Cypress Audience in United States

Cypress logo

Cypress has an estimated audience of 1,840,822 people in United States. 59.8% are female, 40.2% are male, average age 40.4. Top regions: Texas, California, Florida. Top brand affinities: Pillow, Nebraska, Graham Greene, Diane Sawyer, Príncipe.

The average Cypress fan in United States is 40.4 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Pillow, Nebraska, Graham Greene, with strongest over-indexing on Pillow (1.56× the country average). Demographically, the Cypress audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Family Orientation, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Cypress fans

Demographic split for Cypress audience in United States
MetricValue
Female59.8%
Male40.2%
Average age40.4
Estimated audience size1,840,822

Audience persona

The typical Cypress fan in United States is more female, around 40.4 years old, with strong Family Orientation tendencies and a notable affinity for Pillow.

Top regions in United States

Top regions ranked by reach for Cypress in United States
RegionReachAffinity
Texas558,5963.53×
California513,8312.54×
Florida175,9511.41×
New York94,5950.92×
Georgia64,7181.14×
Washington61,9531.68×
North Carolina59,5811.08×
Illinois56,7880.93×
Virginia48,8781.09×
Pennsylvania46,7680.75×
Ohio45,2300.8×
New Jersey42,6790.91×
Arizona38,0561.01×
Michigan37,8020.79×
Louisiana37,1441.56×
Colorado35,8031.23×
Massachusetts35,1560.97×
Tennessee29,5370.8×
South Carolina27,7171×
Alabama26,7531.04×
Oregon26,5691.26×
Maryland26,1080.82×
Indiana25,4560.76×
Missouri24,7880.84×
Nevada23,8821.34×
Minnesota21,4840.81×
Oklahoma20,7061.01×
Wisconsin20,1980.73×
Kentucky16,4250.71×
Kansas16,2841.12×
Utah16,2830.99×
Arkansas16,2241.07×
Connecticut15,4030.83×
Mississippi13,0010.86×
Iowa11,5260.76×
Idaho8,0140.87×
Nebraska7,3370.79×
New Mexico6,9660.75×
Hawaii6,4750.82×
New Hampshire6,2420.86×
Maine5,1620.78×
Washington, District of Columbia5,0610.91×
West Virginia4,9280.57×
Rhode Island4,4380.76×
Montana3,6640.72×
Delaware3,5520.7×
Alaska3,4700.88×
Vermont2,5810.8×
South Dakota2,1280.5×
North Dakota2,0800.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Cypress audience
BrandAffinityCategory
Pillow1.56×Home & Garden
Nebraska1.51×Travel & Leisure
Graham Greene1.83×Literature
Diane Sawyer1.83×Movies & TV
Príncipe1.56×Travel & Leisure
Chachapoyas, Peru1.63×Travel & Leisure
JBS USA1.81×Food & Beverages
Caesarea1.74×Travel & Leisure
Larry Mullen, Jr.2.15×Music & Radio
Ember.js1.6×Technology & Electronics
Cagayan1.76×Travel & Leisure
Free University of Berlin1.66×Business & Career
Davao Region1.74×Travel & Leisure
James Stewart, Jr.1.53×Sports
Gran Chaco1.85×Travel & Leisure
Digital literacy1.67×Internet & Social Media
Anda, Pangasinan1.75×Travel & Leisure
cake decorating shop1.78×Food & Beverages
Computer literacy1.55×Business & Career
Tabriz1.96×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Cypress audience
TraitClusterScore
Family OrientationCONSERVATISM1.47
Career OrientationPOWER1.41
Convenience OrientationPREMIUM1.31
DIY MentalityTHRILL1.28
Quality AwarenessPREMIUM1.26
Price SensitivityPREMIUM1.22

Worldwide distribution

Worldwide audience distribution share by country for Cypress
CountryShare
United States45.9%
Taiwan16.8%
Japan7.2%

See Cypress audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Cypress have in United States?

Cypress has an estimated audience of 1,840,822 people in United States, concentrated in Texas and California.

What is the gender split and age of Cypress fans?

59.8% of Cypress fans are female, 40.2% are male, with an average age of 40.4 years.

Which brands do Cypress fans like most?

Cypress fans show strongest brand affinity for Pillow (1.56×), Nebraska (1.51×), and Graham Greene (1.83×) over the country average.

Where do Cypress fans live in United States?

Cypress fans in United States are most concentrated in Texas (reach 558,596), California (reach 513,831), and Florida (reach 175,951). These three regions account for the largest share of the active audience.

What other brands do Cypress fans also like?

Beyond Cypress itself, the audience over-indexes on Nebraska (1.51×), Graham Greene (1.83×), Diane Sawyer (1.83×), and Príncipe (1.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Cypress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.