Astrology Audience in United States
Astrology has an estimated audience of 22,144,593 people in United States. 68.1% are female, 31.9% are male, average age 38.6. Top regions: California, Texas, Florida.
The average Astrology fan in United States is 38.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Health · Type: Topic
Demographics of Astrology fans
| Metric | Value |
|---|---|
| Female | 68.1% |
| Male | 31.9% |
| Average age | 38.6 |
| Estimated audience size | 22,144,593 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,028,945 | 1.24× |
| Texas | 2,230,083 | 1.17× |
| Florida | 1,739,109 | 1.16× |
| New York | 1,538,946 | 1.24× |
| Illinois | 784,301 | 1.06× |
| Pennsylvania | 775,188 | 1.04× |
| Ohio | 745,107 | 1.09× |
| Georgia | 695,347 | 1.02× |
| North Carolina | 681,573 | 1.02× |
| Michigan | 645,792 | 1.12× |
| New Jersey | 557,942 | 0.99× |
| Virginia | 523,062 | 0.97× |
| Washington | 519,182 | 1.17× |
| Arizona | 461,035 | 1.02× |
| Tennessee | 452,588 | 1.02× |
| Massachusetts | 447,903 | 1.03× |
| Maryland | 427,913 | 1.12× |
| Indiana | 405,322 | 1.0× |
| Oregon | 357,322 | 1.41× |
| Colorado | 356,023 | 1.02× |
| Missouri | 331,740 | 0.93× |
| Wisconsin | 309,561 | 0.93× |
| Alabama | 308,347 | 1.0× |
| South Carolina | 299,566 | 0.9× |
| Louisiana | 276,688 | 0.97× |
| Oklahoma | 271,619 | 1.1× |
| Minnesota | 264,398 | 0.83× |
| Kentucky | 258,671 | 0.93× |
| Nevada | 248,925 | 1.16× |
| Connecticut | 224,251 | 1.01× |
| Arkansas | 186,015 | 1.02× |
| Utah | 177,360 | 0.89× |
| Mississippi | 176,173 | 0.97× |
| Iowa | 169,868 | 0.93× |
| Kansas | 150,853 | 0.86× |
| Nebraska | 123,117 | 1.11× |
| New Mexico | 117,690 | 1.06× |
| Idaho | 109,536 | 0.99× |
| West Virginia | 103,118 | 1.0× |
| Hawaii | 98,853 | 1.04× |
| New Hampshire | 74,553 | 0.85× |
| Maine | 73,937 | 0.93× |
| Washington, District of Columbia | 63,783 | 0.96× |
| Montana | 61,083 | 0.99× |
| Rhode Island | 60,988 | 0.87× |
| Delaware | 47,311 | 0.77× |
| North Dakota | 37,923 | 0.83× |
| Alaska | 37,652 | 0.79× |
| South Dakota | 37,208 | 0.73× |
| Vermont | 30,878 | 0.79× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.4% |
| India | 9.7% |
| Brazil | 4.5% |
See Astrology audiences in other countries
More Health audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Astrology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.