College Station, Texas Audience in United States

College Station, Texas logo

College Station, Texas has an estimated audience of 932,163 people in United States. 60.5% are female, 39.5% are male, average age 36.3. Top brand affinities: JT Bioscoop, Alexandr Dolgopolov, Nebraska, Butik Hamil, Naval Air Engineering Station Lakehurst.

Top brand affinities include JT Bioscoop, Alexandr Dolgopolov, Nebraska, with strongest over-indexing on JT Bioscoop (5.21× the country average). Demographically, the College Station, Texas audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Risk Appetite, Family Orientation.

Category: Travel & Leisure · Type: POI

Demographics of College Station, Texas fans

Demographic split for College Station, Texas audience in United States
MetricValue
Female60.5%
Male39.5%
Average age36.3
Estimated audience size932,163

Audience persona

The typical College Station, Texas fan in United States is more female, around 36.3 years old, with strong Risk Appetite tendencies and a notable affinity for JT Bioscoop.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for College Station, Texas audience
BrandAffinityCategory
JT Bioscoop5.21×
Alexandr Dolgopolov4.09×Sports
Nebraska3.66×Travel & Leisure
Butik Hamil3.0×Fashion & Accessoires
Naval Air Engineering Station Lakehurst2.94×
Seiiti Arata Jr.2.78×
James Stewart, Jr.2.51×Sports
George Mikan2.5×Sports
I-Witness2.48×Movies & TV
Liceo de Cagayan University2.18×Business & Career
Ub Iwerks2.01×Literature
Ile de La Réunion Tourisme (IRT)1.96×Travel & Leisure
Droop-E1.94×Music & Radio
Rafael Lovato Jr.1.93×Sports
JC Whitney1.89×Shopping
Alsancak1.88×
Pips, Chips & Videoclips1.64×Music & Radio
Ext JS1.63×Technology & Electronics
JBS USA1.58×Food & Beverages
JBK Horse Shows1.56×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by College Station, Texas audience
TraitClusterScore
Risk AppetiteTHRILL1.09
Family OrientationCONSERVATISM1.09
Need for SecurityCONSERVATISM1.07
Urban LifestyleOPEN1.05
Price SensitivityPREMIUM1.03
Social Media UsageJOY0.99

Worldwide distribution

Worldwide audience distribution share by country for College Station, Texas
CountryShare
United States100.0%

See College Station, Texas audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for College Station, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.