Marty Stuart Audience in United States

Marty Stuart has an estimated audience of 610,282 people in United States. 46.7% are female, 53.3% are male, average age 51.5. Top regions: Tennessee, Texas, California. Top brand affinities: Shania Twain, Alison Krauss, Willie Nelson, Rockabilly, Indianapolis Motor Speedway.

The average Marty Stuart fan in United States is 51.5 years old, balanced, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Texas, California. Top brand affinities include Shania Twain, Alison Krauss, Willie Nelson, with strongest over-indexing on Shania Twain (23.63× the country average). Demographically, the Marty Stuart audience skews balanced with an average age of 51.5, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Marty Stuart fans

Demographic split for Marty Stuart audience in United States
MetricValue
Female46.7%
Male53.3%
Average age51.5
Estimated audience size610,282

Audience persona

The typical Marty Stuart fan in United States is balanced, around 51.5 years old, with strong Patriotism tendencies and a notable affinity for Shania Twain.

Top regions in United States

Top regions ranked by reach for Marty Stuart in United States
RegionReachAffinity
Tennessee42,0773.44×
Texas35,9790.69×
California23,2170.35×
North Carolina22,3871.22×
Florida22,3540.54×
Ohio21,6431.15×
Georgia18,2100.97×
Pennsylvania15,8260.77×
Kentucky15,4152.01×
Alabama14,8571.74×
Illinois14,6610.72×
Virginia14,5310.98×
Missouri14,3661.46×
Mississippi13,8062.75×
New York13,0720.38×
Michigan12,5600.79×
Indiana12,4751.12×
Oklahoma11,4471.69×
Wisconsin11,2101.22×
Arkansas10,7362.14×
South Carolina9,9441.08×
Minnesota8,7851×
Louisiana8,4571.07×
Arizona7,6760.62×
Iowa7,0611.4×
Washington6,8420.56×
West Virginia6,6472.34×
Colorado6,3300.66×
Kansas5,2811.1×
Maryland5,0640.48×
New Jersey5,0350.32×
Oregon4,8390.69×
Massachusetts4,7280.39×
Connecticut3,3460.55×
Nevada3,0720.52×
Nebraska3,0681×
Idaho2,8020.92×
Utah2,7670.51×
New Mexico2,3360.76×
New Hampshire2,0920.87×
Maine2,0500.94×
Montana1,7631.04×
South Dakota1,5971.13×
North Dakota1,4031.12×
Vermont1,3161.23×
Wyoming8440.93×
Delaware8440.5×
Rhode Island7090.37×
Washington, District of Columbia5410.29×
Alaska5330.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marty Stuart audience
BrandAffinityCategory
Shania Twain23.63×Music & Radio
Alison Krauss37.12×Music & Radio
Willie Nelson13.01×Music & Radio
Rockabilly9.83×Fashion & Accessoires
Indianapolis Motor Speedway15.8×Sports
Emmylou Harris38.62×Music & Radio
Glam rock21.83×Music & Radio
Kenny Rogers20.42×Music & Radio
Billy Ray Cyrus17.31×Music & Radio
Grand Ole Opry16.32×Music & Radio
Day trading10.82×Business & Career
Capital One3.61×Business & Career
Kris Kristofferson17.47×Music & Radio
Brandi Carlile13.04×Music & Radio
Tractor Supply Company5.86×Shopping
Horoscope8.11×Health
Hostess41.57×Politics & Society
Fox News Channel2.46×Movies & TV
Alan Jackson12.13×Music & Radio
Chuck Norris5.18×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marty Stuart audience
TraitClusterScore
PatriotismCONSERVATISM2.21
Risk AppetiteTHRILL2.12
TraditionCONSERVATISM1.95
Community OrientationOPEN1.6
SustainabilityBALANCE1.32
SpiritualityBALANCE1.31

Worldwide distribution

Worldwide audience distribution share by country for Marty Stuart
CountryShare
United States85.3%
United Kingdom5.2%
Canada4.8%

See Marty Stuart audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Marty Stuart have in United States?

Marty Stuart has an estimated audience of 610,282 people in United States, concentrated in Tennessee and Texas.

What is the gender split and age of Marty Stuart fans?

46.7% of Marty Stuart fans are female, 53.3% are male, with an average age of 51.5 years.

Which brands do Marty Stuart fans like most?

Marty Stuart fans show strongest brand affinity for Shania Twain (23.63×), Alison Krauss (37.12×), and Willie Nelson (13.01×) over the country average.

Where do Marty Stuart fans live in United States?

Marty Stuart fans in United States are most concentrated in Tennessee (reach 42,077), Texas (reach 35,979), and California (reach 23,217). These three regions account for the largest share of the active audience.

What other brands do Marty Stuart fans also like?

Beyond Marty Stuart itself, the audience over-indexes on Alison Krauss (37.12×), Willie Nelson (13.01×), Rockabilly (9.83×), and Indianapolis Motor Speedway (15.8×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marty Stuart. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.