A data profile of the people who buy, follow and care about Duck Tape in United States — modelled from more than twelve digital signal sources. Duck Tape has an estimated audience of 369,331 people in United States.
The average Duck Tape fan in United States is 37.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Club Libertad, Trails End Campground, AAA (band), with strongest over-indexing on Club Libertad (528.1× the country average).
Demographically, the Duck Tape audience skews more female with an average age of 37.4, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Duck Tape fan in United States is more female, around 37.4 years old, with strong Spirituality tendencies and a notable affinity for Club Libertad.
The key figures that characterise the Duck Tape profile in United States.
61.1% are female, 38.9% are male, average age 37.4.
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 37.4 |
| Estimated audience size | 369,331 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 19% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 17% |
of the worldwide Duck Tape audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.5% |
| Philippines | 6.2% |
| China | 5.2% |
Where the Duck Tape audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | <1K | 1.26× | |
| 02 | Ohio | ~10K | 1.14× | |
| 03 | Nebraska | ~2K | 1.14× | |
| 04 | Washington | ~8K | 1.13× | |
| 05 | California | ~40K | 1.08× | |
| 06 | Arizona | ~8K | 1.08× | |
| 07 | Texas | ~30K | 1.07× | |
| 08 | Idaho | ~2K | 1.07× | |
| 09 | Alabama | ~5K | 1.06× | |
| 10 | Oklahoma | ~4K | 1.06× | |
| 11 | Utah | ~3K | 1.06× | |
| 12 | Kansas | ~3K | 1.06× | |
| 13 | Michigan | ~10K | 1.05× | |
| 14 | Missouri | ~6K | 1.05× | |
| 15 | Hawaii | ~2K | 1.05× | |
| 16 | Illinois | ~10K | 1.03× | |
| 17 | Massachusetts | ~7K | 1.03× | |
| 18 | Arkansas | ~3K | 1.03× | |
| 19 | West Virginia | ~2K | 1.03× | |
| 20 | Oregon | ~4K | 1.02× | |
| 21 | Tennessee | ~7K | 1.00× | |
| 22 | Kentucky | ~5K | 1.00× | |
| 23 | New York | ~20K | 0.99× | |
| 24 | Virginia | ~9K | 0.99× | |
| 25 | Indiana | ~7K | 0.99× | |
| 26 | Maine | ~1K | 0.99× | |
| 27 | Pennsylvania | ~10K | 0.98× | |
| 28 | North Carolina | ~10K | 0.98× | |
| 29 | Wisconsin | ~5K | 0.98× | |
| 30 | Connecticut | ~4K | 0.98× | |
| 31 | Iowa | ~3K | 0.98× | |
| 32 | Georgia | ~10K | 0.97× | |
| 33 | New Jersey | ~9K | 0.97× | |
| 34 | Minnesota | ~5K | 0.97× | |
| 35 | Maryland | ~6K | 0.96× | |
| 36 | New Hampshire | ~1K | 0.96× | |
| 37 | Washington, District of Columbia | ~1K | 0.96× | |
| 38 | North Dakota | <1K | 0.96× | |
| 39 | Florida | ~20K | 0.95× | |
| 40 | Louisiana | ~5K | 0.95× | |
| 41 | New Mexico | ~2K | 0.95× | |
| 42 | Colorado | ~5K | 0.94× | |
| 43 | Mississippi | ~3K | 0.94× | |
| 44 | Montana | <1K | 0.94× | |
| 45 | Delaware | <1K | 0.93× | |
| 46 | Vermont | <1K | 0.93× | |
| 47 | Nevada | ~3K | 0.92× | |
| 48 | South Carolina | ~5K | 0.91× | |
| 49 | South Dakota | <1K | 0.91× | |
| 50 | Rhode Island | ~1K | 0.90× |
The strongest cross-interests of the Duck Tape audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Trails End Campground | Travel & Leisure | 1464.28× | ||
| 02 | Sleepybear Campground | Travel & Leisure | 1180.84× | ||
| 03 | Duct Tape Marketing | Website / Newspaper / Magazine | 759.25× | ||
| 04 | Club Libertad | Sports | 528.10× | ||
| 05 | Herb Ritts | Arts & Culture | 461.91× | ||
| 06 | Mackinaw Mill Creek Camping | POI | 410.89× | ||
| 07 | Hospital Records | Music & Radio | 319.92× | ||
| 08 | Green Farm | Games | 280.60× | ||
| 09 | La Bombonera | Sports | 195.40× | ||
| 10 | Living Colour | Music & Radio | 154.48× | ||
| 11 | Fey (singer) | Music & Radio | 107.36× | ||
| 12 | LiSA (Japanese musician, born 1987) | Music & Radio | 45.84× | ||
| 13 | AAA (band) | Music & Radio | 43.36× | ||
| 14 | Addison Rae | Movies & TV | 36.73× | ||
| 15 | After | Music & Radio | 36.73× | ||
| 16 | Girlfriend (magazine) | Kids & Family | 31.42× | ||
| 17 | Resident Evil 4 | Games | 30.38× | ||
| 18 | Brock Lesnar | Sports | 20.19× | ||
| 19 | Teen drama | Movies & TV | 17.08× | ||
| 20 | Duck hunting | Sports | 10.41× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 2.91× | |
| Urban Lifestyle | OPEN | 1.85× | |
| Sustainability | BALANCE | 1.83× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.00× | |
| Extroversion | THRILL | 1.03× | |
| DIY Mentality | THRILL | 1.04× |
Duck Tape has an estimated audience of 369,331 people in United States, concentrated in California and Texas.
61.1% of Duck Tape fans are female, 38.9% are male, with an average age of 37.4 years.
Duck Tape fans show strongest brand affinity for Club Libertad (528.1×), Trails End Campground (1464.28×), and AAA (band) (43.36×) over the country average.
Duck Tape fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Duck Tape itself, the audience over-indexes on Trails End Campground (1464.28×), AAA (band) (43.36×), Sleepybear Campground (1180.84×), and Green Farm (280.6×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Duck Tape. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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