Grand Prairie, Texas Audience in United States

Grand Prairie, Texas logo

Grand Prairie, Texas has an estimated audience of 1,271,360 people in United States. 61.4% are female, 38.6% are male, average age 37.5. Top regions: Texas, California, Illinois. Top brand affinities: Nebraska, Leverage (TV series), Graham Greene, George Mikan, Ohio State Buckeyes women's basketball.

The average Grand Prairie, Texas fan in United States is 37.5 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Illinois. Top brand affinities include Nebraska, Leverage (TV series), Graham Greene, with strongest over-indexing on Nebraska (6.34× the country average). Demographically, the Grand Prairie, Texas audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Urban Lifestyle, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Grand Prairie, Texas fans

Demographic split for Grand Prairie, Texas audience in United States
MetricValue
Female61.4%
Male38.6%
Average age37.5
Estimated audience size1,271,360

Audience persona

The typical Grand Prairie, Texas fan in United States is more female, around 37.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Nebraska.

Top regions in United States

Top regions ranked by reach for Grand Prairie, Texas in United States
RegionReachAffinity
Texas953,52019.89×
California76,0550.54×
Illinois53,8301.27×
Florida44,0510.51×
New York29,4620.41×
Louisiana28,6811.75×
Oklahoma28,0261.99×
Georgia26,0670.67×
Virginia20,6210.67×
Arkansas20,2611.93×
North Carolina19,7100.52×
Ohio19,3970.5×
Michigan18,8470.57×
Tennessee17,6480.69×
Arizona16,9450.65×
Missouri15,5270.76×
Pennsylvania14,6630.34×
Washington13,6560.54×
Alabama12,0650.68×
Indiana11,8360.51×
Colorado11,6640.58×
New Jersey11,6620.36×
Wisconsin10,4920.55×
Mississippi9,9220.95×
Maryland9,0080.41×
Minnesota8,8150.48×
South Carolina8,5770.45×
Massachusetts8,5210.34×
Kansas8,4620.84×
Oregon7,7260.53×
Kentucky7,5190.47×
Nevada7,1120.58×
Iowa6,7400.64×
Utah6,1260.54×
New Mexico4,3620.68×
Nebraska4,2910.67×
Connecticut3,9410.31×
South Dakota3,6001.22×
Idaho3,0830.48×
Washington, District of Columbia2,5360.66×
Hawaii1,9520.36×
Montana1,6210.46×
North Dakota1,5250.58×
West Virginia1,3980.24×
Alaska1,3950.51×
New Hampshire1,3430.27×
Maine1,2350.27×
Rhode Island1,0190.25×
Delaware9130.26×
Wyoming8790.47×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Grand Prairie, Texas audience
BrandAffinityCategory
Nebraska6.34×Travel & Leisure
Leverage (TV series)1.85×Movies & TV
Graham Greene1.62×Literature
George Mikan3.52×Sports
Ohio State Buckeyes women's basketball1.76×Sports
Cultural studies1.71×Business & Career
James Stewart, Jr.3.53×Sports
Otto Graham1.61×Sports
Ext JS1.64×Technology & Electronics
The Radiators (American band)1.55×Music & Radio
Rafael Lovato Jr.2.75×Sports
Jyväskylä3.22×Travel & Leisure
The Boomtown Rats2.11×Music & Radio
bumGenius1.63×Kids & Family
Jebel Ali Free Zone1.77×Business & Career
Droop-E1.98×Music & Radio
Naval Air Engineering Station Lakehurst3.21×
Santa Isabel, São Paulo1.5×Travel & Leisure
Migraine Boy1.59×Literature
Liceo de Cagayan University2.97×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Grand Prairie, Texas audience
TraitClusterScore
Urban LifestyleOPEN1.24
Need for SecurityCONSERVATISM1.17
Risk AppetiteTHRILL1.01
Price SensitivityPREMIUM1.01
Social Media UsageJOY1
Family OrientationCONSERVATISM0.97

Worldwide distribution

Worldwide audience distribution share by country for Grand Prairie, Texas
CountryShare
United States96.1%
Canada2.8%
Germany0.6%

See Grand Prairie, Texas audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Grand Prairie, Texas have in United States?

Grand Prairie, Texas has an estimated audience of 1,271,360 people in United States, concentrated in Texas and California.

What is the gender split and age of Grand Prairie, Texas fans?

61.4% of Grand Prairie, Texas fans are female, 38.6% are male, with an average age of 37.5 years.

Which brands do Grand Prairie, Texas fans like most?

Grand Prairie, Texas fans show strongest brand affinity for Nebraska (6.34×), Leverage (TV series) (1.85×), and Graham Greene (1.62×) over the country average.

Where do Grand Prairie, Texas fans live in United States?

Grand Prairie, Texas fans in United States are most concentrated in Texas (reach 953,520), California (reach 76,055), and Illinois (reach 53,830). These three regions account for the largest share of the active audience.

What other brands do Grand Prairie, Texas fans also like?

Beyond Grand Prairie, Texas itself, the audience over-indexes on Leverage (TV series) (1.85×), Graham Greene (1.62×), George Mikan (3.52×), and Ohio State Buckeyes women's basketball (1.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Grand Prairie, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.