Dropkick Murphys Audience in United States

Dropkick Murphys logo

Dropkick Murphys has an estimated audience of 914,118 people in United States. 36.2% are female, 63.8% are male, average age 41.3. Top regions: Massachusetts, California, New York. Top brand affinities: Pennywise (band), Sharks, Conviction (2010 film), Descendents, Casey.

The average Dropkick Murphys fan in United States is 41.3 years old, more male, and lives primarily in Massachusetts. The audience is concentrated in Massachusetts, California, New York. Top brand affinities include Pennywise (band), Sharks, Conviction (2010 film), with strongest over-indexing on Pennywise (band) (80.43× the country average). Demographically, the Dropkick Murphys audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Dropkick Murphys fans

Demographic split for Dropkick Murphys audience in United States
MetricValue
Female36.2%
Male63.8%
Average age41.3
Estimated audience size914,118

Audience persona

The typical Dropkick Murphys fan in United States is more male, around 41.3 years old, with strong Patriotism tendencies and a notable affinity for Pennywise (band).

Top regions in United States

Top regions ranked by reach for Dropkick Murphys in United States
RegionReachAffinity
Massachusetts67,2023.73×
California62,8500.63×
New York51,5231.01×
Florida48,0230.78×
Pennsylvania45,9761.49×
Ohio33,5821.19×
Texas32,3540.41×
Illinois25,9410.85×
New Jersey22,8830.98×
Michigan22,8200.95×
Connecticut19,0002.07×
Virginia18,0400.81×
Wisconsin17,4401.27×
Washington17,1190.93×
Georgia16,6980.59×
North Carolina16,4410.6×
Colorado14,1070.98×
South Carolina13,2560.96×
Indiana13,2440.79×
Arizona13,1660.71×
Minnesota12,6290.96×
Maryland11,9050.76×
Tennessee11,0650.6×
Oregon10,6561.02×
Missouri9,9570.68×
Kentucky9,5350.83×
New Hampshire9,1202.53×
Utah8,5851.05×
Nevada7,1880.81×
Rhode Island6,4782.23×
Maine6,3571.94×
Oklahoma5,8940.58×
Iowa5,4550.72×
Arkansas4,6910.62×
Kansas4,6140.64×
Idaho4,5721×
North Dakota4,3612.32×
Alabama4,2220.33×
Louisiana4,1060.35×
West Virginia3,1920.75×
Washington, District of Columbia3,1251.14×
Nebraska2,9330.64×
Vermont2,7411.71×
New Mexico2,7280.6×
Montana2,4810.98×
Mississippi2,1120.28×
Delaware1,9370.77×
Hawaii1,4340.36×
South Dakota1,3830.65×
Wyoming1,1600.86×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dropkick Murphys audience
BrandAffinityCategory
Pennywise (band)80.43×Music & Radio
Sharks29.54×Music & Radio
Conviction (2010 film)65.03×
Descendents65.84×Music & Radio
Casey8.38×Music & Radio
Athlete13.07×Music & Radio
Rancid (band)69.88×Music & Radio
Social Distortion64.6×Music & Radio
Black Flag (band)54.85×Music & Radio
The Offspring41.45×Music & Radio
Ska13.01×Music & Radio
Flogging Molly85.75×Music & Radio
Bridge City Sinners114.08×Music & Radio
Belmont24.06×Music & Radio
PUP12.74×Music & Radio
The Clash39.33×Music & Radio
The Bouncing Souls87.74×Music & Radio
Post-punk9.31×Music & Radio
NOFX49.53×Music & Radio
Bearings32.7×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dropkick Murphys audience
TraitClusterScore
PatriotismCONSERVATISM1.88
Risk AppetiteTHRILL1.87
Luxury OrientationPREMIUM1.56
ExtroversionTHRILL1.54
LGBTQ+ IdentityOPEN1.33
Community OrientationOPEN1.21

Worldwide distribution

Worldwide audience distribution share by country for Dropkick Murphys
CountryShare
United States45.3%
United Kingdom13.0%
Germany11.6%

See Dropkick Murphys audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Dropkick Murphys have in United States?

Dropkick Murphys has an estimated audience of 914,118 people in United States, concentrated in Massachusetts and California.

What is the gender split and age of Dropkick Murphys fans?

36.2% of Dropkick Murphys fans are female, 63.8% are male, with an average age of 41.3 years.

Which brands do Dropkick Murphys fans like most?

Dropkick Murphys fans show strongest brand affinity for Pennywise (band) (80.43×), Sharks (29.54×), and Conviction (2010 film) (65.03×) over the country average.

Where do Dropkick Murphys fans live in United States?

Dropkick Murphys fans in United States are most concentrated in Massachusetts (reach 67,202), California (reach 62,850), and New York (reach 51,523). These three regions account for the largest share of the active audience.

What other brands do Dropkick Murphys fans also like?

Beyond Dropkick Murphys itself, the audience over-indexes on Sharks (29.54×), Conviction (2010 film) (65.03×), Descendents (65.84×), and Casey (8.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dropkick Murphys. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.