Bruce Hornsby Audience in United States

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Bruce Hornsby has an estimated audience of 381,954 people in United States. 36.0% are female, 64.0% are male, average age 47.8. Top regions: California, New York, Florida. Top brand affinities: Natural rubber, Necktie, Ayrton Senna, Enfamil, Julio Cesar Chavez Jr..

The average Bruce Hornsby fan in United States is 47.8 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Natural rubber, Necktie, Ayrton Senna, with strongest over-indexing on Natural rubber (1.64× the country average). Demographically, the Bruce Hornsby audience skews more male with an average age of 47.8, and over-indexes on personality traits such as Tradition, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Bruce Hornsby fans

Demographic split for Bruce Hornsby audience in United States
MetricValue
Female36.0%
Male64.0%
Average age47.8
Estimated audience size381,954

Audience persona

The typical Bruce Hornsby fan in United States is more male, around 47.8 years old, with strong Tradition tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Bruce Hornsby in United States
RegionReachAffinity
California32,5270.77×
New York22,5081.05×
Florida18,4420.71×
Virginia17,2821.86×
Texas15,7170.48×
Pennsylvania14,3931.12×
North Carolina14,2391.24×
Ohio13,1291.12×
Michigan11,6141.16×
Illinois11,2820.89×
Massachusetts9,8661.31×
Colorado9,8621.64×
New Jersey9,2330.95×
Georgia8,5970.73×
Tennessee8,3941.1×
Arizona7,3900.95×
Washington7,2950.95×
Indiana6,7100.96×
Wisconsin6,3921.11×
Maryland5,8340.89×
Missouri5,5000.89×
South Carolina5,3730.93×
Oregon5,1781.18×
Kentucky5,0341.05×
Minnesota4,9520.9×
Alabama4,5470.85×
Connecticut4,3371.13×
Nevada3,5950.97×
Louisiana3,5910.73×
Oklahoma3,0480.72×
Iowa2,8620.91×
New Mexico2,3821.24×
Arkansas2,3720.75×
Kansas2,2710.75×
Mississippi2,2590.72×
Utah2,1630.63×
New Hampshire2,0611.37×
Maine1,7191.26×
Vermont1,6812.51×
West Virginia1,6670.94×
Montana1,6231.53×
Idaho1,4870.78×
Nebraska1,4140.74×
Washington, District of Columbia1,1631.01×
Rhode Island1,1470.94×
Hawaii1,1220.68×
Delaware8560.81×
Wyoming6741.19×
Alaska5780.71×
South Dakota5340.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bruce Hornsby audience
BrandAffinityCategory
Natural rubber1.64×Cars & Mobility
Necktie1.68×Fashion & Accessoires
Ayrton Senna2.85×Sports
Enfamil1.68×Kids & Family
Julio Cesar Chavez Jr.1.5×Sports
Temple Grandin1.54×Literature
Dalit4.3×Politics & Society
Mariel Hemingway1.73×Fashion & Accessoires
Ironmongery1.66×Home & Garden
Pendleton, Oregon1.8×Travel & Leisure
Assassin's Creed II: Discovery4.73×Games
Roaming1.57×Technology & Electronics
WAOW1.62×Movies & TV
Assisi1.53×Travel & Leisure
Assassin's Creed III2.96×Games
John Stuart Mill1.58×Politics & Society
Newtown, Bucks County, Pennsylvania1.84×Travel & Leisure
Keynote (presentation software)2.36×Technology & Electronics
CAD/CAM dentistry1.5×Health
Canino1.94×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bruce Hornsby audience
TraitClusterScore
TraditionCONSERVATISM1.2
IndividualismJOY1.14
SustainabilityBALANCE1.13
Community OrientationOPEN1.13
MindfulnessBALANCE1.06
Social Media UsageJOY0.99

Worldwide distribution

Worldwide audience distribution share by country for Bruce Hornsby
CountryShare
United States80.5%
Germany11.4%
Canada5.3%

See Bruce Hornsby audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Bruce Hornsby have in United States?

Bruce Hornsby has an estimated audience of 381,954 people in United States, concentrated in California and New York.

What is the gender split and age of Bruce Hornsby fans?

36.0% of Bruce Hornsby fans are female, 64.0% are male, with an average age of 47.8 years.

Which brands do Bruce Hornsby fans like most?

Bruce Hornsby fans show strongest brand affinity for Natural rubber (1.64×), Necktie (1.68×), and Ayrton Senna (2.85×) over the country average.

Where do Bruce Hornsby fans live in United States?

Bruce Hornsby fans in United States are most concentrated in California (reach 32,527), New York (reach 22,508), and Florida (reach 18,442). These three regions account for the largest share of the active audience.

What other brands do Bruce Hornsby fans also like?

Beyond Bruce Hornsby itself, the audience over-indexes on Necktie (1.68×), Ayrton Senna (2.85×), Enfamil (1.68×), and Julio Cesar Chavez Jr. (1.5×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bruce Hornsby. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.