Carrie Fisher Audience in United States

Carrie Fisher logo

Carrie Fisher has an estimated audience of 3,186,437 people in United States. 41.0% are female, 59.0% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Mark Hamill, Kelly Osbourne, Pete Carroll, Josh Duhamel, Lauren Graham.

The average Carrie Fisher fan in United States is 35.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mark Hamill, Kelly Osbourne, Pete Carroll, with strongest over-indexing on Mark Hamill (60.47× the country average). Demographically, the Carrie Fisher audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Carrie Fisher fans

Demographic split for Carrie Fisher audience in United States
MetricValue
Female41.0%
Male59.0%
Average age35.7
Estimated audience size3,186,437

Audience persona

The typical Carrie Fisher fan in United States is more male, around 35.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Mark Hamill.

Top regions in United States

Top regions ranked by reach for Carrie Fisher in United States
RegionReachAffinity
California368,7441.05×
Texas272,2000.99×
Florida198,1470.92×
New York165,2000.93×
Pennsylvania111,8921.04×
Illinois110,3641.04×
Ohio106,6371.09×
North Carolina93,1740.97×
Michigan89,2461.07×
Georgia88,0330.9×
Arizona74,9901.15×
Virginia73,9880.95×
New Jersey70,8760.87×
Washington70,4451.1×
Tennessee68,1201.07×
Indiana63,6321.09×
Massachusetts62,2490.99×
Missouri57,4591.12×
Colorado55,5911.11×
Wisconsin52,7431.1×
Maryland48,1260.88×
Minnesota47,1241.03×
Alabama44,598
South Carolina44,0430.92×
Oregon43,5561.19×
Kentucky42,1401.05×
Oklahoma39,0781.1×
Louisiana35,3730.86×
Utah34,0591.19×
Connecticut31,5930.99×
Nevada30,1970.98×
Iowa26,8651.02×
Arkansas25,3200.96×
Kansas25,2421.01×
Mississippi21,3760.81×
Idaho19,0121.19×
New Mexico15,934
Nebraska15,1280.95×
West Virginia14,3630.97×
New Hampshire13,0861.04×
Maine11,9861.05×
Hawaii11,1130.81×
Montana9,8931.12×
Rhode Island9,7890.97×
Delaware7,1690.82×
Washington, District of Columbia7,1120.74×
Alaska6,787
South Dakota6,5870.89×
North Dakota5,8910.9×
Vermont5,601

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carrie Fisher audience
BrandAffinityCategory
Mark Hamill60.47×Movies & TV
Kelly Osbourne18.96×Music & Radio
Pete Carroll32.88×Sports
Josh Duhamel24.21×Fashion & Accessoires
Lauren Graham28.98×Movies & TV
Aaron Paul31.34×Movies & TV
Anne Burrell11.77×Food & Beverages
Nathan Fillion18.79×Movies & TV
Harrison Ford14.56×Movies & TV
Sophia Bush23.49×Movies & TV
Oscar Isaac17.73×Movies & TV
Warner Bros. Movie World - Gold Coast, Australia18.8×Travel & Leisure
Sharon Osbourne14.3×Movies & TV
Kirstie Alley22.3×Movies & TV
Joseph Gordon-Levitt17.45×Movies & TV
Seth Green20.91×Movies & TV
Diego Luna17.68×Movies & TV
Rachel Weisz17.01×Movies & TV
Zooey Deschanel14.07×Movies & TV
Michael Fassbender18.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carrie Fisher audience
TraitClusterScore
Luxury OrientationPREMIUM2.82
LGBTQ+ IdentityOPEN2.13
Risk AppetiteTHRILL1.81
PatriotismCONSERVATISM1.72
Early Adopter MentalityPOWER1.68
ExtroversionTHRILL1.52

Worldwide distribution

Worldwide audience distribution share by country for Carrie Fisher
CountryShare
United States42.3%
United Kingdom9.7%
Germany5.3%

See Carrie Fisher audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Carrie Fisher have in United States?

Carrie Fisher has an estimated audience of 3,186,437 people in United States, concentrated in California and Texas.

What is the gender split and age of Carrie Fisher fans?

41.0% of Carrie Fisher fans are female, 59.0% are male, with an average age of 35.7 years.

Which brands do Carrie Fisher fans like most?

Carrie Fisher fans show strongest brand affinity for Mark Hamill (60.47×), Kelly Osbourne (18.96×), and Pete Carroll (32.88×) over the country average.

Where do Carrie Fisher fans live in United States?

Carrie Fisher fans in United States are most concentrated in California (reach 368,744), Texas (reach 272,200), and Florida (reach 198,147). These three regions account for the largest share of the active audience.

What other brands do Carrie Fisher fans also like?

Beyond Carrie Fisher itself, the audience over-indexes on Kelly Osbourne (18.96×), Pete Carroll (32.88×), Josh Duhamel (24.21×), and Lauren Graham (28.98×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Carrie Fisher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.