KaRoL G Audience in United States

KaRoL G logo

KaRoL G has an estimated audience of 4,791,923 people in United States. 58.3% are female, 41.7% are male, average age 29.9. Top regions: California, Texas, Florida. Top brand affinities: Latin Music, Bad Bunny, Maquillaje Profesional, Liga MX, Real Madrid C.F..

The average KaRoL G fan in United States is 29.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Latin Music, Bad Bunny, Maquillaje Profesional, with strongest over-indexing on Latin Music (23.97× the country average). Demographically, the KaRoL G audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of KaRoL G fans

Demographic split for KaRoL G audience in United States
MetricValue
Female58.3%
Male41.7%
Average age29.9
Estimated audience size4,791,923

Audience persona

The typical KaRoL G fan in United States is more female, around 29.9 years old, with strong Extroversion tendencies and a notable affinity for Latin Music.

Top regions in United States

Top regions ranked by reach for KaRoL G in United States
RegionReachAffinity
California1,092,1992.07×
Texas891,1292.16×
Florida772,9422.38×
New York437,7081.63×
Illinois236,1691.48×
New Jersey216,1591.77×
Arizona199,6482.04×
Georgia176,6191.2×
North Carolina156,9341.09×
Pennsylvania143,1110.89×
Virginia130,6661.12×
Massachusetts115,6501.23×
Maryland96,3971.17×
Ohio94,7580.64×
Washington94,1160.98×
Colorado83,5891.11×
Nevada79,3211.71×
Michigan79,3110.63×
Tennessee76,0810.79×
Indiana73,3120.84×
Connecticut69,2831.44×
South Carolina60,1360.83×
Alabama58,3060.87×
Wisconsin52,6800.73×
Oklahoma51,7650.97×
Oregon51,3100.93×
Utah51,0031.19×
Minnesota46,4820.68×
Missouri45,2570.59×
Kentucky44,6960.74×
Louisiana44,4790.72×
New Mexico37,8651.58×
Kansas31,8600.84×
Arkansas30,5940.77×
Iowa25,4450.64×
Mississippi21,6400.55×
Nebraska21,3160.89×
Rhode Island20,4781.34×
Idaho18,2830.76×
Washington, District of Columbia15,9151.1×
Hawaii12,9490.63×
West Virginia10,9510.49×
New Hampshire10,9100.58×
Delaware10,8560.82×
Maine7,2930.42×
Alaska6,5290.64×
South Dakota5,5250.5×
Montana5,4500.41×
North Dakota4,9790.51×
Wyoming3,7040.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for KaRoL G audience
BrandAffinityCategory
Latin Music23.97×Music & Radio
Bad Bunny7.96×Music & Radio
Maquillaje Profesional14.95×Beauty & Wellness
Liga MX9.28×Sports
Real Madrid C.F.5.19×Sports
Regional styles of Mexican music8.81×Music & Radio
El Palacio de Hierro12.38×Shopping
Cruz Azul10.97×Sports
Ozuna25.1×Music & Radio
FIFA World Cup3.16×Sports
Football tennis20.7×Sports
Carros13.95×Travel & Leisure
Salsa (dance)6.24×Music & Radio
Salsa music6.1×Music & Radio
Latin pop4.64×Music & Radio
Bachata (dance)6.5×Music & Radio
Medellín13.73×Travel & Leisure
Rauw Alejandro10.65×Music & Radio
Bad Gyal30.67×Music & Radio
Latin dance5.82×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by KaRoL G audience
TraitClusterScore
ExtroversionTHRILL1.28
LGBTQ+ IdentityOPEN1.18
Urban LifestyleOPEN1.15
Social Media UsageJOY1.06
SpiritualityBALANCE0.96
MindfulnessBALANCE0.95

Worldwide distribution

Worldwide audience distribution share by country for KaRoL G
CountryShare
United States30.8%
Spain9.9%
Mexico9.8%

See KaRoL G audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does KaRoL G have in United States?

KaRoL G has an estimated audience of 4,791,923 people in United States, concentrated in California and Texas.

What is the gender split and age of KaRoL G fans?

58.3% of KaRoL G fans are female, 41.7% are male, with an average age of 29.9 years.

Which brands do KaRoL G fans like most?

KaRoL G fans show strongest brand affinity for Latin Music (23.97×), Bad Bunny (7.96×), and Maquillaje Profesional (14.95×) over the country average.

Where do KaRoL G fans live in United States?

KaRoL G fans in United States are most concentrated in California (reach 1,092,199), Texas (reach 891,129), and Florida (reach 772,942). These three regions account for the largest share of the active audience.

What other brands do KaRoL G fans also like?

Beyond KaRoL G itself, the audience over-indexes on Bad Bunny (7.96×), Maquillaje Profesional (14.95×), Liga MX (9.28×), and Real Madrid C.F. (5.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for KaRoL G. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.