A data profile of the people who buy, follow and care about Ben Platt in United States — modelled from more than twelve digital signal sources. Ben Platt has an estimated audience of 1,152,799 people in United States.
The average Ben Platt fan in United States is 35.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Jesse Eisenberg, Idina Menzel, Jonathan Groff, with strongest over-indexing on Jesse Eisenberg (60.25× the country average).
Demographically, the Ben Platt audience skews more female with an average age of 35.3, and over-indexes on personality traits such as Patriotism, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ben Platt fan in United States is more female, around 35.3 years old, with strong Patriotism tendencies and a notable affinity for Jesse Eisenberg.
The key figures that characterise the Ben Platt profile in United States.
71.5% are female, 28.5% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 71.5% |
| Male | 28.5% |
| Average age | 35.3 |
| Estimated audience size | 1,152,799 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 32% | |
| 20-29 | 21% | |
| 30-39 | 16% | |
| 40-49 | 17% | |
| 50+ | 15% |
of the worldwide Ben Platt audience comes from United States.
| Country | Share |
|---|---|
| United States | 59.5% |
| United Kingdom | 11.2% |
| Canada | 4.7% |
Where the Ben Platt audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~20K | 1.62× | |
| 02 | New York | ~90K | 1.50× | |
| 03 | Washington, District of Columbia | ~5K | 1.49× | |
| 04 | Massachusetts | ~30K | 1.29× | |
| 05 | Rhode Island | ~5K | 1.29× | |
| 06 | Oregon | ~20K | 1.21× | |
| 07 | Connecticut | ~10K | 1.18× | |
| 08 | Minnesota | ~20K | 1.17× | |
| 09 | California | ~100K | 1.13× | |
| 10 | Idaho | ~6K | 1.13× | |
| 11 | Illinois | ~40K | 1.12× | |
| 12 | Maine | ~4K | 1.12× | |
| 13 | Vermont | ~2K | 1.10× | |
| 14 | New Jersey | ~30K | 1.09× | |
| 15 | Washington | ~20K | 1.09× | |
| 16 | Pennsylvania | ~40K | 1.08× | |
| 17 | New Hampshire | ~5K | 1.08× | |
| 18 | Colorado | ~20K | 1.07× | |
| 19 | Wisconsin | ~20K | 1.06× | |
| 20 | Missouri | ~20K | 1.05× | |
| 21 | Iowa | ~10K | 1.05× | |
| 22 | Tennessee | ~20K | 1.04× | |
| 23 | Nebraska | ~6K | 1.01× | |
| 24 | Indiana | ~20K | 0.99× | |
| 25 | Ohio | ~30K | 0.98× | |
| 26 | Kansas | ~9K | 0.98× | |
| 27 | Virginia | ~30K | 0.96× | |
| 28 | Delaware | ~3K | 0.96× | |
| 29 | Oklahoma | ~10K | 0.95× | |
| 30 | Kentucky | ~10K | 0.93× | |
| 31 | Maryland | ~20K | 0.92× | |
| 32 | Michigan | ~30K | 0.90× | |
| 33 | Arizona | ~20K | 0.90× | |
| 34 | Montana | ~3K | 0.89× | |
| 35 | South Dakota | ~2K | 0.89× | |
| 36 | North Dakota | ~2K | 0.89× | |
| 37 | North Carolina | ~30K | 0.88× | |
| 38 | Arkansas | ~8K | 0.88× | |
| 39 | Alaska | ~2K | 0.87× | |
| 40 | Texas | ~80K | 0.86× | |
| 41 | Hawaii | ~4K | 0.86× | |
| 42 | Georgia | ~30K | 0.84× | |
| 43 | Louisiana | ~10K | 0.80× | |
| 44 | West Virginia | ~4K | 0.80× | |
| 45 | South Carolina | ~10K | 0.79× | |
| 46 | Nevada | ~8K | 0.79× | |
| 47 | Alabama | ~10K | 0.78× | |
| 48 | Florida | ~60K | 0.77× | |
| 49 | New Mexico | ~4K | 0.77× | |
| 50 | Mississippi | ~6K | 0.70× |
The strongest cross-interests of the Ben Platt audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jesse Eisenberg | Movies & TV | 60.25× | ||
| 02 | Idina Menzel | Movies & TV | 53.74× | ||
| 03 | Lea Michele | Movies & TV | 46.20× | ||
| 04 | Jonathan Groff | Movies & TV | 45.04× | ||
| 05 | Erin Andrews | Sports | 43.71× | ||
| 06 | Ashley Benson | Movies & TV | 30.90× | ||
| 07 | Andrew Garfield | Movies & TV | 29.92× | ||
| 08 | Avan Jogia | Movies & TV | 27.11× | ||
| 09 | Josh Duhamel | Fashion & Accessoires | 26.17× | ||
| 10 | Regina Hall | Movies & TV | 25.45× | ||
| 11 | Naomi Scott | Movies & TV | 20.00× | ||
| 12 | Michael Fassbender | Movies & TV | 19.53× | ||
| 13 | Edward Norton | Movies & TV | 16.59× | ||
| 14 | Sharon Osbourne | Movies & TV | 13.03× | ||
| 15 | Alison Brie | Movies & TV | 12.93× | ||
| 16 | Brittany Snow | Movies & TV | 12.44× | ||
| 17 | Zootopia | Movies & TV | 9.98× | ||
| 18 | Emma Stone | Movies & TV | 8.90× | ||
| 19 | Bill Murray | Movies & TV | 8.43× | ||
| 20 | Tony Award | Arts & Culture | 7.08× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 3.88× | |
| Convenience Orientation | PREMIUM | 1.48× | |
| Spirituality | BALANCE | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.88× | |
| Quality Awareness | PREMIUM | 0.88× | |
| DIY Mentality | THRILL | 0.89× |
Ben Platt has an estimated audience of 1,152,799 people in United States, concentrated in California and New York.
71.5% of Ben Platt fans are female, 28.5% are male, with an average age of 35.3 years.
Ben Platt fans show strongest brand affinity for Jesse Eisenberg (60.25×), Idina Menzel (53.74×), and Jonathan Groff (45.04×) over the country average.
Ben Platt fans in United States are most concentrated in California (reach ~100K), New York (reach ~90K), and Texas (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Ben Platt itself, the audience over-indexes on Idina Menzel (53.74×), Jonathan Groff (45.04×), Andrew Garfield (29.92×), and Erin Andrews (43.71×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ben Platt. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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