demographically, the Ricky Skaggs audience skews balanced with an average age of 52.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Ricky Skaggs fans

Demographic split for Ricky Skaggs audience in United States
MetricValue
Female47.3%
Male52.7%
Average age52.1
Estimated audience size424,154

Audience persona

The typical Ricky Skaggs fan in United States is balanced, around 52.1 years old, with strong Risk Appetite tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Ricky Skaggs in United States
RegionReachAffinity
Texas28,7410.79×
Tennessee28,6433.37×
Kentucky19,6443.69×
North Carolina19,5901.53×
Ohio17,6841.35×
Florida17,4400.61×
Georgia12,6630.97×
Virginia12,1071.17×
California11,0500.24×
Indiana10,5341.36×
Pennsylvania10,4470.73×
Alabama10,0901.7×
Missouri10,0331.47×
Illinois9,2220.65×
Oklahoma8,7151.85×
Michigan7,9970.72×
South Carolina7,4551.17×
New York6,7400.28×
West Virginia6,1473.11×
Arkansas6,1061.75×
Wisconsin6,0200.94×
Colorado5,6160.84×
Minnesota5,5120.91×
Arizona5,1140.59×
Kansas4,8411.45×
Louisiana4,7580.87×
Mississippi4,6151.32×
Washington4,3070.51×
Maryland4,2990.59×
Iowa3,8851.11×
Oregon2,9660.61×
Utah2,6830.71×
Massachusetts2,3780.28×
New Jersey2,2490.21×
Idaho1,8710.88×
New Mexico1,8110.85×
Nebraska1,4500.68×
Maine1,3750.9×
Connecticut1,3390.31×
Montana1,3161.12×
Nevada1,3080.32×
New Hampshire1,1130.67×
South Dakota9630.98×
North Dakota8921.02×
Wyoming7541.2×
Vermont5600.75×
Delaware5580.48×
Washington, District of Columbia5420.43×
Alaska4450.49×
Hawaii3580.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ricky Skaggs audience
BrandAffinityCategory
Israel8.76×Travel & Leisure
KiwiCo12.33×Kids & Family
Jeep Wagoneer7.06×Cars & Mobility
Scratching post11.14×Pets & Animals
Glue logic11.81×Technology & Electronics
Whataburger1.96×Food & Beverages
REC TEC Grills21.05×Sports
Pillow1.94×Home & Garden
Grinch3.26×Movies & TV
Vaani Kapoor18.88×Movies & TV
JamBase9.11×Music & Radio
JibJab4.1×Internet & Social Media
Unique Gifts1.6×Shopping
Nebraska1.8×Travel & Leisure
Urban horticulture2.38×Home & Garden
Keith Stanfield3.86×Movies & TV
Nipsey Hussle3.44×Music & Radio
Nebraska Cornhuskers football2.09×Sports
On the Border Mexican Grill & Cantina3.81×Food & Beverages
Home staging2.58×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ricky Skaggs audience
TraitClusterScore
Risk AppetiteTHRILL2.15
PatriotismCONSERVATISM2.11
TraditionCONSERVATISM2.05
Community OrientationOPEN1.74
SpiritualityBALANCE1.35
Need for SecurityCONSERVATISM1.29

Worldwide distribution

Worldwide audience distribution share by country for Ricky Skaggs
CountryShare
United States86.2%
Canada7.2%
United Kingdom1.7%

See Ricky Skaggs audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Ricky Skaggs have in United States?

Ricky Skaggs has an estimated audience of 424,154 people in United States, concentrated in Texas and Tennessee.

What is the gender split and age of Ricky Skaggs fans?

47.3% of Ricky Skaggs fans are female, 52.7% are male, with an average age of 52.1 years.

Which brands do Ricky Skaggs fans like most?

Ricky Skaggs fans show strongest brand affinity for Israel (8.76×), KiwiCo (12.33×), and Jeep Wagoneer (7.06×) over the country average.

Where do Ricky Skaggs fans live in United States?

Ricky Skaggs fans in United States are most concentrated in Texas (reach 28,741), Tennessee (reach 28,643), and Kentucky (reach 19,644). These three regions account for the largest share of the active audience.

What other brands do Ricky Skaggs fans also like?

Beyond Ricky Skaggs itself, the audience over-indexes on KiwiCo (12.33×), Jeep Wagoneer (7.06×), Scratching post (11.14×), and Glue logic (11.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ricky Skaggs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.