Rascasse Audience Intelligence

Fifty Shades Freed Audience in United States

A data profile of the people who buy, follow and care about Fifty Shades Freed in United States — modelled from more than twelve digital signal sources. Fifty Shades Freed has an estimated audience of 290,325 people in United States.

The average Fifty Shades Freed fan in United States is 26.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Basic Instinct, Magic Mike, Britney Spears, with strongest over-indexing on Basic Instinct (274.5× the country average).

Demographically, the Fifty Shades Freed audience skews more female with an average age of 26.9, and over-indexes on personality traits such as Career Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fifty Shades Freed fan in United States is more female, around 26.9 years old, with strong Career Orientation tendencies and a notable affinity for Basic Instinct.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fifty Shades Freed profile in United States.

Audience size
290K
in United States
Gender
56.8%
43.2% male
Age
26.9
average years
Country rank
#49177
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fifty Shades Freed viewers

56.8% are female, 43.2% are male, average age 26.9.

Fig. 02

Gender split

56.8%
Female
43.2%
Male
Demographic split for Fifty Shades Freed audience in United States
MetricValue
Female56.8%
Male43.2%
Average age26.9
Estimated audience size290,325
Fig. 03

Age distribution

Ø 26.9
average years
Age distribution of the Fifty Shades Freed audience in United States
Age bracketShare%
16-1961%
20-2917%
30-3910%
40-499%
50+4%
Fig. 04

Worldwide distribution

29.7%

of the worldwide Fifty Shades Freed audience comes from United States.

Worldwide audience distribution share by country for Fifty Shades Freed
CountryShare
United States29.7%
Italy10.0%
Indonesia9.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fifty Shades Freed audience in United States is strongest.

Fig. 05

Top regions by affinity

Fifty Shades Freed fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~4K1.29×
02Oklahoma~5K1.25×
03Arkansas~4K1.25×
04Alabama~6K1.22×
05Kentucky~5K1.21×
06Louisiana~5K1.18×
07Tennessee~8K1.17×
08Texas~30K1.14×
09Kansas~3K1.13×
10Indiana~7K1.12×
11West Virginia~2K1.11×
12Iowa~3K1.10×
13Missouri~6K1.09×
14South Carolina~6K1.09×
15North Dakota<1K1.07×
16Utah~3K1.05×
17Idaho~2K1.05×
18South Dakota<1K1.05×
19Georgia~10K1.04×
20North Carolina~10K1.03×
21Wyoming<1K1.03×
22Ohio~10K1.02×
23Michigan~9K1.02×
24New Mexico~2K1.02×
25Nebraska~2K1.02×
26Arizona~7K1.01×
27Wisconsin~5K1.00×
28Montana<1K1.00×
29Florida~20K0.99×
30California~40K0.98×
31Illinois~10K0.98×
32Virginia~8K0.94×
33Oregon~4K0.94×
34Pennsylvania~10K0.93×
35Minnesota~5K0.93×
36Nevada~3K0.92×
37Alaska<1K0.91×
38Washington~6K0.89×
39Maryland~5K0.88×
40Colorado~5K0.88×
41Hawaii~1K0.88×
42Maine~1K0.88×
43Delaware<1K0.88×
44Rhode Island<1K0.87×
45New Hampshire~1K0.86×
46New Jersey~8K0.85×
47Connecticut~3K0.85×
48New York~20K0.84×
49Massachusetts~5K0.77×
50Washington, District of Columbia<1K0.73×
Fig. 06

Affinity by region

Affinity by region — Fifty Shades Freed, United States
0.73×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fifty Shades Freed audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fifty Shades Freed audience
#·InterestCategoryAffinity×
01Basic InstinctMovies & TV274.50×
02Magic MikeMovies & TV37.14×
03Wembley StadiumSports36.82×
04Young-adult fictionLiterature7.34×
05Channing TatumMovies & TV7.22×
06E-book readersTechnology & Electronics5.65×
07Grey's AnatomyMovies & TV5.05×
08Weather forecastingHome & Garden4.62×
09Non-alcoholic beverageFood & Beverages4.56×
10Psychological thrillerLiterature4.54×
11Britney SpearsMusic & Radio4.33×
12CupcakeFood & Beverages3.46×
13Dunkin' DonutsFood & Beverages3.10×
14RadioTechnology & Electronics2.39×
15Burger KingFood & Beverages2.24×
16SubwayFood & Beverages2.24×
17Pizza HutFood & Beverages2.08×
18Beauty salonsBeauty & Wellness2.06×
19PinterestInternet & Social Media1.86×
20RecipesFood & Beverages1.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fifty Shades Freed audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Fifty Shades Freed audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.28×
SpiritualityBALANCE2.24×
TraditionCONSERVATISM1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Fifty Shades Freed audience · Rather not
TraitClusterDeviationScore
TravellingTHRILL0.39×
Design AffinityPREMIUM0.42×
Luxury OrientationPREMIUM0.45×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Fifty Shades Freed have in United States?

Fifty Shades Freed has an estimated audience of 290,325 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fifty Shades Freed viewers?

56.8% of Fifty Shades Freed fans are female, 43.2% are male, with an average age of 26.9 years.

03

Which brands do Fifty Shades Freed fans like most?

Fifty Shades Freed fans show strongest brand affinity for Basic Instinct (274.5×), Magic Mike (37.14×), and Britney Spears (4.33×) over the country average.

04

Where do Fifty Shades Freed fans live in United States?

Fifty Shades Freed fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Fifty Shades Freed fans also like?

Beyond Fifty Shades Freed itself, the audience over-indexes on Magic Mike (37.14×), Britney Spears (4.33×), E-book readers (5.65×), and Young-adult fiction (7.34×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fifty Shades Freed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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