Highland games Audience in United States
Highland games has an estimated audience of 951,243 people in United States. 48.3% are female, 51.7% are male, average age 44.1. Top regions: North Carolina, Florida, California.
The average Highland games fan in United States is 44.1 years old, balanced, and lives primarily in North Carolina. The audience is concentrated in North Carolina, Florida, California.
Category: Sports · Type: Event
Demographics of Highland games fans
| Metric | Value |
|---|---|
| Female | 48.3% |
| Male | 51.7% |
| Average age | 44.1 |
| Estimated audience size | 951,243 |
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| North Carolina | 69,358 | 2.42× |
| Florida | 63,697 | 0.99× |
| California | 58,621 | 0.56× |
| New Jersey | 45,849 | 1.9× |
| Texas | 38,494 | 0.47× |
| Washington | 35,941 | 1.88× |
| Tennessee | 25,908 | 1.36× |
| New York | 25,790 | 0.49× |
| Minnesota | 24,074 | 1.77× |
| Georgia | 23,054 | 0.79× |
| Pennsylvania | 22,503 | 0.7× |
| Massachusetts | 21,617 | 1.15× |
| Michigan | 19,979 | 0.8× |
| Illinois | 19,736 | 0.62× |
| Virginia | 19,139 | 0.83× |
| Oregon | 16,992 | 1.56× |
| New Hampshire | 16,007 | 4.27× |
| Ohio | 14,160 | 0.48× |
| Arizona | 14,089 | 0.73× |
| Wisconsin | 14,021 | 0.98× |
| South Carolina | 13,919 | 0.97× |
| Utah | 10,902 | 1.28× |
| Indiana | 10,171 | 0.59× |
| Colorado | 9,655 | 0.64× |
| Missouri | 9,335 | 0.61× |
| Nevada | 9,325 | 1.01× |
| Kentucky | 9,017 | 0.76× |
| Alaska | 8,975 | 4.41× |
| Maryland | 8,376 | 0.51× |
| Alabama | 7,790 | 0.59× |
| Oklahoma | 6,436 | 0.61× |
| Maine | 6,007 | 1.76× |
| Arkansas | 5,884 | 0.75× |
| Connecticut | 5,854 | 0.61× |
| Idaho | 5,116 | 1.07× |
| Louisiana | 4,417 | 0.36× |
| Kansas | 4,320 | 0.58× |
| West Virginia | 4,029 | 0.91× |
| Iowa | 3,911 | 0.5× |
| Mississippi | 3,660 | 0.47× |
| New Mexico | 3,060 | 0.64× |
| Vermont | 2,759 | 1.65× |
| Montana | 2,691 | 1.02× |
| Rhode Island | 2,060 | 0.68× |
| Nebraska | 1,857 | 0.39× |
| Washington, District of Columbia | 1,776 | 0.62× |
| Hawaii | 1,523 | 0.37× |
| Delaware | 1,127 | 0.43× |
| Wyoming | 931 | 0.66× |
| North Dakota | 842 | 0.43× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.3% |
| United Kingdom | 15.2% |
| Canada | 12.9% |
See Highland games audiences in other countries
More Sports audiences in United States
- NFL (119,706,874)
- NBA (91,514,318)
- MLB (63,450,411)
- FIFA World Cup (61,294,206)
- Ultimate Fighting Championship (40,015,324)
How to read this data
Audience size is the estimated number of people in United States who actively search for Highland games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.