Fifty Shades Freed Audience in United States

Fifty Shades Freed logo

Fifty Shades Freed has an estimated audience of 355,364 people in United States. 56.8% are female, 43.2% are male, average age 26.9. Top regions: California, Texas, Florida. Top brand affinities: Basic Instinct, Magic Mike, E-book readers, Hair Extensions, Young-adult fiction.

The average Fifty Shades Freed fan in United States is 26.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Basic Instinct, Magic Mike, E-book readers, with strongest over-indexing on Basic Instinct (214.29× the country average). Demographically, the Fifty Shades Freed audience skews more female with an average age of 26.9, and over-indexes on personality traits such as Extroversion, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Fifty Shades Freed fans

Demographic split for Fifty Shades Freed audience in United States
MetricValue
Female56.8%
Male43.2%
Average age26.9
Estimated audience size355,364

Audience persona

The typical Fifty Shades Freed fan in United States is more female, around 26.9 years old, with strong Extroversion tendencies and a notable affinity for Basic Instinct.

Top regions in United States

Top regions ranked by reach for Fifty Shades Freed in United States
RegionReachAffinity
California40,1841.03×
Texas37,6441.23×
Florida24,9761.04×
New York17,6240.89×
Illinois12,4501.05×
Georgia12,0541.1×
Pennsylvania11,5900.97×
Ohio11,4771.05×
North Carolina11,4191.07×
Michigan9,7981.05×
Virginia8,1170.94×
Tennessee8,0681.13×
New Jersey7,9620.88×
Indiana7,4591.15×
Arizona7,2631×
Washington6,3920.9×
Missouri6,3511.11×
Alabama6,1371.24×
South Carolina6,1211.14×
Kentucky5,4901.23×
Louisiana5,4641.19×
Wisconsin5,3521×
Maryland5,2310.86×
Massachusetts5,2200.75×
Oklahoma5,0571.28×
Colorado4,9090.88×
Minnesota4,7080.92×
Oregon3,8300.94×
Mississippi3,8061.3×
Arkansas3,7051.27×
Utah3,2681.03×
Kansas3,2141.15×
Nevada3,1940.93×
Iowa3,1301.07×
Connecticut3,0100.84×
Idaho1,8061.01×
Nebraska1,7811×
West Virginia1,7761.07×
New Mexico1,7590.99×
Hawaii1,3450.88×
New Hampshire1,1390.81×
Maine1,1050.87×
Montana9690.98×
Rhode Island9280.82×
South Dakota7920.96×
Delaware7760.79×
North Dakota7371.01×
Washington, District of Columbia6940.65×
Alaska6250.82×
Wyoming5060.96×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Fifty Shades Freed audience
BrandAffinityCategory
Basic Instinct214.29×Movies & TV
Magic Mike34.67×Movies & TV
E-book readers8.67×Technology & Electronics
Hair Extensions4.55×Beauty & Wellness
Young-adult fiction7.93×Literature
Romance novels3.83×Literature
Jean Paul Gaultier11.05×Fashion & Accessoires
Alejandro Sanz23.67×Music & Radio
Bestseller4.09×Literature
Anime and manga fandom3.3×Literature
Digital art3.81×Arts & Culture
Diary3.33×Kids & Family
Dance studio4.21×Sports
Pizza Hut2.07×Food & Beverages
Harry Potter1.77×Movies & TV
Psychological thriller4.02×Literature
Graphic novel5.08×Literature
Fiction books2.07×Literature
Taylor Swift2.18×Music & Radio
Unique Gifts4×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Fifty Shades Freed audience
TraitClusterScore
ExtroversionTHRILL2
TraditionCONSERVATISM1.69
Price SensitivityPREMIUM1.48
Career OrientationPOWER1.42
Urban LifestyleOPEN1.38
Risk AppetiteTHRILL1.31

Worldwide distribution

Worldwide audience distribution share by country for Fifty Shades Freed
CountryShare
United States35.8%
Indonesia8.9%
United Kingdom8.8%

See Fifty Shades Freed audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Fifty Shades Freed have in United States?

Fifty Shades Freed has an estimated audience of 355,364 people in United States, concentrated in California and Texas.

What is the gender split and age of Fifty Shades Freed fans?

56.8% of Fifty Shades Freed fans are female, 43.2% are male, with an average age of 26.9 years.

Which brands do Fifty Shades Freed fans like most?

Fifty Shades Freed fans show strongest brand affinity for Basic Instinct (214.29×), Magic Mike (34.67×), and E-book readers (8.67×) over the country average.

Where do Fifty Shades Freed fans live in United States?

Fifty Shades Freed fans in United States are most concentrated in California (reach 40,184), Texas (reach 37,644), and Florida (reach 24,976). These three regions account for the largest share of the active audience.

What other brands do Fifty Shades Freed fans also like?

Beyond Fifty Shades Freed itself, the audience over-indexes on Magic Mike (34.67×), E-book readers (8.67×), Hair Extensions (4.55×), and Young-adult fiction (7.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fifty Shades Freed. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.