Rascasse Audience Intelligence

Basic Instinct Audience in United States

A data profile of the people who buy, follow and care about Basic Instinct in United States — modelled from more than twelve digital signal sources. Basic Instinct has an estimated audience of 930,638 people in United States.

The average Basic Instinct fan in United States is 43.8 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Obsessed (2009 film), Russell Crowe, Ron Perlman, with strongest over-indexing on Obsessed (2009 film) (109.95× the country average).

Demographically, the Basic Instinct audience skews more male with an average age of 43.8, and over-indexes on personality traits such as Patriotism, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Basic Instinct fan in United States is more male, around 43.8 years old, with strong Patriotism tendencies and a notable affinity for Obsessed (2009 film).

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Basic Instinct profile in United States.

Audience size
931K
in United States
Gender
44.7%
55.3% male
Age
43.8
average years
Country rank
#24840
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Basic Instinct viewers

44.7% are female, 55.3% are male, average age 43.8.

Fig. 02

Gender split

44.7%
Female
55.3%
Male
Demographic split for Basic Instinct audience in United States
MetricValue
Female44.7%
Male55.3%
Average age43.8
Estimated audience size930,638
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Basic Instinct audience in United States
Age bracketShare%
16-1913%
20-2912%
30-3919%
40-4927%
50+30%
Fig. 04

Worldwide distribution

15.9%

of the worldwide Basic Instinct audience comes from United States.

Worldwide audience distribution share by country for Basic Instinct
CountryShare
United States15.9%
Italy9.3%
India7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Basic Instinct audience in United States is strongest.

Fig. 05

Top regions by affinity

Basic Instinct fans by region: top regions in United States
#RegionReachAffinity×
01California~100K1.19×
02New York~60K1.17×
03Oregon~10K1.17×
04Washington~20K1.13×
05Utah~9K1.10×
06Washington, District of Columbia~3K1.10×
07Montana~3K1.08×
08Illinois~30K1.07×
09Idaho~5K1.06×
10Minnesota~10K1.04×
11Connecticut~9K1.04×
12Massachusetts~20K1.03×
13Maine~3K1.03×
14Tennessee~20K1.02×
15Colorado~10K1.02×
16Kentucky~10K1.02×
17Oklahoma~10K1.02×
18Kansas~7K1.02×
19Nebraska~5K1.02×
20Rhode Island~3K1.02×
21Pennsylvania~30K1.01×
22Missouri~10K1.01×
23Iowa~7K1.01×
24Virginia~20K1.00×
25Arkansas~7K1.00×
26Ohio~30K0.99×
27New Jersey~20K0.99×
28Indiana~20K0.98×
29Alaska~2K0.98×
30Texas~70K0.97×
31Michigan~20K0.97×
32Wisconsin~10K0.97×
33Louisiana~10K0.97×
34Nevada~8K0.97×
35New Hampshire~3K0.97×
36Vermont~2K0.97×
37Arizona~20K0.96×
38Maryland~10K0.96×
39Georgia~30K0.95×
40North Carolina~30K0.95×
41New Mexico~4K0.94×
42West Virginia~4K0.94×
43North Dakota~2K0.94×
44Florida~60K0.93×
45Mississippi~7K0.93×
46Hawaii~3K0.92×
47South Dakota~2K0.92×
48Alabama~10K0.91×
49South Carolina~10K0.89×
50Delaware~2K0.87×
Fig. 06

Affinity by region

Affinity by region — Basic Instinct, United States
0.87×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Basic Instinct audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Basic Instinct audience
#·InterestCategoryAffinity×
01Tarrus RileyMusic & Radio815.51×
02China CITIC BankBusiness & Career769.00×
03Chris WeidmanSports398.82×
04Fifty Shades FreedMovies & TV274.50×
05Russell CroweMovies & TV191.94×
06Galaxy QuestMovies & TV184.01×
07The Fugitive (1993 film)Movies & TV183.19×
08J. J. AbramsMovies & TV180.48×
09Ron PerlmanMovies & TV162.53×
10Mark DuplassMovies & TV156.68×
11Yorgos LanthimosMovies & TV110.66×
12Obsessed (2009 film)Movies & TV109.95×
13Banshee (TV series)Movies & TV109.00×
14Gladiator (2000 film)Movies & TV108.87×
15James CameronMovies & TV98.21×
16Chris PineMovies & TV97.90×
17Quentin TarantinoMovies & TV52.42×
18Bruce WillisMovies & TV46.36×
19Mission: ImpossibleMovies & TV39.61×
20Jason MomoaMovies & TV35.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Basic Instinct audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Basic Instinct audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.61×
SpiritualityBALANCE1.59×
Early Adopter MentalityPOWER1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Basic Instinct audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.03×
Healthy LifestyleBALANCE1.09×
Pet OwnershipJOY1.10×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Basic Instinct have in United States?

Basic Instinct has an estimated audience of 930,638 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Basic Instinct viewers?

44.7% of Basic Instinct fans are female, 55.3% are male, with an average age of 43.8 years.

03

Which brands do Basic Instinct fans like most?

Basic Instinct fans show strongest brand affinity for Obsessed (2009 film) (109.95×), Russell Crowe (191.94×), and Ron Perlman (162.53×) over the country average.

04

Where do Basic Instinct fans live in United States?

Basic Instinct fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Basic Instinct fans also like?

Beyond Basic Instinct itself, the audience over-indexes on Russell Crowe (191.94×), Ron Perlman (162.53×), Gladiator (2000 film) (108.87×), and Bruce Willis (46.36×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Basic Instinct. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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