Apple Valley, Minnesota Audience in United States

Apple Valley, Minnesota logo

Apple Valley, Minnesota has an estimated audience of 434,094 people in United States. 67.6% are female, 32.4% are male, average age 39.8. Top regions: California, Minnesota, Texas. Top brand affinities: Sinaloa, Nasal cavity, James Butler (American football), Jonathan Davis, Mad About You.

The average Apple Valley, Minnesota fan in United States is 39.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Minnesota, Texas. Top brand affinities include Sinaloa, Nasal cavity, James Butler (American football), with strongest over-indexing on Sinaloa (3.21× the country average). Demographically, the Apple Valley, Minnesota audience skews more female with an average age of 39.8, and over-indexes on personality traits such as DIY Mentality, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Apple Valley, Minnesota fans

Demographic split for Apple Valley, Minnesota audience in United States
MetricValue
Female67.6%
Male32.4%
Average age39.8
Estimated audience size434,094

Audience persona

The typical Apple Valley, Minnesota fan in United States is more female, around 39.8 years old, with strong DIY Mentality tendencies and a notable affinity for Sinaloa.

Top regions in United States

Top regions ranked by reach for Apple Valley, Minnesota in United States
RegionReachAffinity
California272,7295.71×
Minnesota93,04214.96×
Texas12,8110.34×
Ohio11,6980.87×
Michigan9,2470.81×
Utah9,2022.37×
Washington9,0361.04×
Arizona8,3080.94×
Nevada8,0641.92×
Florida7,6820.26×
Tennessee7,4380.85×
Wisconsin7,0211.08×
New York6,9060.28×
Georgia6,7850.51×
Pennsylvania6,7570.46×
Illinois6,1210.42×
North Carolina4,9660.38×
West Virginia4,1322.04×
Indiana3,8980.49×
Colorado3,8860.57×
Virginia3,8850.37×
Oregon3,7770.76×
New Jersey2,7940.25×
Kentucky2,7270.5×
South Carolina2,7150.42×
Iowa2,5100.7×
Maryland2,3940.32×
Missouri2,3840.34×
Oklahoma2,3620.49×
Massachusetts2,3110.27×
Alabama2,1780.36×
Connecticut2,0190.46×
Idaho1,7060.78×
Arkansas1,6980.47×
Louisiana1,4260.25×
Maine1,3620.88×
New Mexico1,3300.61×
Kansas1,2890.38×
Nebraska1,0240.47×
Hawaii9650.52×
North Dakota8750.98×
Mississippi8740.24×
Rhode Island7000.51×
Montana6620.55×
South Dakota6600.66×
Washington, District of Columbia4690.36×
Alaska4590.49×
New Hampshire3990.23×
Wyoming3780.59×
Delaware2260.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Apple Valley, Minnesota audience
BrandAffinityCategory
Sinaloa3.21×Travel & Leisure
Nasal cavity3.26×Health
James Butler (American football)12.66×Sports
Jonathan Davis1.68×Music & Radio
Mad About You1.68×Movies & TV
The Tree of Life (film)1.65×Movies & TV
JBS USA1.8×Food & Beverages
Ixtapaluca1.8×Travel & Leisure
John Key2.19×Politics & Society
Summer Days (And Summer Nights!!)2.17×Music & Radio
Davao Region2.19×Travel & Leisure
Cagayan1.72×Travel & Leisure
Junior Chamber International1.52×Politics & Society
Jbc1.64×Kids & Family
Carlos Gracie, Jr.2.53×
JTB2.09×Travel & Leisure
J. B. Holmes1.83×Sports
Bus Éireann1.76×Cars & Mobility
Brive-la-Gaillarde1.53×
Ponte Milvio1.62×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Apple Valley, Minnesota audience
TraitClusterScore
DIY MentalityTHRILL1.38
Family OrientationCONSERVATISM1.32
Community OrientationOPEN1.16
Career OrientationPOWER1.14
Price SensitivityPREMIUM1.13
IndividualismJOY1.09

Worldwide distribution

Worldwide audience distribution share by country for Apple Valley, Minnesota
CountryShare
United States98.9%
Germany1.0%
Italy0.0%

See Apple Valley, Minnesota audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Apple Valley, Minnesota have in United States?

Apple Valley, Minnesota has an estimated audience of 434,094 people in United States, concentrated in California and Minnesota.

What is the gender split and age of Apple Valley, Minnesota fans?

67.6% of Apple Valley, Minnesota fans are female, 32.4% are male, with an average age of 39.8 years.

Which brands do Apple Valley, Minnesota fans like most?

Apple Valley, Minnesota fans show strongest brand affinity for Sinaloa (3.21×), Nasal cavity (3.26×), and James Butler (American football) (12.66×) over the country average.

Where do Apple Valley, Minnesota fans live in United States?

Apple Valley, Minnesota fans in United States are most concentrated in California (reach 272,729), Minnesota (reach 93,042), and Texas (reach 12,811). These three regions account for the largest share of the active audience.

What other brands do Apple Valley, Minnesota fans also like?

Beyond Apple Valley, Minnesota itself, the audience over-indexes on Nasal cavity (3.26×), James Butler (American football) (12.66×), Jonathan Davis (1.68×), and Mad About You (1.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Apple Valley, Minnesota. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.