Regional styles of Mexican music Audience in United States
Regional styles of Mexican music has an estimated audience of 9,475,277 people in United States. 49.3% are female, 50.7% are male, average age 30.7. Top regions: Texas, California. Top brand affinities: Toyota Supra, PSV Eindhoven, The Hills, Benny Blanco, Las Vegas.
The average Regional styles of Mexican music fan in United States is 30.7 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California. Top brand affinities include Toyota Supra, PSV Eindhoven, The Hills, with strongest over-indexing on Toyota Supra (13.6× the country average). Demographically, the Regional styles of Mexican music audience skews balanced with an average age of 30.7, and over-indexes on personality traits such as LGBTQ+ Identity, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 2 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic
Demographics of Regional styles of Mexican music fans
| Metric | Value |
|---|---|
| Female | 49.3% |
| Male | 50.7% |
| Average age | 30.7 |
| Estimated audience size | 9,475,277 |
Audience persona
The typical Regional styles of Mexican music fan in United States is balanced, around 30.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Toyota Supra.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 945,617 | 1.16× |
| California | 874,394 | 0.84× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Toyota Supra | 13.6× | Cars & Mobility |
| PSV Eindhoven | 32.02× | Sports |
| The Hills | 8.79× | Movies & TV |
| Benny Blanco | 9.66× | Music & Radio |
| Las Vegas | 3.31× | Travel & Leisure |
| Boot Barn | 6.75× | Fashion & Accessoires |
| La Liga | 6.51× | Sports |
| Liga MX | 5.72× | Sports |
| Mexico | 2.88× | Travel & Leisure |
| Planet Fitness | 2.38× | Sports |
| Hair Extensions | 3.51× | Beauty & Wellness |
| Reggaeton | 3.22× | Music & Radio |
| KaRoL G | 7.98× | Music & Radio |
| Diaper bag | 3.67× | Kids & Family |
| FIFA World Cup | 2.21× | Sports |
| Real Madrid C.F. | 2.57× | Sports |
| Anthony Joshua | 6.64× | Sports |
| Largemouth bass | 5.14× | Food & Beverages |
| Volaris | 6.98× | Travel & Leisure |
| Playa del Carmen | 5.86× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.04 |
| Social Media Usage | JOY | 1.04 |
| Need for Security | CONSERVATISM | 0.93 |
| Spirituality | BALANCE | 0.88 |
| Price Sensitivity | PREMIUM | 0.88 |
| Quality Awareness | PREMIUM | 0.86 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.3% |
| Mexico | 35.5% |
| Spain | 5.9% |
See Regional styles of Mexican music audiences in other countries
- Regional styles of Mexican music — Germany
- Regional styles of Mexican music — United Kingdom
- Regional styles of Mexican music — France
- Regional styles of Mexican music — Italy
- Regional styles of Mexican music — Spain
- Regional styles of Mexican music — Brazil
- Regional styles of Mexican music — Japan
- Regional styles of Mexican music — South Korea
- Regional styles of Mexican music — India
More Music & Radio audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Regional styles of Mexican music have in United States?
Regional styles of Mexican music has an estimated audience of 9,475,277 people in United States, concentrated in Texas and California.
What is the gender split and age of Regional styles of Mexican music fans?
49.3% of Regional styles of Mexican music fans are female, 50.7% are male, with an average age of 30.7 years.
Which brands do Regional styles of Mexican music fans like most?
Regional styles of Mexican music fans show strongest brand affinity for Toyota Supra (13.6×), PSV Eindhoven (32.02×), and The Hills (8.79×) over the country average.
What other brands do Regional styles of Mexican music fans also like?
Beyond Regional styles of Mexican music itself, the audience over-indexes on PSV Eindhoven (32.02×), The Hills (8.79×), Benny Blanco (9.66×), and Las Vegas (3.31×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Regional styles of Mexican music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.