JID Audience in United States
JID has an estimated audience of 632,779 people in United States. 48.1% are female, 51.9% are male, average age 30.0. Top brand affinities: Elsword, Product design, Japanese domestic market, Progressive rock, Combat sport.
Top brand affinities include Elsword, Product design, Japanese domestic market, with strongest over-indexing on Elsword (34.26× the country average). Demographically, the JID audience skews balanced with an average age of 30.0, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of JID fans
| Metric | Value |
|---|---|
| Female | 48.1% |
| Male | 51.9% |
| Average age | 30.0 |
| Estimated audience size | 632,779 |
Audience persona
The typical JID fan in United States is balanced, around 30.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Elsword.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 34.26× | Games |
| Product design | 3.57× | Business & Career |
| Japanese domestic market | 7.91× | Politics & Society |
| Progressive rock | 3.36× | Music & Radio |
| Combat sport | 2.03× | Sports |
| Hebe | 6.44× | Home & Garden |
| John Havlicek | 14.44× | Sports |
| Inland Empire (film) | 9.1× | Movies & TV |
| Iowa Lottery | 7.92× | Games |
| Staycation | 2.47× | Home & Garden |
| Bank account | 1.85× | Business & Career |
| Stamp collecting | 3.53× | Home & Garden |
| Nuts (film) | 4.21× | Movies & TV |
| Regional styles of Mexican music | 2.04× | Music & Radio |
| JDSU | 2.12× | Business & Career |
| Home staging | 3.45× | Home & Garden |
| REC TEC Grills | 12.03× | Sports |
| Consequence (rapper) | 4.03× | Music & Radio |
| Ellen Burstyn | 5.58× | Movies & TV |
| Noodle (Gorillaz) | 2× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.09 |
| LGBTQ+ Identity | OPEN | 2.87 |
| Risk Appetite | THRILL | 1.78 |
| Early Adopter Mentality | POWER | 1.69 |
| Family Orientation | CONSERVATISM | 1.16 |
| Mindfulness | BALANCE | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.8% |
| Japan | 16.5% |
| Canada | 4.3% |
See JID audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for JID. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.