Baggage Audience in United States

Baggage has an estimated audience of 29,569,767 people in United States. 60.1% are female, 39.9% are male, average age 44.3. Top regions: California, Texas, Florida.
The average Baggage fan in United States is 44.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Fashion & Accessoires · Type: Topic
Demographics of Baggage fans
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 44.3 |
| Estimated audience size | 29,569,767 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 4,305,032 | 1.32× |
| Texas | 3,205,559 | 1.26× |
| Florida | 2,927,973 | 1.46× |
| New York | 1,837,519 | 1.11× |
| Illinois | 1,160,246 | 1.18× |
| Georgia | 976,658 | 1.07× |
| Pennsylvania | 971,153 | 0.98× |
| New Jersey | 948,574 | 1.26× |
| Arizona | 892,804 | 1.48× |
| North Carolina | 888,088 | 1.0× |
| Virginia | 757,216 | 1.05× |
| Ohio | 722,804 | 0.79× |
| Washington | 683,755 | 1.15× |
| Michigan | 655,375 | 0.85× |
| Maryland | 602,922 | 1.19× |
| Colorado | 596,278 | 1.28× |
| Massachusetts | 593,113 | 1.02× |
| Tennessee | 544,972 | 0.92× |
| Indiana | 442,742 | 0.82× |
| Missouri | 442,042 | 0.93× |
| Nevada | 439,698 | 1.54× |
| South Carolina | 428,641 | 0.96× |
| Minnesota | 396,391 | 0.94× |
| Wisconsin | 386,108 | 0.87× |
| Alabama | 360,313 | 0.87× |
| Oregon | 350,194 | 1.03× |
| Louisiana | 333,874 | 0.88× |
| Connecticut | 301,479 | 1.02× |
| Hawaii | 282,181 | 2.22× |
| Kentucky | 273,744 | 0.74× |
| Oklahoma | 267,753 | 0.82× |
| Utah | 248,229 | 0.94× |
| Kansas | 195,073 | 0.84× |
| Arkansas | 187,399 | 0.77× |
| Mississippi | 179,526 | 0.74× |
| Iowa | 176,528 | 0.72× |
| New Mexico | 141,754 | 0.96× |
| Idaho | 119,754 | 0.81× |
| Nebraska | 117,586 | 0.79× |
| Alaska | 107,227 | 1.7× |
| Delaware | 95,039 | 1.16× |
| New Hampshire | 90,570 | 0.78× |
| Washington, District of Columbia | 89,589 | 1.01× |
| West Virginia | 82,749 | 0.6× |
| Maine | 75,618 | 0.71× |
| Montana | 70,911 | 0.86× |
| Rhode Island | 69,768 | 0.74× |
| South Dakota | 46,661 | 0.68× |
| North Dakota | 43,367 | 0.71× |
| Vermont | 36,726 | 0.71× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.9% |
| Italy | 6.7% |
| United Kingdom | 5.5% |
See Baggage audiences in other countries
More Fashion & Accessoires audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Baggage. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.