Rascasse Audience Intelligence

Arizona Iced Tea Target Market in United States

Arizona Iced Tea has an estimated audience of 360K people in United States.

#5056among brands in United States#2404in Food & Beverages

The average Arizona Iced Tea fan in United States is 28.4 years old, balanced, and lives primarily in California.

Most fans live in California, New York, Florida.

Top affinities include TW Steel, Snapple, Sasha Pieterse, with strongest over-indexing on TW Steel (230.71× the country average).

Demographically, the Arizona Iced Tea audience skews balanced with an average age of 28.4, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

The typical Arizona Iced Tea fan in United States is balanced, around 28.4 years old, with strong Convenience Orientation tendencies and a notable affinity for TW Steel.

Category: Food & Beverages · Type: Brand

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
360K
in United States
Gender
49.8%♀
50.2% male
Age
28.4
average years
Country rank
#45964
among all objects in United States
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Customer demographics of Arizona Iced Tea

49.8% are female, 50.2% are male, average age 28.4.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Arizona Iced Tea audience in United States
MetricValue
Female49.8%
Male50.2%
Average age28.4
Estimated audience size360K
Fig. 03

Age distribution

Ø 28.4
average years
Age distribution of the Arizona Iced Tea audience in United States
Age bracketShare%
16-2453%
25-3425%
35-4411%
45-548%
55+4%
Fig. 04

Worldwide distribution

62.9%

of the worldwide Arizona Iced Tea audience comes from United States.

Worldwide audience distribution share by country for Arizona Iced Tea
CountryShare
United States62.9%
United Kingdom6.0%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Arizona Iced Tea customers by region in United States
#RegionReachAffinity×
01New Jersey~20K1.93×
02Arizona~20K1.89×
03New York~40K1.79×
04Connecticut~7K1.77×
05New Hampshire~2K1.68×
06Maine~2K1.61×
07Massachusetts~10K1.54×
08Hawaii~2K1.52×
09California~60K1.38×
10Rhode Island~2K1.38×
11Vermont<1K1.37×
12Michigan~10K1.26×
13Pennsylvania~20K1.22×
14Nevada~4K1.18×
15Washington~9K1.13×
16Delaware~1K1.11×
17Illinois~20K1.10×
18Wisconsin~7K1.06×
19Oregon~5K1.06×
20Florida~20K1.00×
21Maryland~6K0.95×
22Alaska<1K0.94×
23Minnesota~6K0.92×
24Utah~3K0.92×
25Washington, District of Columbia<1K0.91×
26Colorado~6K0.89×
27Virginia~8K0.87×
28Idaho~2K0.87×
29North Dakota<1K0.86×
30New Mexico~2K0.85×
31Montana<1K0.82×
32Nebraska~2K0.81×
33Ohio~10K0.78×
34Indiana~6K0.78×
35South Dakota<1K0.78×
36Texas~20K0.75×
37North Carolina~9K0.75×
38Iowa~3K0.75×
39Kansas~2K0.74×
40West Virginia~1K0.73×
41Georgia~9K0.72×
42Kentucky~3K0.70×
43Oklahoma~3K0.70×
44Missouri~5K0.69×
45South Carolina~4K0.69×
46Arkansas~2K0.68×
47Tennessee~5K0.65×
48Louisiana~3K0.61×
49Mississippi~2K0.61×
50Alabama~3K0.57×
Fig. 06

Affinity by region

Affinity by region — Arizona Iced Tea, United States
0.57×1.00×1.93×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Arizona Iced Tea audience vs. the country average
#·InterestCategoryAffinity×
01TW SteelFashion & Accessoires230.71×
02SnappleFood & Beverages50.77×
03Sasha PieterseMovies & TV49.34×
04Ender's GameLiterature27.80×
05Armani ExchangeFashion & Accessoires22.68×
06Phoebe TonkinMovies & TV20.00×
07Love's Travel Stops & Country StoresShopping17.92×
08TravelCenters of AmericaTravel & Leisure15.84×
09Shailene WoodleyMovies & TV9.54×
10MonstersMovies & TV7.78×
11WattpadInternet & Social Media7.38×
12Diaper bagKids & Family4.05×
13Planet FitnessSports3.25×
14PokémonGames3.16×
15Nordstrom RackFashion & Accessoires2.90×
16Bass guitarMusic & Radio2.79×
17WingstopFood & Beverages2.68×
18Old NavyFashion & Accessoires2.56×
19Britney SpearsMusic & Radio2.16×
20Wendy'sFood & Beverages2.04×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Arizona Iced Tea audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Arizona Iced Tea audience vs. the country average · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.74×
Family OrientationCONSERVATISM1.49×
Urban LifestyleOPEN1.35×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Arizona Iced Tea audience vs. the country average · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.61×
TraditionCONSERVATISM0.71×
Design AffinityPREMIUM0.73×
0×1.00× baseline2×
Appendix

Explore more audiences

More Food & Beverages audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Arizona Iced Tea over the last 12 months. Modelled, not counted; people interested in several brands count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/arizona-iced-tea-86235” · Methodology