Rascasse Audience Intelligence

Carrie Fisher Audience in United States

A data profile of the people who buy, follow and care about Carrie Fisher in United States — modelled from more than twelve digital signal sources. Carrie Fisher has an estimated audience of 3,220,711 people in United States.

#491among Actor Actress or TV Star in United States#1404among Person in United States#1225in Movies & TV

The average Carrie Fisher fan in United States is 35.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mark Hamill, Kelly Osbourne, Pete Carroll, with strongest over-indexing on Mark Hamill (60.47× the country average).

Demographically, the Carrie Fisher audience skews more male with an average age of 35.7, and over-indexes on personality traits such as Mindfulness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Carrie Fisher fan in United States is more male, around 35.7 years old, with strong Mindfulness tendencies and a notable affinity for Mark Hamill.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Carrie Fisher profile in United States.

Audience size
3.2M
in United States
Gender
41.0%♀
59.0% male
Age
35.7
average years
Country rank
#9681
Person in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Carrie Fisher fans

41.0% are female, 59.0% are male, average age 35.7.

Fig. 02

Gender split

41.0%
Female
59.0%
Male
Demographic split for Carrie Fisher audience in United States
MetricValue
Female41.0%
Male59.0%
Average age35.7
Estimated audience size3,220,711
Fig. 03

Age distribution

Ø 35.7
average years
Age distribution of the Carrie Fisher audience in United States
Age bracketShare%
16-1930%
20-2918%
30-3920%
40-4920%
50+12%
Fig. 04

Worldwide distribution

42.3%

of the worldwide Carrie Fisher audience comes from United States.

Worldwide audience distribution share by country for Carrie Fisher
CountryShare
United States42.3%
United Kingdom9.6%
Germany5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Carrie Fisher audience in United States is strongest.

Fig. 05

Top regions by affinity

Carrie Fisher fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.19×
02Idaho~20K1.19×
03Oregon~40K1.17×
04Montana~10K1.17×
05Arizona~70K1.12×
06Missouri~60K1.11×
07Wisconsin~50K1.10×
08Washington~70K1.09×
09Colorado~50K1.09×
10Oklahoma~40K1.09×
11Maine~10K1.07×
12Indiana~60K1.06×
13Kentucky~40K1.06×
14New Hampshire~10K1.06×
15Ohio~100K1.05×
16Minnesota~50K1.05×
17Alaska~7K1.05×
18West Virginia~20K1.04×
19Pennsylvania~100K1.03×
20Michigan~90K1.03×
21Tennessee~70K1.03×
22Iowa~30K1.03×
23Vermont~6K1.03×
24Kansas~30K1.02×
25New Mexico~20K1.01×
26California~400K1.00×
27Illinois~100K1.00×
28Arkansas~30K1.00×
29Connecticut~30K0.99×
30Rhode Island~10K0.99×
31North Dakota~6K0.99×
32Massachusetts~60K0.98×
33Alabama~40K0.98×
34Nebraska~20K0.97×
35Nevada~30K0.96×
36North Carolina~90K0.95×
37South Dakota~7K0.94×
38Texas~300K0.92×
39Virginia~70K0.92×
40Florida~200K0.91×
41South Carolina~40K0.90×
42Maryland~50K0.88×
43Louisiana~40K0.88×
44New York~200K0.87×
45Georgia~90K0.87×
46Delaware~8K0.87×
47New Jersey~70K0.86×
48Mississippi~20K0.84×
49Hawaii~10K0.84×
50Washington, District of Columbia~7K0.73×
Fig. 06

Affinity by region

Affinity by region — Carrie Fisher, United States
0.73×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Carrie Fisher audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Carrie Fisher audience
#·InterestCategoryAffinity×
01Mark HamillMovies & TV60.47×
02Pete CarrollSports32.88×
03Aaron PaulMovies & TV31.34×
04Girl Scouts of the USAKids & Family30.62×
05Lauren GrahamMovies & TV28.98×
06Josh DuhamelFashion & Accessoires24.21×
07Sophia BushMovies & TV23.49×
08Kirstie AlleyMovies & TV22.30×
09Seth GreenMovies & TV20.91×
10Kelly OsbourneMusic & Radio18.96×
11Warner Bros. Movie World - Gold Coast, AustraliaTravel & Leisure18.80×
12Nathan FillionMovies & TV18.79×
13Oscar IsaacMovies & TV17.73×
14Diego LunaMovies & TV17.68×
15Joseph Gordon-LevittMovies & TV17.45×
16Rachel WeiszMovies & TV17.01×
17Harrison FordMovies & TV14.56×
18Sharon OsbourneMovies & TV14.30×
19Zooey DeschanelMovies & TV14.07×
20Uma ThurmanMovies & TV10.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Carrie Fisher audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Carrie Fisher audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.28×
TraditionCONSERVATISM1.28×
Early Adopter MentalityPOWER1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Carrie Fisher audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
IndulgenceJOY0.80×
Urban LifestyleOPEN0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Carrie Fisher have in United States?

Carrie Fisher has an estimated audience of 3,220,711 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Carrie Fisher fans?

41.0% of Carrie Fisher fans are female, 59.0% are male, with an average age of 35.7 years.

03

Which brands do Carrie Fisher fans like most?

Carrie Fisher fans show strongest brand affinity for Mark Hamill (60.47×), Kelly Osbourne (18.96×), and Pete Carroll (32.88×) over the country average.

04

Where do Carrie Fisher fans live in United States?

Carrie Fisher fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Carrie Fisher fans also like?

Beyond Carrie Fisher itself, the audience over-indexes on Kelly Osbourne (18.96×), Pete Carroll (32.88×), Aaron Paul (31.34×), and Lauren Graham (28.98×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Actor Actress or TV Star audiences in United States

See Carrie Fisher audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Carrie Fisher. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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