GetYourGuide Audience in United States

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GetYourGuide has an estimated audience of 599,456 people in United States. 54.7% are female, 45.3% are male, average age 42.8. Top regions: California, Florida, New York. Top brand affinities: Meals on Wheels, Natural rubber, JDM Cars, Israel, Electrolyte.

The average GetYourGuide fan in United States is 42.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include Meals on Wheels, Natural rubber, JDM Cars, with strongest over-indexing on Meals on Wheels (12.48× the country average). Demographically, the GetYourGuide audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Travelling, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Brand

Demographics of GetYourGuide fans

Demographic split for GetYourGuide audience in United States
MetricValue
Female54.7%
Male45.3%
Average age42.8
Estimated audience size599,456

Audience persona

The typical GetYourGuide fan in United States is balanced, around 42.8 years old, with strong Travelling tendencies and a notable affinity for Meals on Wheels.

Top regions in United States

Top regions ranked by reach for GetYourGuide in United States
RegionReachAffinity
California114,3731.73×
Florida79,2161.95×
New York78,8412.35×
Texas50,6590.98×
New Jersey28,7001.88×
Illinois23,5521.18×
Georgia20,3441.1×
Pennsylvania18,9690.94×
Virginia18,9171.3×
Massachusetts18,5141.57×
North Carolina16,3010.9×
Washington15,3781.28×
Arizona13,1741.08×
Maryland12,5481.22×
Ohio12,2030.66×
Michigan11,4340.73×
Colorado10,6301.13×
Nevada10,0861.74×
Tennessee8,6610.72×
South Carolina8,0830.9×
Hawaii8,0363.12×
Connecticut7,6261.27×
Indiana6,8110.62×
Louisiana6,2030.8×
Wisconsin6,1570.68×
Oregon6,0710.88×
Minnesota6,0560.71×
Missouri6,0530.63×
Utah5,8701.09×
Washington, District of Columbia4,6982.61×
Alabama4,4090.53×
Kentucky4,0560.54×
Oklahoma2,9750.45×
Kansas2,7080.57×
Arkansas2,3890.48×
Iowa2,3870.48×
New Hampshire2,0710.88×
Rhode Island2,0501.07×
Mississippi1,9790.4×
Alaska1,8811.47×
Idaho1,8570.62×
New Mexico1,7150.57×
Maine1,6150.75×
Delaware1,5370.93×
Nebraska1,4360.48×
West Virginia1,0470.38×
Montana1,0020.6×
Vermont7210.69×
Wyoming5930.67×
South Dakota5210.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for GetYourGuide audience
BrandAffinityCategory
Meals on Wheels12.48×Food & Beverages
Natural rubber3.88×Cars & Mobility
JDM Cars12.75×Cars & Mobility
Israel2.22×Travel & Leisure
Electrolyte4.77×Health
Voter registration4.81×Politics & Society
Historic site4.2×Arts & Culture
Elsword15.31×Games
Nurse education2.8×Kids & Family
Governor of Michigan5.72×Politics & Society
Fairy godmother4.85×Literature
Jeep Wagoneer3.71×Cars & Mobility
Kendra Scott1.89×Fashion & Accessoires
Goop3.39×Internet & Social Media
Hipster5.86×Politics & Society
Wok3.76×Food & Beverages
Cherish (group)6.15×Music & Radio
JDSU1.69×Business & Career
Urban horticulture1.94×Home & Garden
Vocal harmony2.44×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by GetYourGuide audience
TraitClusterScore
TravellingTHRILL2.59
Design AffinityPREMIUM1.58
Luxury OrientationPREMIUM1.44
LGBTQ+ IdentityOPEN1.4
Sports ActivityPOWER1.39
Quality AwarenessPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for GetYourGuide
CountryShare
Germany17.5%
Italy13.5%
France10.0%

See GetYourGuide audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does GetYourGuide have in United States?

GetYourGuide has an estimated audience of 599,456 people in United States, concentrated in California and Florida.

What is the gender split and age of GetYourGuide fans?

54.7% of GetYourGuide fans are female, 45.3% are male, with an average age of 42.8 years.

Which brands do GetYourGuide fans like most?

GetYourGuide fans show strongest brand affinity for Meals on Wheels (12.48×), Natural rubber (3.88×), and JDM Cars (12.75×) over the country average.

Where do GetYourGuide fans live in United States?

GetYourGuide fans in United States are most concentrated in California (reach 114,373), Florida (reach 79,216), and New York (reach 78,841). These three regions account for the largest share of the active audience.

What other brands do GetYourGuide fans also like?

Beyond GetYourGuide itself, the audience over-indexes on Natural rubber (3.88×), JDM Cars (12.75×), Israel (2.22×), and Electrolyte (4.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for GetYourGuide. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.