Digital marketing Audience in United States

Digital marketing has an estimated audience of 30,034,724 people in United States. 49.1% are female, 50.9% are male, average age 42.8. Top regions: California, Texas, Florida.
The average Digital marketing fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida.
Category: Business & Career · Type: Topic · Subtype: Field of study
Demographics of Digital marketing fans
| Metric | Value |
|---|---|
| Female | 49.1% |
| Male | 50.9% |
| Average age | 42.8 |
| Estimated audience size | 30,034,724 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 3,752,918 | 1.14× |
| Texas | 3,241,223 | 1.26× |
| Florida | 2,865,017 | 1.41× |
| New York | 2,196,430 | 1.31× |
| Georgia | 1,413,964 | 1.53× |
| North Carolina | 1,127,927 | 1.25× |
| Illinois | 1,081,776 | 1.08× |
| Pennsylvania | 969,234 | 0.96× |
| New Jersey | 885,718 | 1.16× |
| Virginia | 848,980 | 1.16× |
| Ohio | 837,939 | 0.91× |
| Michigan | 826,875 | 1.05× |
| South Carolina | 734,013 | 1.62× |
| Tennessee | 694,374 | 1.15× |
| Arizona | 600,154 | 0.98× |
| Maryland | 555,952 | 1.08× |
| Washington | 531,699 | 0.88× |
| Colorado | 530,215 | 1.12× |
| Louisiana | 511,264 | 1.32× |
| Indiana | 501,805 | 0.91× |
| Massachusetts | 496,619 | 0.84× |
| Alabama | 475,906 | 1.13× |
| Missouri | 470,675 | 0.97× |
| Nevada | 446,495 | 1.54× |
| Wisconsin | 362,322 | 0.8× |
| Minnesota | 360,948 | 0.84× |
| Oklahoma | 351,055 | 1.05× |
| Mississippi | 345,270 | 1.4× |
| Kentucky | 322,902 | 0.86× |
| Connecticut | 298,018 | 0.99× |
| Oregon | 261,437 | 0.76× |
| Kansas | 246,489 | 1.04× |
| Arkansas | 245,524 | 0.99× |
| Utah | 235,366 | 0.88× |
| Iowa | 212,253 | 0.86× |
| Nebraska | 143,887 | 0.96× |
| Hawaii | 141,661 | 1.1× |
| Idaho | 123,018 | 0.82× |
| New Mexico | 108,639 | 0.72× |
| West Virginia | 104,777 | 0.75× |
| New Hampshire | 90,913 | 0.77× |
| Rhode Island | 85,065 | 0.89× |
| Washington, District of Columbia | 83,165 | 0.92× |
| Delaware | 74,198 | 0.9× |
| Maine | 70,051 | 0.65× |
| South Dakota | 56,550 | 0.81× |
| Montana | 56,363 | 0.68× |
| North Dakota | 46,480 | 0.75× |
| Wyoming | 41,168 | 0.92× |
| Alaska | 36,915 | 0.57× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.6% |
| Brazil | 6.8% |
| India | 5.4% |
See Digital marketing audiences in other countries
More Field of study audiences in United States
- Music (181,108,961)
- Politics and social issues (139,815,487)
- Education (104,984,855)
- Medicine (89,907,855)
- Psychology (89,088,191)
How to read this data
Audience size is the estimated number of people in United States who actively search for Digital marketing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.