Rascasse Audience Intelligence

Andie MacDowell Audience in United States

A data profile of the people who buy, follow and care about Andie MacDowell in United States — modelled from more than twelve digital signal sources. Andie MacDowell has an estimated audience of 3,561,055 people in United States.

#20among Fashion model in United States#1213among Person in United States#435in Fashion & Accessoires

The average Andie MacDowell fan in United States is 46.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rip Curl, Moto Guzzi, Piaggio, with strongest over-indexing on Rip Curl (3.18× the country average).

Demographically, the Andie MacDowell audience skews more female with an average age of 46.8, and over-indexes on personality traits such as Patriotism, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 4 brand affinities and 50 regions tracked by Rascasse.

The typical Andie MacDowell fan in United States is more female, around 46.8 years old, with strong Patriotism tendencies and a notable affinity for Rip Curl.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Andie MacDowell profile in United States.

Audience size
3.6M
in United States
Gender
91.3%♀
8.7% male
Age
46.8
average years
Country rank
#8896
Person in United States
Fig. 01

Search interest · 12-month trend

+35%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Andie MacDowell fans

91.3% are female, 8.7% are male, average age 46.8.

Fig. 02

Gender split

91.3%
Female
8.7%
Male
Demographic split for Andie MacDowell audience in United States
MetricValue
Female91.3%
Male8.7%
Average age46.8
Estimated audience size3,561,055
Fig. 03

Age distribution

Ø 46.8
average years
Age distribution of the Andie MacDowell audience in United States
Age bracketShare%
16-196%
20-2910%
30-3916%
40-4936%
50+32%
Fig. 04

Worldwide distribution

35.6%

of the worldwide Andie MacDowell audience comes from United States.

Worldwide audience distribution share by country for Andie MacDowell
CountryShare
United States35.6%
Germany9.4%
Spain5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Andie MacDowell audience in United States is strongest.

Fig. 05

Top regions by affinity

Andie MacDowell fans by region: top regions in United States
#RegionReachAffinity×
01South Carolina~70K1.39×
02Montana~10K1.27×
03Oregon~50K1.24×
04North Carolina~100K1.15×
05Washington~80K1.15×
06Idaho~20K1.13×
07Utah~30K1.12×
08Colorado~60K1.11×
09Tennessee~70K1.09×
10California~400K1.07×
11Massachusetts~70K1.07×
12Maine~10K1.07×
13Vermont~6K1.07×
14Pennsylvania~100K1.06×
15Missouri~60K1.06×
16New Hampshire~10K1.06×
17Rhode Island~10K1.06×
18Oklahoma~40K1.05×
19Connecticut~40K1.05×
20New York~200K1.04×
21Kentucky~40K1.03×
22New Mexico~20K1.03×
23Illinois~100K1.01×
24Ohio~100K1.00×
25Indiana~60K1.00×
26Arkansas~30K0.99×
27New Jersey~80K0.97×
28Minnesota~50K0.97×
29Kansas~30K0.97×
30Texas~300K0.96×
31Michigan~80K0.96×
32Arizona~70K0.96×
33Wisconsin~50K0.96×
34West Virginia~10K0.94×
35Washington, District of Columbia~10K0.94×
36Virginia~80K0.93×
37Iowa~30K0.93×
38Florida~200K0.91×
39Georgia~90K0.91×
40Nevada~30K0.91×
41Nebraska~20K0.91×
42Alaska~7K0.91×
43Maryland~50K0.88×
44Louisiana~40K0.87×
45Delaware~8K0.86×
46Alabama~40K0.85×
47North Dakota~6K0.85×
48Hawaii~10K0.84×
49South Dakota~7K0.84×
50Mississippi~20K0.79×
Fig. 06

Affinity by region

Affinity by region — Andie MacDowell, United States
0.79×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Andie MacDowell audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Andie MacDowell audience
#·InterestCategoryAffinity×
01Rip CurlFashion & Accessoires3.18×
02Moto GuzziCars & Mobility2.86×
03PiaggioCars & Mobility2.86×
04Wizz AirTravel & Leisure2.36×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Andie MacDowell audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Andie MacDowell audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.14×
Luxury OrientationPREMIUM1.13×
IndulgenceJOY1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Andie MacDowell audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.89×
CreativityOPEN0.91×
SpiritualityBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Andie MacDowell have in United States?

Andie MacDowell has an estimated audience of 3,561,055 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Andie MacDowell fans?

91.3% of Andie MacDowell fans are female, 8.7% are male, with an average age of 46.8 years.

03

Which brands do Andie MacDowell fans like most?

Andie MacDowell fans show strongest brand affinity for Rip Curl (3.18×), Moto Guzzi (2.86×), and Piaggio (2.86×) over the country average.

04

Where do Andie MacDowell fans live in United States?

Andie MacDowell fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Andie MacDowell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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