Henderson, Nevada Audience in United States

Henderson, Nevada logo

Henderson, Nevada has an estimated audience of 1,028,192 people in United States. 54.9% are female, 45.1% are male, average age 39.4. Top regions: Nevada, Texas, California. Top brand affinities: Giuseppe Mazzini, Leverage (TV series), Life of Pi, The Tree of Life (film), Adventureland (Iowa).

The average Henderson, Nevada fan in United States is 39.4 years old, balanced, and lives primarily in Nevada. The audience is concentrated in Nevada, Texas, California. Top brand affinities include Giuseppe Mazzini, Leverage (TV series), Life of Pi, with strongest over-indexing on Giuseppe Mazzini (18.29× the country average). Demographically, the Henderson, Nevada audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 13 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: TV series

Demographics of Henderson, Nevada fans

Demographic split for Henderson, Nevada audience in United States
MetricValue
Female54.9%
Male45.1%
Average age39.4
Estimated audience size1,028,192

Audience persona

The typical Henderson, Nevada fan in United States is balanced, around 39.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Giuseppe Mazzini.

Top regions in United States

Top regions ranked by reach for Henderson, Nevada in United States
RegionReachAffinity
Nevada146,52614.73×
Texas91,9121.04×
California90,0880.8×
North Carolina52,7711.71×
Florida39,9810.57×
Colorado29,4861.82×
Kentucky27,8562.16×
Georgia26,6150.84×
New York24,1210.42×
Tennessee21,6771.05×
Arizona18,5180.88×
Illinois18,1120.53×
Ohio16,8360.53×
Virginia16,4860.66×
Pennsylvania16,4490.48×
Louisiana15,6241.18×
Indiana14,7490.79×
Arkansas13,4261.58×
Washington12,1190.59×
Minnesota11,9530.81×
Michigan11,8680.44×
New Jersey10,2510.39×
Maryland9,3730.53×
Missouri9,3620.56×
Alabama9,2720.65×
Utah8,7050.95×
Massachusetts8,1120.4×
South Carolina7,2650.47×
Oregon6,8320.58×
Wisconsin6,0940.39×
Iowa5,6680.67×
Oklahoma5,2500.46×
Mississippi5,1500.61×
Nebraska4,9210.95×
Kansas4,0710.5×
Vermont3,7212.06×
Connecticut3,3690.33×
Idaho3,3170.64×
New Mexico2,8970.56×
Hawaii2,7550.62×
West Virginia2,6110.55×
Washington, District of Columbia1,7180.56×
New Hampshire1,5580.38×
Montana1,5100.53×
Delaware1,3410.47×
South Dakota1,1920.5×
Wyoming1,0810.71×
Maine1,0420.28×
Alaska1,0040.46×
Rhode Island8350.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Henderson, Nevada audience
BrandAffinityCategory
Giuseppe Mazzini18.29×
Leverage (TV series)1.54×Movies & TV
Life of Pi2.04×Movies & TV
The Tree of Life (film)1.65×Movies & TV
Adventureland (Iowa)3.67×
Lion of Judah1.6×
JBS USA1.58×Food & Beverages
Jebel Ali Free Zone1.66×Business & Career
Bus Éireann1.71×Cars & Mobility
Tate St Ives2.24×
Bagdogra Airport1.5×Travel & Leisure
JVC Kenwood1.57×Technology & Electronics
Duquesne University School of Law1.7×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Henderson, Nevada audience
TraitClusterScore
Urban LifestyleOPEN1.17
Career OrientationPOWER1.13
DIY MentalityTHRILL1.06
Need for SecurityCONSERVATISM1.06
Price SensitivityPREMIUM1.05
TraditionCONSERVATISM1.04

Worldwide distribution

Worldwide audience distribution share by country for Henderson, Nevada
CountryShare
United States76.8%
United Kingdom8.9%
New Zealand3.7%

See Henderson, Nevada audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Henderson, Nevada have in United States?

Henderson, Nevada has an estimated audience of 1,028,192 people in United States, concentrated in Nevada and Texas.

What is the gender split and age of Henderson, Nevada fans?

54.9% of Henderson, Nevada fans are female, 45.1% are male, with an average age of 39.4 years.

Which brands do Henderson, Nevada fans like most?

Henderson, Nevada fans show strongest brand affinity for Giuseppe Mazzini (18.29×), Leverage (TV series) (1.54×), and Life of Pi (2.04×) over the country average.

Where do Henderson, Nevada fans live in United States?

Henderson, Nevada fans in United States are most concentrated in Nevada (reach 146,526), Texas (reach 91,912), and California (reach 90,088). These three regions account for the largest share of the active audience.

What other brands do Henderson, Nevada fans also like?

Beyond Henderson, Nevada itself, the audience over-indexes on Leverage (TV series) (1.54×), Life of Pi (2.04×), The Tree of Life (film) (1.65×), and Adventureland (Iowa) (3.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Henderson, Nevada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.