Rascasse Audience Intelligence

Concordia University Audience in United States

A data profile of the people who buy, follow and care about Concordia University in United States — modelled from more than twelve digital signal sources. Concordia University has an estimated audience of 404,910 people in United States.

#343among University in United States#4567among POI in United States#2545in Business & Career

The average Concordia University fan in United States is 38.4 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Illinois.

Top brand affinities include Hop (film), Quadratec, EM Strasbourg Business School, with strongest over-indexing on Hop (film) (328.65× the country average).

Demographically, the Concordia University audience skews balanced with an average age of 38.4, and over-indexes on personality traits such as Sustainability, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Concordia University fan in United States is balanced, around 38.4 years old, with strong Sustainability tendencies and a notable affinity for Hop (film).

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Concordia University profile in United States.

Audience size
405K
in United States
Gender
52.8%♀
47.2% male
Age
38.4
average years
Country rank
#41339
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Concordia University fans

52.8% are female, 47.2% are male, average age 38.4.

Fig. 02

Gender split

52.8%
Female
47.2%
Male
Demographic split for Concordia University audience in United States
MetricValue
Female52.8%
Male47.2%
Average age38.4
Estimated audience size404,910
Fig. 03

Age distribution

Ø 38.4
average years
Age distribution of the Concordia University audience in United States
Age bracketShare%
16-1923%
20-2919%
30-3918%
40-4922%
50+18%
Fig. 04

Worldwide distribution

27.0%

of the worldwide Concordia University audience comes from United States.

Worldwide audience distribution share by country for Concordia University
CountryShare
United States27.0%
Canada16.1%
Japan8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Concordia University audience in United States is strongest.

Fig. 05

Top regions by affinity

Concordia University fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~7K3.38×
02Minnesota~20K3.16×
03Wisconsin~20K2.82×
04Vermont~2K2.38×
05Michigan~20K1.59×
06Illinois~20K1.49×
07Oregon~6K1.36×
08Maine~2K1.22×
09Washington, District of Columbia~1K1.20×
10Colorado~8K1.18×
11Massachusetts~9K1.15×
12California~50K1.12×
13Texas~40K1.11×
14New Hampshire~2K1.10×
15North Dakota<1K1.09×
16Washington~9K1.07×
17Iowa~3K1.04×
18South Dakota<1K1.03×
19Arizona~8K0.95×
20Kansas~3K0.94×
21Idaho~2K0.93×
22Hawaii~2K0.92×
23Montana~1K0.89×
24New York~20K0.87×
25Connecticut~3K0.86×
26Rhode Island~1K0.84×
27Alaska<1K0.83×
28Nevada~3K0.82×
29Indiana~6K0.76×
30Maryland~5K0.76×
31Missouri~5K0.75×
32Virginia~7K0.72×
33Delaware<1K0.72×
34New Jersey~7K0.70×
35West Virginia~1K0.70×
36Utah~2K0.69×
37New Mexico~1K0.69×
38Ohio~8K0.65×
39Oklahoma~3K0.64×
40Arkansas~2K0.63×
41Pennsylvania~8K0.61×
42Mississippi~2K0.60×
43Florida~20K0.58×
44Tennessee~5K0.58×
45Louisiana~3K0.58×
46North Carolina~7K0.57×
47Kentucky~3K0.57×
48Georgia~7K0.56×
49Alabama~3K0.55×
50South Carolina~3K0.52×
Fig. 06

Affinity by region

Affinity by region — Concordia University, United States
0.52×1.00×3.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Concordia University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Concordia University audience
#·InterestCategoryAffinity×
01Hop (film)Movies & TV328.65×
02QuadratecCars & Mobility246.82×
03Aalto UniversityBusiness & Career190.06×
04EM Strasbourg Business SchoolBusiness & Career184.68×
05LeithTravel & Leisure168.06×
06Argosy UniversityBusiness & Career141.30×
07University of TulsaBusiness & Career127.90×
08University of HelsinkiBusiness & Career126.88×
09La RouxMusic & Radio119.27×
10New England CollegeBusiness & Career114.03×
11FoursquareTechnology & Electronics81.22×
12Northcentral UniversityBusiness & Career81.09×
13SEMrushInternet & Social Media69.77×
14Ashford UniversityBusiness & Career50.27×
15Shrimp farmingFood & Beverages48.14×
16Paperless PostShopping32.07×
17Andre the GiantSports25.68×
18QuebecTravel & Leisure20.87×
19Google ImagesInternet & Social Media14.95×
20TorontoTravel & Leisure8.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Concordia University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Concordia University audience · What stands out
TraitClusterDeviationScore
SustainabilityBALANCE1.54×
Career OrientationPOWER1.40×
MindfulnessBALANCE1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Concordia University audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.98×
Risk AppetiteTHRILL1.03×
Quality AwarenessPREMIUM1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Concordia University have in United States?

Concordia University has an estimated audience of 404,910 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Concordia University fans?

52.8% of Concordia University fans are female, 47.2% are male, with an average age of 38.4 years.

03

Which brands do Concordia University fans like most?

Concordia University fans show strongest brand affinity for Hop (film) (328.65×), Quadratec (246.82×), and EM Strasbourg Business School (184.68×) over the country average.

04

Where do Concordia University fans live in United States?

Concordia University fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Illinois (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Concordia University fans also like?

Beyond Concordia University itself, the audience over-indexes on Quadratec (246.82×), EM Strasbourg Business School (184.68×), Leith (168.06×), and Northcentral University (81.09×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Concordia University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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