Daniel Caesar Audience in United States

Daniel Caesar has an estimated audience of 1,966,868 people in United States. 56.1% are female, 43.9% are male, average age 29.8. Top brand affinities: Lil Uzi Vert, ASAP Rocky, Toyota Supra, Autism Awareness, Bridgit Mendler.

Top brand affinities include Lil Uzi Vert, ASAP Rocky, Toyota Supra, with strongest over-indexing on Lil Uzi Vert (34.08× the country average). Demographically, the Daniel Caesar audience skews more female with an average age of 29.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Daniel Caesar fans

Demographic split for Daniel Caesar audience in United States
MetricValue
Female56.1%
Male43.9%
Average age29.8
Estimated audience size1,966,868

Audience persona

The typical Daniel Caesar fan in United States is more female, around 29.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Lil Uzi Vert.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Daniel Caesar audience
BrandAffinityCategory
Lil Uzi Vert34.08×Music & Radio
ASAP Rocky17.5×Music & Radio
Toyota Supra21.05×Cars & Mobility
Autism Awareness12.15×Health
Bridgit Mendler28.57×Movies & TV
Diabetes mellitus awareness8.04×Health
Hair Extensions7.14×Beauty & Wellness
Rick and Morty7.98×Movies & TV
Fifth Harmony26.43×Music & Radio
Calum Scott36.18×Music & Radio
Singer-songwriter3.92×Music & Radio
Microblogging8.24×Technology & Electronics
Frank Ocean14.78×Music & Radio
Brooklyn Nets7.77×Sports
DJ Khaled17.8×Music & Radio
Cyberpunk 207715.75×Games
Nicki Minaj6.79×Music & Radio
Supreme6.49×Fashion & Accessoires
Leona Lewis31.95×Music & Radio
Streetwear3.88×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Daniel Caesar audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.7
Early Adopter MentalityPOWER2.13
SustainabilityBALANCE1.71
ExtroversionTHRILL1.36
Luxury OrientationPREMIUM1.34
Family OrientationCONSERVATISM1.28

Worldwide distribution

Worldwide audience distribution share by country for Daniel Caesar
CountryShare
United States59.9%
Canada9.9%
Indonesia5.8%

See Daniel Caesar audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Daniel Caesar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.