Bill Hicks Audience in United States

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Bill Hicks has an estimated audience of 382,274 people in United States. 32.9% are female, 67.1% are male, average age 43.1. Top regions: California, Texas, Florida. Top brand affinities: Goop, Austin Kayak, Kodiak, Alaska, Dog breed, 3D printing.

The average Bill Hicks fan in United States is 43.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goop, Austin Kayak, Kodiak, Alaska, with strongest over-indexing on Goop (30.77× the country average). Demographically, the Bill Hicks audience skews more male with an average age of 43.1, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Bill Hicks fans

Demographic split for Bill Hicks audience in United States
MetricValue
Female32.9%
Male67.1%
Average age43.1
Estimated audience size382,274

Audience persona

The typical Bill Hicks fan in United States is more male, around 43.1 years old, with strong Patriotism tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Bill Hicks in United States
RegionReachAffinity
California37,8950.9×
Texas31,2000.95×
Florida20,0910.78×
New York18,5800.87×
Pennsylvania13,0751.02×
Illinois12,3170.97×
Ohio11,9761.02×
Michigan10,3321.03×
North Carolina9,8600.86×
Georgia9,1140.77×
Arizona8,8501.13×
Washington8,4961.11×
New Jersey8,0190.82×
Virginia7,9700.86×
Massachusetts7,9081.05×
Tennessee7,4420.97×
Missouri7,1071.15×
Minnesota7,0811.29×
Colorado7,0691.17×
Indiana7,0591.01×
Wisconsin6,6901.16×
Oregon6,1351.4×
Kentucky5,2911.1×
Maryland5,0600.77×
Oklahoma5,0571.19×
South Carolina4,6120.8×
Louisiana4,2590.86×
Alabama4,2560.8×
Connecticut3,7020.97×
Iowa3,4571.1×
Nevada3,4430.93×
Arkansas3,3261.06×
Utah3,1040.91×
Kansas3,0701.02×
Mississippi2,4160.77×
Idaho2,1331.11×
Nebraska1,9571.02×
New Hampshire1,9131.27×
New Mexico1,7320.9×
Maine1,7071.25×
West Virginia1,6560.93×
Montana1,3501.27×
South Dakota1,2221.38×
North Dakota1,2091.54×
Rhode Island1,1320.93×
Hawaii9670.59×
Washington, District of Columbia9360.81×
Vermont8401.25×
Delaware6320.6×
Alaska6290.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bill Hicks audience
BrandAffinityCategory
Goop30.77×Internet & Social Media
Austin Kayak57.15×Shopping
Kodiak, Alaska15.14×Travel & Leisure
Dog breed2.1×Pets & Animals
3D printing4.44×Technology & Electronics
Historic site5.87×Arts & Culture
Magazine (band)8.67×Music & Radio
Elsword19.36×Games
Mohamed Hassan (volleyball)106.92×Sports
Grinch4.63×Movies & TV
Nationality2.38×Politics & Society
Minnesota1.87×Travel & Leisure
Winemaking4.05×Food & Beverages
Alaska1.52×Travel & Leisure
Wok5.35×Food & Beverages
Keck School of Medicine of USC15.04×Business & Career
Nebraska2.16×Travel & Leisure
Harlow9.31×Travel & Leisure
No Escape (1994 film)8.71×Movies & TV
Tiara7.39×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bill Hicks audience
TraitClusterScore
PatriotismCONSERVATISM2.46
Early Adopter MentalityPOWER1.81
MindfulnessBALANCE1.64
IndividualismJOY1.62
TraditionCONSERVATISM1.59
SpiritualityBALANCE1.48

Worldwide distribution

Worldwide audience distribution share by country for Bill Hicks
CountryShare
United States58.7%
United Kingdom13.3%
Canada7.6%

See Bill Hicks audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Bill Hicks have in United States?

Bill Hicks has an estimated audience of 382,274 people in United States, concentrated in California and Texas.

What is the gender split and age of Bill Hicks fans?

32.9% of Bill Hicks fans are female, 67.1% are male, with an average age of 43.1 years.

Which brands do Bill Hicks fans like most?

Bill Hicks fans show strongest brand affinity for Goop (30.77×), Austin Kayak (57.15×), and Kodiak, Alaska (15.14×) over the country average.

Where do Bill Hicks fans live in United States?

Bill Hicks fans in United States are most concentrated in California (reach 37,895), Texas (reach 31,200), and Florida (reach 20,091). These three regions account for the largest share of the active audience.

What other brands do Bill Hicks fans also like?

Beyond Bill Hicks itself, the audience over-indexes on Austin Kayak (57.15×), Kodiak, Alaska (15.14×), Dog breed (2.1×), and 3D printing (4.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bill Hicks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.