American Eagle Outfitters Audience in United States

American Eagle Outfitters logo

American Eagle Outfitters has an estimated audience of 13,341,648 people in United States. 68.7% are female, 31.3% are male, average age 35.2. Top regions: California, Texas, New York.

The average American Eagle Outfitters fan in United States is 35.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York.

Category: Fashion & Accessoires · Type: Brand · Subtype: Mainstream fashion

Demographics of American Eagle Outfitters fans

Demographic split for American Eagle Outfitters audience in United States
MetricValue
Female68.7%
Male31.3%
Average age35.2
Estimated audience size13,341,648

Top regions in United States

Top regions ranked by reach for American Eagle Outfitters in United States
RegionReachAffinity
California1,413,4110.96×
Texas987,1440.86×
New York960,0271.29×
Florida785,3180.87×
Pennsylvania662,0021.47×
Ohio458,2501.11×
North Carolina453,0921.13×
Georgia421,5471.03×
Illinois420,5210.95×
Virginia385,8771.19×
New Jersey360,8531.06×
Michigan349,3921.0×
Tennessee320,1941.2×
Massachusetts284,8581.08×
Washington268,1031.0×
Maryland254,9011.11×
Indiana246,7861.01×
Kentucky245,5981.47×
Wisconsin217,6401.08×
Missouri205,4700.96×
Arizona205,1460.75×
Minnesota191,3581.0×
South Carolina179,6270.89×
Connecticut163,5861.22×
Colorado162,9970.78×
Alabama155,7530.84×
Louisiana138,7030.81×
Oregon133,4690.87×
West Virginia131,5102.12×
Oklahoma118,3220.8×
Utah116,0880.97×
Iowa107,5510.98×
Arkansas93,7110.85×
Kansas92,5190.88×
Mississippi92,4440.84×
Nevada91,5840.71×
Maine61,4421.29×
Hawaii58,6671.02×
New Hampshire57,0431.09×
Idaho56,5680.85×
Nebraska52,3390.78×
New Mexico46,5420.7×
Rhode Island37,8960.89×
Delaware37,2871.01×
Washington, District of Columbia33,0920.83×
North Dakota27,5151.0×
Vermont26,8741.15×
Alaska26,7910.94×
Montana26,6150.72×
South Dakota26,3870.86×

Worldwide distribution

Worldwide audience distribution share by country for American Eagle Outfitters
CountryShare
United States51.1%
China4.9%
United Kingdom4.7%

See American Eagle Outfitters audiences in other countries

More Mainstream fashion audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for American Eagle Outfitters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.