El Palacio de Hierro Audience in United States

El Palacio de Hierro has an estimated audience of 4,634,789 people in United States. 53.4% are female, 46.6% are male, average age 30.1. Top regions: California, Texas, New York. Top brand affinities: Jared Leto, Google Maps, Indeed.com, Apple Store, Orange.

The average El Palacio de Hierro fan in United States is 30.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Jared Leto, Google Maps, Indeed.com, with strongest over-indexing on Jared Leto (61.99× the country average). Demographically, the El Palacio de Hierro audience skews balanced with an average age of 30.1, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Shopping · Type: POI

Demographics of El Palacio de Hierro fans

Demographic split for El Palacio de Hierro audience in United States
MetricValue
Female53.4%
Male46.6%
Average age30.1
Estimated audience size4,634,789

Audience persona

The typical El Palacio de Hierro fan in United States is balanced, around 30.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Jared Leto.

Top regions in United States

Top regions ranked by reach for El Palacio de Hierro in United States
RegionReachAffinity
California1,112,6612.18×
Texas1,083,1072.72×
New York403,0211.56×
Florida314,5741×
Illinois219,9451.42×
Arizona125,7951.33×
Georgia114,6100.8×
Virginia110,0300.97×
New Jersey100,3230.85×
Washington97,1641.05×
North Carolina84,5460.61×
Michigan83,8240.69×
Colorado80,1461.1×
Nevada73,4851.64×
Ohio57,5390.4×
Pennsylvania55,9600.36×
Massachusetts50,3820.55×
Tennessee45,4300.49×
Oregon45,3420.85×
Minnesota39,7300.6×
Indiana39,4010.47×
Maryland38,1900.48×
Washington, District of Columbia35,4412.54×
Wisconsin34,7410.5×
Missouri32,2880.43×
Utah32,1930.78×
Arkansas31,7710.83×
South Carolina31,1070.45×
Louisiana28,2650.47×
Alabama27,9540.43×
Oklahoma27,6190.54×
Kansas25,7550.71×
New Mexico25,0131.08×
Mississippi23,8420.62×
Kentucky23,7830.41×
Iowa23,0120.6×
Connecticut19,8210.43×
West Virginia19,6830.91×
Alaska19,6421.98×
Idaho18,1760.78×
Hawaii17,3630.87×
Montana17,1221.33×
South Dakota16,9011.58×
North Dakota16,4561.73×
New Hampshire16,2180.89×
Wyoming15,9222.32×
Nebraska15,8810.68×
Rhode Island15,6601.06×
Maine15,6510.94×
Vermont15,4031.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for El Palacio de Hierro audience
BrandAffinityCategory
Jared Leto61.99×Movies & TV
Google Maps16.04×Internet & Social Media
Indeed.com13.88×Business & Career
Apple Store17.46×Shopping
Orange38.12×Technology & Electronics
Enterprise Rent-A-Car12.79×Cars & Mobility
Dakota Johnson19.84×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Google News10.3×News
El Corte Inglés39.14×Shopping
Alexandra Daddario15.96×Movies & TV
Jollibee16.25×Food & Beverages
Capital One5.87×Business & Career
JD Sports18.69×Shopping
Boucheron40.17×Fashion & Accessoires
Microblogging12.67×Technology & Electronics
MoneyGram21.72×Business & Career
Cillian Murphy16.97×Movies & TV
Table tennis18.28×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by El Palacio de Hierro audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.66
Family OrientationCONSERVATISM2.29
Luxury OrientationPREMIUM1.86
Design AffinityPREMIUM1.63
Sports ActivityPOWER1.45
TravellingTHRILL1.42

Worldwide distribution

Worldwide audience distribution share by country for El Palacio de Hierro
CountryShare
Mexico31.4%
United States24.1%
Spain9.8%

See El Palacio de Hierro audiences in other countries

More Shopping audiences in United States

Frequently asked questions

How many fans does El Palacio de Hierro have in United States?

El Palacio de Hierro has an estimated audience of 4,634,789 people in United States, concentrated in California and Texas.

What is the gender split and age of El Palacio de Hierro fans?

53.4% of El Palacio de Hierro fans are female, 46.6% are male, with an average age of 30.1 years.

Which brands do El Palacio de Hierro fans like most?

El Palacio de Hierro fans show strongest brand affinity for Jared Leto (61.99×), Google Maps (16.04×), and Indeed.com (13.88×) over the country average.

Where do El Palacio de Hierro fans live in United States?

El Palacio de Hierro fans in United States are most concentrated in California (reach 1,112,661), Texas (reach 1,083,107), and New York (reach 403,021). These three regions account for the largest share of the active audience.

What other brands do El Palacio de Hierro fans also like?

Beyond El Palacio de Hierro itself, the audience over-indexes on Google Maps (16.04×), Indeed.com (13.88×), Apple Store (17.46×), and Orange (38.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for El Palacio de Hierro. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.