Carrie Fisher Audience in United States

Carrie Fisher has an estimated audience of 3,186,437 people in United States. 41.0% are female, 59.0% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Mark Hamill, Kelly Osbourne, Pete Carroll, Josh Duhamel, Lauren Graham.
The average Carrie Fisher fan in United States is 35.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mark Hamill, Kelly Osbourne, Pete Carroll, with strongest over-indexing on Mark Hamill (60.47× the country average). Demographically, the Carrie Fisher audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Carrie Fisher fans
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 35.7 |
| Estimated audience size | 3,186,437 |
Audience persona
The typical Carrie Fisher fan in United States is more male, around 35.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Mark Hamill.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 368,744 | 1.05× |
| Texas | 272,200 | 0.99× |
| Florida | 198,147 | 0.92× |
| New York | 165,200 | 0.93× |
| Pennsylvania | 111,892 | 1.04× |
| Illinois | 110,364 | 1.04× |
| Ohio | 106,637 | 1.09× |
| North Carolina | 93,174 | 0.97× |
| Michigan | 89,246 | 1.07× |
| Georgia | 88,033 | 0.9× |
| Arizona | 74,990 | 1.15× |
| Virginia | 73,988 | 0.95× |
| New Jersey | 70,876 | 0.87× |
| Washington | 70,445 | 1.1× |
| Tennessee | 68,120 | 1.07× |
| Indiana | 63,632 | 1.09× |
| Massachusetts | 62,249 | 0.99× |
| Missouri | 57,459 | 1.12× |
| Colorado | 55,591 | 1.11× |
| Wisconsin | 52,743 | 1.1× |
| Maryland | 48,126 | 0.88× |
| Minnesota | 47,124 | 1.03× |
| Alabama | 44,598 | 1× |
| South Carolina | 44,043 | 0.92× |
| Oregon | 43,556 | 1.19× |
| Kentucky | 42,140 | 1.05× |
| Oklahoma | 39,078 | 1.1× |
| Louisiana | 35,373 | 0.86× |
| Utah | 34,059 | 1.19× |
| Connecticut | 31,593 | 0.99× |
| Nevada | 30,197 | 0.98× |
| Iowa | 26,865 | 1.02× |
| Arkansas | 25,320 | 0.96× |
| Kansas | 25,242 | 1.01× |
| Mississippi | 21,376 | 0.81× |
| Idaho | 19,012 | 1.19× |
| New Mexico | 15,934 | 1× |
| Nebraska | 15,128 | 0.95× |
| West Virginia | 14,363 | 0.97× |
| New Hampshire | 13,086 | 1.04× |
| Maine | 11,986 | 1.05× |
| Hawaii | 11,113 | 0.81× |
| Montana | 9,893 | 1.12× |
| Rhode Island | 9,789 | 0.97× |
| Delaware | 7,169 | 0.82× |
| Washington, District of Columbia | 7,112 | 0.74× |
| Alaska | 6,787 | 1× |
| South Dakota | 6,587 | 0.89× |
| North Dakota | 5,891 | 0.9× |
| Vermont | 5,601 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mark Hamill | 60.47× | Movies & TV |
| Kelly Osbourne | 18.96× | Music & Radio |
| Pete Carroll | 32.88× | Sports |
| Josh Duhamel | 24.21× | Fashion & Accessoires |
| Lauren Graham | 28.98× | Movies & TV |
| Aaron Paul | 31.34× | Movies & TV |
| Anne Burrell | 11.77× | Food & Beverages |
| Nathan Fillion | 18.79× | Movies & TV |
| Harrison Ford | 14.56× | Movies & TV |
| Sophia Bush | 23.49× | Movies & TV |
| Oscar Isaac | 17.73× | Movies & TV |
| Warner Bros. Movie World - Gold Coast, Australia | 18.8× | Travel & Leisure |
| Sharon Osbourne | 14.3× | Movies & TV |
| Kirstie Alley | 22.3× | Movies & TV |
| Joseph Gordon-Levitt | 17.45× | Movies & TV |
| Seth Green | 20.91× | Movies & TV |
| Diego Luna | 17.68× | Movies & TV |
| Rachel Weisz | 17.01× | Movies & TV |
| Zooey Deschanel | 14.07× | Movies & TV |
| Michael Fassbender | 18.9× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 2.82 |
| LGBTQ+ Identity | OPEN | 2.13 |
| Risk Appetite | THRILL | 1.81 |
| Patriotism | CONSERVATISM | 1.72 |
| Early Adopter Mentality | POWER | 1.68 |
| Extroversion | THRILL | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.3% |
| United Kingdom | 9.7% |
| Germany | 5.3% |
See Carrie Fisher audiences in other countries
More Actor Actress or TV Star audiences in United States
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Frequently asked questions
How many fans does Carrie Fisher have in United States?
Carrie Fisher has an estimated audience of 3,186,437 people in United States, concentrated in California and Texas.
What is the gender split and age of Carrie Fisher fans?
41.0% of Carrie Fisher fans are female, 59.0% are male, with an average age of 35.7 years.
Which brands do Carrie Fisher fans like most?
Carrie Fisher fans show strongest brand affinity for Mark Hamill (60.47×), Kelly Osbourne (18.96×), and Pete Carroll (32.88×) over the country average.
Where do Carrie Fisher fans live in United States?
Carrie Fisher fans in United States are most concentrated in California (reach 368,744), Texas (reach 272,200), and Florida (reach 198,147). These three regions account for the largest share of the active audience.
What other brands do Carrie Fisher fans also like?
Beyond Carrie Fisher itself, the audience over-indexes on Kelly Osbourne (18.96×), Pete Carroll (32.88×), Josh Duhamel (24.21×), and Lauren Graham (28.98×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Carrie Fisher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.