Casas Bahia Audience in United States

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Casas Bahia has an estimated audience of 399,946 people in United States. 51.6% are female, 48.4% are male, average age 34.0. Top regions: Massachusetts, Florida, New Jersey.

The average Casas Bahia fan in United States is 34.0 years old, balanced, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, Florida, New Jersey.

Category: Shopping · Type: Brand

Demographics of Casas Bahia fans

Demographic split for Casas Bahia audience in United States
MetricValue
Female51.6%
Male48.4%
Average age34.0
Estimated audience size399,946

Top regions in United States

Top regions ranked by reach for Casas Bahia in United States
RegionReachAffinity
Massachusetts92,48311.74×
Florida87,4713.23×
New Jersey30,2282.97×
California29,6070.67×
New York26,5881.19×
Texas20,3400.59×
Connecticut16,6504.15×
Pennsylvania16,3641.22×
Virginia12,7961.31×
Georgia11,1700.91×
South Carolina7,5111.25×
North Carolina6,5630.55×
Maryland5,6790.83×
Illinois5,6670.43×
Washington5,3520.67×
Michigan4,7260.45×
Ohio4,5410.37×
Washington, District of Columbia3,4332.86×
Oregon3,2070.7×
New Hampshire3,1802.02×
Tennessee3,1100.39×
Utah2,9670.83×
Missouri2,8420.44×
Colorado2,6970.43×
Nevada2,1870.57×
Louisiana2,1220.41×
Arizona2,0660.25×
Rhode Island1,9831.56×
Indiana1,9310.26×
Minnesota1,7340.3×
Alabama1,6120.29×
Kansas1,4850.47×
Oklahoma1,0570.24×
Kentucky9570.19×
Wisconsin9190.15×
Iowa8810.27×
Mississippi7790.24×
Idaho6680.33×
New Mexico6450.32×
Hawaii6030.35×
Arkansas5620.17×
Nebraska5190.26×
West Virginia4820.26×
Alaska4810.56×
Montana4540.41×
Vermont4400.63×
Delaware4290.39×
Wyoming4220.71×
Maine4150.29×
South Dakota4140.45×

Worldwide distribution

Worldwide audience distribution share by country for Casas Bahia
CountryShare
Brazil92.7%
United States2.1%
Portugal1.4%

See Casas Bahia audiences in other countries

More Shopping audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Casas Bahia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.